Amy Willis - World Usability Day Chicago 2013

13
©2013 Pathnder Software November 14, 2013 Amy Willis Director of User Experience & Visual Design World Usability Day 2013 1

description

Trends in Healthcare Usability Reviewed: - Will see increase in personal care apps - Balance usability with requests of health care providers - Even though app with users all the time, still difficult to enter data frequently - Even on iOS, “basic” functionality not well understood by non-tech users - Balancing regulatory compliance - HIPAA, FDA, EU - with usability

Transcript of Amy Willis - World Usability Day Chicago 2013

Page 1: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

November 14, 2013

Amy WillisDirector of User Experience & Visual Design

World Usability Day 2013

1

Page 2: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

Trends in Health Care

• Reimbursement Model• Continuum of Care• Personal Apps

2

Page 3: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

Current Reimbursement Model

• Reimbursement for services & procedures

• Incentives not related to quality of care

3

Page 4: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

New Reimbursement Model

• Show positive patient outcomes

• Shared risk between payers (insurance co’s) and health care providers

4

Page 5: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

CONTINUUM OF CARE

No reimbursement for readmissions within 30 days of discharge from hospital

• Monitor patient after open heart surgery

• Communication tool for all members of care team after brain injury

5

Page 6: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

PERSONAL APPS

Ubiquity of smartphones & privacy they provide

• Diabetes management• Help addicts stay on recovery

path through social network• Migraine management & trigger

detection• ADD/ADHD medication

improvement6

Page 7: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

MedOptimizer

7

Page 8: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

MEDOPTIMIZER

• Targeted at busy parents• Parents of kids with ADD often have it

themselves• Balance doctor who commissioned app’s

desire to have lots of information with what parents are willing to record and what they see value in

Challenges

8

Page 9: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

DEMO

9

Page 10: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

MEDOPTIMIZER

• Survey • Usability test• Take-home use/diary with

follow-up questions

Research

10

Page 11: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

MEDOPTIMIZER

Findings

11

• What doctor thought was important didn’t completely match with what parents thought was important

• Parents rarely were able to enter data multiple times a day & on regular basis

• Some basic iOS functionality was unknown to users

• Con!rmed what next steps in development should be

Page 12: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

Summary

12

• Will see increase in personal care apps• Balance usability with requests of health

care providers• Even though app with users all the time,

still difficult to enter data frequently• Even on iOS, “basic” functionality not

well understood by non-tech users• Balancing regulatory compliance -

HIPAA, FDA, EU - with usability

Page 13: Amy Willis - World Usability Day Chicago 2013

©2013 Path!nder Software

http://path!ndersoftware.comT: 888.497.9064 F: [email protected]

Build your next great product

13