AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4...

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Transcript of AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4...

Page 1: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media
Page 2: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

Silver.Spoon is a gastronomic experience firm that has forged a unique positioning and expertise among the branding, events, and food & beverage industries. Since 2009, our team has engaged clients and partners in strategic concept development, brand positioning & activation. Silver.Spoon has also been recognized internationally for its creations that unleash the power of consumer engagement.

Our team develops clear strategies for brands based on knowledge, experience, and expert intuition, serving as a compass in the way forward. We activate brands and deliver disruptive campaigns that elicit synergy between our client and the consumer. Silver.Spoon’s bespoke approach provides specialized attention to particular needs, embracing innovation with precision to deliver our clients an unparalleled experience of the unexpected.

The public can partake in Silver.Spoon’s own branded experiences - Guerilla Dining, Wine&Grub, and Street Corner Kitchen - that have paved the way for the underground dining movement in Copenhagen and abroad. Silver.Spoon is known for its eclectic concepts such as Under the Deep Sea, The Refined Ghetto, Ad•dic•tion(s), and 4.4, among others.

In our creative lab of branded experiences, original stories are woven and expressed once, held in spaces ranging from the posh to the raw and industrial or rustic aesthetics. Each event is meant to provide a singular and unique happening that both evokes emotion and great atmosphere bringing together our community. Think of each occurrence as a creative installation never to be replicated again. When all the elements converge, it becomes a magical environment that sees lasting relationships and vibrant memories fostered among our guests.

Silver.Spoon’s own branded experiences are a showcase of the diverse spectrum of creativity available to you. We invite you to enter our world and discover a host of possibilities.

AN EXPERIENCE

Founder | CEO

Page 3: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

4 countries and counting

5 primetime news broadcasts

70 experiences and counting

100+ media articles

19,000 spoons served

55,500 glasses of wine consumed

225,800 km travelled

11.1 mil potential reach

WE HAVE WORKED WITH

Bang & Olufsen

Hermés

Samsung

Brainlab

Søren Rose Studio

Royal Copenhagen

Diageo

Electrolux

Kocemba’s Sparkling Tea

Frederiksdal Kirsebærvin

San Pellegrino

Porsche

I’m a Kombo

Four Seasons Hotels & Resorts

The Ritz-Carlton

Pernod Ricard

IN NUMBERS

Vogue

Elle

GQ

BBC

Deutsche Welle

TimeOut

PRESS

UrbanDaddy

TVI

SIC

LuxWoman

. . . among many others

Page 4: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

THE DIRTY MODEL EDITIONLisbon

Location:The Odeon

Chef:Adrien Norwood (US)

Model:Ana Fátia

Music:Eri 2 & Terylene

Photo credit:Davide de AlmeidaDiogo Oliveira Rosa

Page 5: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

ALL THE WORLD’S A STAGELisbon

Chef:Ronni Mikkelsen (DK)Pascal Meynard (PT)

Location:Palácio São Miguel

Photo credit:Davide da Almeida

Page 6: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

TREASURE HUNTSagres

Chef:Martin Sahlholdt (DK)Philip Gerlach (DK)

Location:Fortaleza do Beliche

Photo credit:Plataform-aJoão Viegas Guerreiro

Page 7: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

UP, UP, and AwayLisbon | Porto

Photo credit:Marcus Garcia

Chef: Martin Sahlholdt (DK)Philip Gerlach (DK)

Locations:Palacio São VicenteWorld of Discoveries

Page 8: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

WINE&GRUB | A WALK INTO THE FORESTCopenhagen

Chef: Martin Sahlholdt (DK)

Location: Rooftop garden Skyttegade 1

Host: Thomas Krøger

Photo credit: Morten Henckel Nielsen

Page 9: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

AD•DIC•TION(S)Lisbon

Location:Museu da Carris

Photo credit: Sara Machado

Chef:William Milsted (DK)

Page 10: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

SQUATTINGLisbon | Porto

Location: Former RTP buildingRua do Quelhas 21

Location:Former printmaking & darkroom workshopsRua do Almada 556 / 558

Chef:William Milsted (DK)

Sound Production:Christian Sanchez

Photo credit:Rupert EdenMarcus Garcia

Film credit:Rebelect

Page 11: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

UNDER THE DEEP SEALisbon

Location:Subway StationTerreiro do Paços

Photo credit:Alecfoy

Chef:William Milsted (DK)

Sommelier:Christian Rannes

Sound production:Christian Sanchez

Page 12: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

DOPED UP!Copenhagen

Location:Regen ChurchBaggesensgade 7

Photo credit:Morten Henckel NielsenAlecfoy

Chef:William Milsted (DK)

Pusher:Nicholas Hansen

Page 13: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

WINE&GRUB | THE ART OF BUNKER FOODCopenhagen

Location:Old war bunkerEdvard Griegs Gade Host:Luna Hjerming

Chef:William Milsted (DK)

Photo credit:Morten Henckel NielsenAlecfoy

Page 14: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

THE KILLING (with Valentine Warner of the BBC)Copenhagen

Chef:William Milsted (DK)

Photo credit:Alecfoy

Location:Underground parking garageRued Langgaardsvej 10-18

Film credit:BBC Food TV

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THE REFINED GHETTOCopenhagen

Location:Refshalevej 96

Chef:Jordan Grosser (US)

Sounds/Music:Christian Sanchez

Photo credit:Morten Henckel

NielsenMarie Brandt

Page 16: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

UNDER THE SEACopenhagen

Sounds/Music:Emil Bølle

Photo credit:Chris Tonnesen

Location:Københavns FisketorvKattegatvej 57

Chef:Kamilla Seidler (DK)Mette Dahlgaard (DK)

Page 17: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

THE CLASHCopenhagen

Location:The Royal Cafe

Amagertorv 6

Chef:Frederik Jensen (DK, JP)

Music:Ashibah

Photo credit:Chris Tonnesen

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Location:Copenhagen ConceptRosenvængets Alle 5, kælder

Chef:Kamilla Seidler (DK)Mette Dahlgaard (DK)

Host:Rasmus Amdi LarsenPeter PepkeNicolai Martens

Photo credit:Martin KaufmannNick Levin

WINE&GRUB | SPRING 2012Copenhagen

Page 19: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

4.4 ReduxCopenhagen

Location:Designmuseum Danmark

Bredgade 68

Chef:Mette Dahlgaard (DK)Kamilla Seidler (DK)

Music / Original score:Bronx & Ashibah

Johanne AnderssonMark Casperson

Photo credit:Nick Levin

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SUMMER SCHOOLSan Francisco

Location:McCullough Library755 Ocean Ave.

Chef: Blair Warsham (US)

Mixologist:Johan Flyvbejerg (DK)

Photo credit:Mei Liu

Page 21: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

THANKSGIVING DINNER & A FLICKCopenhagen

Location:Planeten

Chef:Blair Warsham (US)Clint Davies (US)

Film curation:Jack Stevenson

Photo credit:ADG

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THE ROOFChicago

Location:1325 S. WabashSouth Loop

Chef:Blair Warsham (US)

Music:Good Evening

Photo credit: Kelly Rose

Page 23: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

SELECT PRESS

Observador (PT)June 2016http://bit.ly/TDMEobservador

Epicur (PT) June 2016 http://bit.ly/ATWASepicur

Público (PT)November 2015http://bit.ly/ATWASpublico

Saber Viver (PT)April 2015

Público (PT)November 30, 2014http://bit.ly/12MmTvZ

Sábado (PT)November 6, 2014

LuxWoman (PT)September 2014

UP! TAP PortugalMay 2014

Elle (PT)April 2014

Vogue (PT)March 2014

LuxWoman (PT)March 2014

SIC (PT)January 24, 2014Live television

TVI (PT)January 24, 2014Live television

Expresso (PT)January 21, 2014http://bit.ly/1gVzLRV

White Line Hotelshttp://bit.ly/TtL1cM

The Foodie BugleSeptember 24, 2012http://bit.ly/QNDR1w

BerlingskeAugust 28, 2012http://bit.ly/O0Vc6j

Deutsche Welle, Euromaxx August 28, 2012http://bit.ly/P2oFQdhttp://bit.ly/P2paK6

GastroAugust 3, 2012http://bit.ly/OvoBVL

Politiken iByenJune 4, 2012http://bit.ly/NB4Mg4

Because It MattersApril 13, 2012http://bit.ly/HLErfC

Politiken iByenApril 10, 2012http://bit.ly/HHj5uuGastromandApril 8, 2012http://bit.ly/HC2rx1

SpiselivJanuary 2, 2012http://bit.ly/szSDPH

My-pleasure.dkDecember 17, 2011http://bit.ly/rY8Ky6

ASMALLMAGAZINE (members only)December 6, 2011http://bit.ly/uAmXk0

PolitikenNovember 26, 2011http://bit.ly/v4QjXX

Politiken iByenNovember 14, 2011http://bit.ly/v3HsjM

Page 24: AN EXPERIENCE - Silver.Spoonsilverspooncph.com/content/Silver.Spoon_MediaKit_2016.pdf · 4 countries and counting 5 primetime news broadcasts 70 experiences and counting 100+ media

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