An Introduction to Emerging Europe: Emerging Market … · Hungary 616 1186 92% CEN 5125 11368 122%...
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1 An Introduction to Emerging Europe: Emerging Market Opportunities on the UK’s Doorstep Jonathan Knott, HM Ambassador Budapest
Transcript of An Introduction to Emerging Europe: Emerging Market … · Hungary 616 1186 92% CEN 5125 11368 122%...
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An Introduction to Emerging Europe: Emerging Market Opportunities on the UK’s Doorstep
Jonathan Knott, HM Ambassador Budapest
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Why Emerging Europe?
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110 million consumers
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Sustainable medium-term growth, on a par with other Emerging economies
Average annual GDP growth forecast (%)
2010-2020 2020-2030 2030-2040
CEE Average 4.7 4.2 3.8
Dev. World 1.8 1.8 1.9Asia 5.8 5.1 4.7Lat. Am 4.9 4.5 4.1Source: HSBC The World in 2050
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GDP per capita Av. Annual growth forecastReal USD 2010-2020 2020-2030
CEE average 7000 5.2% 4.8%
Dev. World 27200 1.7% 2.0%Asia 4220 4.8% 4.6%Lat. Am 4228 3.3% 3.6%
Source: HSBC The World in 2050
Disposable income set to increase substantially
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Easy and inexpensive to access, low risk and English widely spoken
Expedia Flight costs and flight times: first week of June 2013
Gatwick-Prague £139 2 hrs
Gatwick-Budapest £152 2 hrs 25 mins
Luton-Warsaw £125 2 hrs 25 mins
Heathrow-Sao Paolo £801 14 hrs 50 mins
Heathrow-Beijing £561 11 hrs 40 mins
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A proven market for UK business
UK exports of goods (£ million)2001 2011 % increase 2001-11
Poland 1297 4338 234% Czech Rep 1078 1921 78%Slovakia 201 552 175% Romania 343 952 177% Bulgaria 120 328 173% Hungary 616 1186 92%
CEN 5125 11368 122%
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Bilateral Trade
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UK exports to Emerging Europe increased by £2 billion in2011: on a par with increases to China, India and Russia
Total UK exportsgoods & services2011(£ million) 2010
Emerging Europe 15959 13780
China 12530 10332India 8332 6208Russia 7286 5285Turkey 5203 4429Brazil 3695 3134
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Poland was the UK’s 11th biggest food & non-alcoholic drink market, with exports worth £183 million.
Exports to Emerging Europe as a whole were worth £389 million.
We increased food & non-alcoholic drink exports to the established markets of Czech Republic (+6.2%) and Austria (+12.6%)
We increased food & non-alcoholic drink exports to the growing markets of Bulgaria (+52.6%) and Slovenia (+47.6%)
UK food & drink exports to Emerging Europe in 2012
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Increase in UK exports over January-March 2013 (year on year)
Dairy products and eggs: Romania (+280%); Bulgaria (+135%); Hungary (+107%); Czech Rep. (+93%); Austria (+53%).
Meat & meat preparations: Bulgaria (+1700%); Czech Rep. (+30%). Vegetables & fruit: Romania (+359%); Bulgaria (+262%); Austria
(+50%). Fish & seafood: Slovakia (+611%); Romania (+253%); Bulgaria
(+164%); Czech Rep. (+29%). Beverages: Bulgaria (+80%); Austria (+66%); Slovakia (+50%); Czech
Rep. (+30%); Poland (+10%). Coffee, Tea, Cocoa & Spices: Romania (+87%); Bulgaria (+12%);
Poland (+8%).
Exports continue to grow in 2013
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Outdated perceptions of the region among business in the UK
Transparency
Bureaucracy
Strong and increasing competition
Our main challenges
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Austria 29 China 91 Slovenia 35 Russia 112 Slovakia 46 Brazil 130 Hungary 54 India 132 Poland 55 Czech Rep 65 Bulgaria 66 Romania 72 Croatia 84
World Bank Ease of Doing Business survey 2013, rankings 1-185
Ease of Doing Business ranking: 2013
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Austria 25 China 80 Slovenia 37 Brazil 69 Poland 41 India 94 Hungary 46 Mexico 105 Czech Rep 54 Russia 133 Croatia 62 Slovakia 62 Romania 66 Bulgaria 75
Transparency International Corruption Perceptions Index 2012 – rankings from 1-174
Corruption Perceptions Index: 2012
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Source of imports 2011
Poland: Germany 28.7% Russia 10.3% Netherlands 5.9%Italy 5.3% China 5.3% France 4.4%Czech Rep 4.3%
Romania:Germany 17.2% Italy 11.4% Hungary 8.8%France 5.8% China 4.6% Kazakhstan 4.2%Austria 4%Source: CIA Fact book
A competitive marketplace
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60 UKTI staff across the CEE focused on trade development. Full range of UKTI support services.
Emerging Europe GREAT Campaign: 5 markets and £1 million strategic sector promotion.
New British Business Centres in Poland and Romania to be launched this year.
One Stop Shop access to the region: Food & Drink sector led from Prague ([email protected]).
CEN: driving growth in Emerging Europe
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22-25 August 2013: UK pavilion at the Agrocomplex Expo International Agriculture & Food Exhibition in Nitra, Slovakia.
7-8 September 2013: UK pavilion at the Foodparade festival in Prague.
November 2013 TBC: GREAT Taste of Britain regional events launch in Poland.
November 2013 TBC: Emerging Europe UK roadshow.
January 2014 TBC: Taste of Britain regional event in Vienna.
Forthcoming activities supporting food & drink exports to Emerging Europe
