Analysing double page spreads 2.doc

1
There is a small credit underneath the title. This is very small so as to not draw The colour scheme of this double page uses colours – White, Black, Red and Blue. These colours are used because white and black are very neutral colours which go with almost anything and look professional. The red and blue are used to create excitement and contrast as they are bright colours. The The subheading gives a preview of what is to take place in the rest of the article. This is in bold and is a larger font size so as to catch the reader’s attention. It is also worded with exiting and interesting language, such as ‘biggest success’, so as to encourage the reader to read the rest Although it cannot be seen in this photograph, next to the page number is the magazine’s logo. This is put in such a place so as not to distract attention from the article but so that when the reader checks The title of the article is ‘USA got the love’. This is a play on words of one of Florence’s big hits ‘you’ve got the love’. This clever play on words may interest the reader and draw them in to read the article. ‘USA’ is placed in large letters which take up most of the double page spread, this could be to represent how big Florence has become in the USA which is such a big country. The phrase ‘got the love’ is written in calligraphy font which could represent her sophistication as well as keep the magazine looking professional. The font The Main image is a long shot of the artist which takes up the whole of the left hand page as well as the scenery of the photo which also takes up some of the right hand page. This is done to draw the readers in and give them a better idea of the artist’s personality based on their poise, facial expression and clothing. The use of the American flag as a prop relates to the article which is about her being a huge star in America. The red stripes on the American flag match Florence’s well known bright red hair. This helps create a dynamic image that catches the readers’ eye and draws them in. Unusually the title of the article is set across the double page in such a way that it also becomes the background of the photo and enriches The article itself is written in a small font in columns. The use of columns keeps the page looking uncluttered and classy, thus making the

Transcript of Analysing double page spreads 2.doc

Page 1: Analysing double page spreads 2.doc

There is a small credit underneath the title. This is very small so as to not draw attention away from the main article.

The colour scheme of this double page uses colours – White, Black, Red and Blue. These colours are used because white and black are very neutral colours which go with almost anything and look professional. The red and blue are used to create excitement and contrast as they are bright colours. The blue and red are used because the article is about the USA and red, blue and white are America’s national colours.

The subheading gives a preview of what is to take place in the rest of the article. This is in bold and is a larger font size so as to catch the reader’s attention. It is also worded with exiting and interesting language, such as ‘biggest success’, so as to encourage the reader to read the rest of the article and/or purchase the magazine. The artist’s name is placed in a blue, bold font so she will stand out, as the article is about her.

Although it cannot be seen in this photograph, next to the page number is the magazine’s logo. This is put in such a place so as not to distract attention from the article but so that when the reader checks what page they are on they will see the magazines logo and become familiarized with it, this selling technique is called brand awareness.

The title of the article is ‘USA got the love’. This is a play on words of one of Florence’s big hits ‘you’ve got the love’. This clever play on words may interest the reader and draw them in to read the article. ‘USA’ is placed in large letters which take up most of the double page spread, this could be to represent how big Florence has become in the USA which is such a big country. The phrase ‘got the love’ is written in calligraphy font which could represent her sophistication as well as keep the magazine looking professional. The font used in the phrase ‘got the love’ is the same font used for the first letter of the article. This helps to create a house style and keep the page looking professional and worth purchasing. The title is also the biggest, boldest font on the double page which makes it very dramatic and eye catching, this catches the readers eye and draws them in.

The Main image is a long shot of the artist which takes up the whole of the left hand page as well as the scenery of the photo which also takes up some of the right hand page. This is done to draw the readers in and give them a better idea of the artist’s personality based on their poise, facial expression and clothing. The use of the American flag as a prop relates to the article which is about her being a huge star in America. The red stripes on the American flag match Florence’s well known bright red hair. This helps create a dynamic image that catches the readers’ eye and draws them in. Unusually the title of the article is set across the double page in such a way that it also becomes the background of the photo and enriches the quality of the photograph and draws the readers in. The title ‘USA got the love’ relates to Florence’s recent success in the USA. Florence is also sitting in quite a ‘sexy’ pose with a lot of her legs showing. This helps attract a wide audience as men want to be with her while women want to be her. Florence’s eye contact with the camera creates tension between her and the reader thus drawing them in.

The article itself is written in a small font in columns. The use of columns keeps the page looking uncluttered and classy, thus making the magazine seem worth purchasing.