Alumni how co² climate and ecology drive companies to change 22-04-14_antoine geerinckx_web
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Transcript of Alumni how co² climate and ecology drive companies to change 22-04-14_antoine geerinckx_web
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How CO2, climate and ecology drive companies to change.
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About CO2logic1. Since 2006
2. Mission: reduce CO2 emissions
3. Create sustainable competitive advantages
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Reducing their climate impact
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AGENDA1. Carbon Dioxide
2. Drivers: Climate, People, Norms and Value
3. Cases
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1 kg of CO2 ?
10 km with a small car
3 km with a big car
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1 tonne of CO2 ?
1/6 of an atomium ball
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Brussels – New-York (r) ?
2,5 ton
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15.000 km/year ?
1,5 ton
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Carbon accounting
3 months heating
(350 l heating oil or 450 m3 natural gas)
7.000 km
by car(Golf 1.9 TDI)
1 return flight
Brussels – Marrakech
(1 passenger Economy)
91 steaks
(250g)
What is 1 tCO2e? The consumption of…
714kg of paper 375kg of steel
Source: Bilan Carbone, Guide des
facteurs d’émissions V6, ADEME
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AGENDA1. Carbon Dioxide
2. Drivers: Climate, People, Norms and Value
3. Cases
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THE DRIVERSClimate // People // Norms // Value
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By 2050
� 9 billion humans
� ecosystems can recycle 1.1 tons CO2 eq per person
today
� we emit 13 tons CO2 eq per person.
� (US 24t, China 5t, India 1,6t....)
� so our emissions should be reduced by 92% (by 2050) !
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Climate change accelerates existing problems
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agriculture
& hunger
warfloods
poverty
rising sea
levelsmigration
draught
health
costs &
economywater
access
Climatechange
CH4
CO2
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IPCC report (2014)
10 conclusions
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+2°C by 2030(if the actual trend of 2,2% CO2 increase per year continues)
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> 95% of scientists
say climate change
is caused by humans
(while 42% of americans believe humans are the cause)
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26-98 cm sea level
rise by 2100
(the 2007 scenario was 18-59 cm)
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more extreme
weather events(wet areas more rain and dry areas become drier)
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agricultural production
efficiency decrease of
2% per decennia(if no adaptation is undertaken while our need increases
by 14% per decennia)
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increased health
problems (mainly in developing countries due worsening food & water
access and extreme weather events)
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increased risk of
species extinction (some species won’t be able to adapt of move to more suitable
areas while climate is changing in their current habitat )
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more conflicts (between populations with shared resources under pressure)
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high economic cost of
climate change(an increase of 2°C could lead to a loss of inbetween 0,2% - 2% of
worldwide revenues )
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review our current
energy model (and the way we do & use agriculture, industry, transport,
buildings, …to remain under de 450 ppm’s / +2°C)
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Climate urgency
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LUCKILYThere are some obligations
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Kyoto
Compulsary/obligations - Belgian case:
� World is divided into two parts
� Reduction of - 7,5% vs 1990 (deadline 2012) – EU level (20-20-20)
� 363 units have received a quota (40% of Belgium’s CO2 emissions)
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SADLYThe biggest emitters don’t follow
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THE DRIVERSClimate // People // Norms // Value
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People want to do something and will use some of their power:
“consumer behaviour”
� 66,8% would punish an unsustainable brand by buying less
� 47% consumers changed product or brand because of eco-labelling
� Majority of consumers are ready to pay more for sustainable
products/services
Climate is not doing great
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People & activism…
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People & activism…
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CONSUMER BEHAVIOUR+EVOLUTION OF MEDIA+EVOLUTION OF ACTIVISM
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History: « Image is reality »
� Moving from an era of one-way media (mainstream TV, Radio, Papers,
Magazines,…)
� Exposed to the imposed message/image
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� Era of reactive-media (Internet, blogs, twitter, facebook, interactive TV,…)
� Consumers access reality, share and react…
Today : « Reality is image »
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Social media… ….activism
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THE DRIVERSClimate // People // Norms // Value
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� Worldwide similar approach for all companies
� GHG Protocol
� Bilan Carbone
� ISO 14067
� And now EU-wide approach :
� Product Environmental Footprint (PEF)
� Organisation Environment Footprint (OEF)
Norms: International CO2 approach
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� Bilan Carbone
� CO2-prestatieladder
� ...
To know your broader footprint you need to request your suppliers’ footprint.
The Carbon Footprint snow-ball effect
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Bilan Carbone - Scope 1 - 3
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CO2-prestatieladder
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� Some of which might become mandatory (EU legislation) *
� Supplier exclusion
� Public tenders
� ….
Transparency requirements
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Bringing value through environmental literacy & responsibility
Eu parliament
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THE DRIVERSClimate // People // Norms // Value
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Identify & evaluate opportunities (eco, finance, hr & marketing…)
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� Carbon Disclosure Project (CDP) for listed companies *
� BREEAM certification increase building value **
� CO2-prestatieladder***
� Supplier exclusion
� Public tenders
� ….
Bringing value through environmental literacy, dependency, responsibility
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Bringing value through environmental reporting
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BREEAM: building certification value
BREEAM-certified properties command a 28 percent premium over non-certified
properties,… (source: RICS)
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Transparency as a competitive advantage
� Two of the biggest tender issuers
� ProRail & Rijkswaterstaat
� More than 300 companies participating
� CFE, BESIX, Bam,…
� Advantages
� Uniform evaluation criteria / transversal
� For entity and participants
� Independent / snowball-effect
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1) Organisational Carbon Footprint
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2) Product Carbon Footprint - LCA
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CO2 Neutral ?
“CO2 neutral means that – through a transparent process of measuring emissions,
reducing those emissions and offsetting residual emissions –
net calculated CO2 emissions equal zero.”
International standard for CO2 Neutral (PAS 2060)
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Act now !
�antoine geerinckx: [email protected]
thank you for listening
"We do not inherit the earth from our parents,
we borrow it from our children.“
Antoine de Saint-Exupéry 1900-1944