Always change a winning team
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14-Sep-2014 -
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Transcript of Always change a winning team
Never change a winning team!ALWAYS
Marcel Chaudron changerebel.com
Why should you change a winning team?
Being successful today is no guarantee for being successful tomorrow
It is NOT the strongest of the species that survives, nor the most intelligent, but the one most responsive to CHANGE – Charles Darwin
New playing fields - Music
New playing fields - Music
New playing fields - Music
New playing fields - Music
New playing fields - Social
New playing fields - Products
New playing fields - Information
New playing fields - Information
Consumers are changing behaviours
Consumers are changing their behaviour
Innovators 10%
Majority 80%
Laggards 10%
Faster adoption and shorter product cycles
But why are so many companies & people resistant to change?
It’s not possible
We have always done it
this way
It won’t work for
our company
It’s too radical
There is no clear mandate
We have never
done that before
We tried it before
We do OK as it is
We don’t have the right staff
It’s too complicated
It will take too long
Reasons for being resistant to change
But is resistant really that holds us back from change or…..is it exhaustion?
Are you following or are you directing the change?
Inspired by three books:
How to overcome resistance & exhaustion and direct the change?
Dynamic of emotions in change
Time
Denial
Anger
Bargaining
Depression
Acceptance
Perf
orm
ance
Who moved my cheese
Change Happens
Anticipate Change
Monitor Change
Adapt To Change Quickly
Change
Enjoy Change !
Be Ready To Change Quickly & Enjoy It Again
Four characters in this delightful parable represent parts of ourselves whenever we are confronted with change. Discover how you can let change work to your advantage and let it lead you to success!
Switch
“The key to effective change is getting the elephant and the rider moving together in the same direction”
The Elephant is the overpowering emotional element to decision making, It always wins and looks for the easy wins.
The rider is is the logical decision maker, who takes care of all the analysis and thinks about the long term.
Switch
Shape the path
Motivate the Elephant
Direct the rider
Find bright spots
Script the critical moves
Point to the destination
Find the feeling Shrink the change
Tweak the environment
Build habits
Rally the herd
Enchantment
Achieve Likability & Trustworthiness
“Passion, Smile & Trust others”
Deep
Intelligent
Complete
Empowering
Elegant
“The process off delighting people with a Product, Service, Organization or Idea”
Enchantment
Deep : It needs to be deep, so that you have anticipated what your customers will needs as they move up the power curve
Intelligent :It has to be intelligent, so that it solves people’s problems in smart ways
Complete : It should be complete, so that the entire customer experience is thought through and designed to enchant
Empowering : It has to be empowering, so that your customer can do things that they couldn’t do before buying your product
Elegant : It should be elegant, so that it appears as though somebody cared about the user interface
Don’t fear change – it will make you grow, accept that change is happening anyway
Change is hard & never easy
What’s next?
Exhausting and resistance can be overcome – Bright spots & enchant all influencers
Direct the rider, Motivate the elephant and Shape the path
We all can change – be the changeAlways change a winning team since the environment is contiguously changing
Engage people in the change - “What I hear I forget, what I see I remember, what I do I understand”