Amsterdam Smart City

Geuzenveld Project

Smart Metering Scandinavia

11th March 2010

Three Parts

1. About Amsterdam Smart City and the

Geuzenveld Project

2. About displays – research, trials and what this

means for Smart Metering

3. About the technology – the mechanics of one

element of the project

The Speakers

Simon Anderson

Chief Operating Officer

Poul Eriksen

VP Sales & Technology

The Geuzenveld Project

• Designed as an accelerator for climate/energy programs, bringing

parties together and initiating projects that reduce CO2 and yield local

best practices for full scale roll out

• The city of Amsterdam and grid operator Alliander have initiated a

program to support the climate and social-economical goals

• Reducing emissions by focusing on Sustainable Living, Working,

Transport and Municipality enabled by Smart Grid technology

• Based on 3 key principles: collective effort, Tech push / demand pull

and economic viability

Amsterdam Smart City

• 700 houses equipped with smart meters and energy feedback between

April & September 2010.

• Planned to have several different types of display deployed.

• Objectives:

o to establish effective ways of communicating energy information to

householders;

o to understand the balance between cost and effectiveness of

consumer displays;

o to research the behavioural changes stimulated.

The Geuzenveld Project

The value of displays

Turkeys and Christmas

Why should energy retailers use displays

• Demand side reasons: why customers want displays

o Money: budgeting / visibility of feed-in tariffs / rising costs

o Conscience: sustainability / carbon footprint / feel good factor

o Services: convenience, complexity, peace of mind

• Supply side reasons

o Demand will stay high but the mix will change

o Increasing uncertainty

o Control rising costs

• Business Reasons

o Replace commodity income by service income

o Market disruption – smart energy management

o Competition

Consumer Research Results - Interest

• £40,000 bespoke market research Nov 2006

• Qualitative – 9 focus groups

• Quantitative – online survey 1400 people normalised to 1000

Consumer Research Results - Functionality

Consumer Research Results - Price

Visible Energy Trial

• Year long trial completing in Jun 2010

• Qualitative and quantitative behavioural trial to substantiate market

research

• Supervised and analysed by University of East Anglia

• Sponsored by Carbon Connections

• 275 homes across east Anglia

• Three types of displays

Visible Energy Trial Interim Survey Results

Solo Duet Trio

High levels of satisfaction: 95% 82% 73%

Daily usage – ‘push’ versus ‘pull’: 70% 60% 28%

Changes in behaviour: switching things off more

than before:

70% 95% 78%

Learning: those who have increased their level of

confidence:

85% 65% 69%

Follow-on actions as a direct result of having a

display:

2/3rds of those without a full set of low energy

light bulbs bought additional ones

22 people are now considering installing

insulation

Conclusions

• Its about people...

• Once people start to use displays they seem to want more

• Push displays are needed to engage and remind people

• There is a learning curve: people can be scared off with too much detail

too quickly

• Displays:

o Create awareness

o Generate confidence

o Stimulate action

o Bring people into the market

About the Technology

The technology

Focus on:

• Easy installation

• Security

• Flexibility

• Future proof

• Competitive pricing

• Open standards

+ +

The Units

Echelon power meters

• with MEP expansion port

Develco Products MEP card

• Full ZigBee ESP and gateway

GEO Energy display

• Power, Electricity and Gas consumption

+ +

Easy Installation

Display and MEP card bundled from

factory

•MEP security key installed

•No setup required on site

Two MEP card options

•Slide in:

• Requires special terminal cover

• Can be installed by customer

•Standard:

• Uses standard terminal cover

• Must be installed by technician

+ +

Security

MEP Port security

•Key for accessing readings etc.

•Unique key for 2-way communication

•Encryption: AES-128

•Unique key installed via PLC or ZigBee

(not needed for display functionality)

ZigBee Smart Energy security (option 1):

•Unique key for joining SE network

•Encryption: AES-128 + ECC

ZigBee Home Automation security (option 2):

•Random key generated by MEP

•Encryption: AES-128

+ +

Flexibility / Future proofing

Develco Products SmartAMM MEP includes:

•Host gateway – to PLC host

•Energy Service Portal, handling:

o In-home display

o Metering

o Sub-metering

o Load controls

o Smart Appliance

•Gateway to Home Automation network

•Internet access (e.g. for GEO WEB)

•Over the Air or PLC reprogramming

ZigBee HA iNet+

In summary

• The Geuzenveld Project is testing gas and electricity smart metering

with customer feedback in a consumer environment. As Amsterdam

Smart City say “we test them first in Amsterdam”.

• The Geuzenveld Project will build on GEO’s UK learning with regard to:

o A different country

o In relation to Smart Metering

o Different display options

• The Echelon / Develco / GEO package offers a comprehensive, easy to

install, open standard, state-of-the art Smart Metering package.

Thank you

Questions