Credit: Unsplash

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MAGNOLIA THE VIEW FROM THE FUTURE

CHRIS JUSTICE, CHIEF MARKETING OFFICER, MAGNOLIA INTL

MAGNOLIA AMPLIFY • MUNICH • 26 JAN 2015

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WELCOME!WELCOME!CHRIS JUSTICE

Credit: Magnus Hagdorn

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Credit: Magnus Hagdorn

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Credit: Prachanart Viriyaraks

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MAGNOLIA IN A NUTSHELL

THE FUTURE OF OUR INDUSTRY

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DIGITAL BUSINESS PLATFORM

MAGNOLIA IS A

WITH AN ENTERPRISE CMS AT ITS CORE

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Credit: Sebastian Mary

MAGNOLIA

CUSTOMER

PARTNER

A WIN-

WIN-WIN APPROACH

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Credit: Airbus Group

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* INCLUDING AIRBUS

Credit: Al Arabiya

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Credit: Virgin America

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Credit: Aida

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BY 2020, MORE THAN SEVEN BILLION PEOPLE AND BUSINESSES, AND AT LEAST 30 BILLION DEVICES, WILL BE CONNECTED TO THE INTERNET.

JORGE LOPEZ, VP & DISTINGUISHED ANALYST, GARTNER

COUNTING MARKETING TECHNOLOGIES IS LIKE COUNTING STARS IN THE SKY — THERE’S ALWAYS A HIGHER RESOLUTION AT WHICH YOU COULD SEE MORE.

SCOTT BRINKER, CHIEFMARTEC.COM

Integration/Inbound

Multi-Channel OutboundMulti-Channel Outbound

PersonalizationAnalytics Commerce CRM

www Mobile Site Newsletter Landing PageApp

THINGS WITH CONNECTIVITY, SENSORS & SOME LOGIC INSIDE COMMUNICATING WITH YOU, OTHERS & AMONGST THEMSELVES

gadgetreactor.com

DIGITAL BUSINESS IS ABOUT THE CREATION OF NEW BUSINESS DESIGNS BY BLURRING THE BOUNDARIES OF PHYSICAL & DIGITAL WORLDS

By NASA/Carla Cioffi

WE ARE HERE

IMPLEMENTORS USE THIS APPROACH BY BUILDING STEP-BY-STEP ON A PLATFORM

PRODUCT CLOUD CORE WCM FEATURES

Categorization Content Authoring Content Deployment Content Repository DAM Forms

Integrations Metadata Mobile Multichannel Multilingual Multisite Personalization PIM

Search Security SEO Social & Community User Management Workflow

PRODUCT CLOUD CORE WCM FEATURES

Categorization Content Authoring Content Deployment Content Repository DAM Forms

Integrations Metadata Mobile Multichannel Multilingual Multisite Personalization PIM

Search Security SEO Social & Community User Management Workflow

MAGNOLIA SHELLThe control center for Magnolia. Add custom apps to access, aggregate & enrich data from anywhere, create meaning; and publish to the world. All from one easy-to-use interface for desktop & tablet devices.

CUSTOM APPS FOR GEOLOCATION

DIGITAL BUSINESS PLATFORMCollect data from multitude of devices. Apps to aggregate, enrich, publish. Content creation of descriptions of conditions, offers, help. Real time personalization for services or products

Credit: Magnolia International

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THANK YOU!