ALDI MASTER ARTWORK INFORMATION GUIDELINES JANUARY...

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ALDI MASTER ARTWORK INFORMATION GUIDELINES JANUARY 2013 These guidelines replace any issues previously.

Transcript of ALDI MASTER ARTWORK INFORMATION GUIDELINES JANUARY...

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ALDI MASTER ARTWORK INFORMATION GUIDELINESMAY 2011

These guidelines replace any issued previously.

ALDI MASTER ARTWORK INFORMATION GUIDELINESJANUARY 2013

These guidelines replace any issues previously.

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coNteNtS

1.0 PackagingTypesandBarcodePositioningIntroduction 4Onesidedlabel 5Twosidedlabel 6-7Tube 8Wraparoundlabel 9-12Flexiblebags 13-17Foursidedsleeve 18Sixsidedbox 19-21Shrinkwrap 22Goldenrules 23Responsibilities 24Barcodessizes:SCcodes 25Extendedandtruncatedbarcodes 26Lightmargins 27Barcodeguidelines 28

2.0FrontofPackIntroduction 30Designelements 31Frontofpacklogosandicons 32Typefaces 33Logos 34Corporatesellingfeaturelozenges 35Price/valuedevice 36TheHeartFoundationTick 37

3.0 SidesandBackofPackIntroduction 39Designelements 40Typefaces 41Nutritionalinformationpanel(NIP) 42Nutritionalinformationpanelexamples 43Ingredients 44Allergenstatement 45Guaranteestatement 46Addressandwebsite 47Trademarksymbolsandstatements 48Logosandicons 49Cookinginstructions 50PLUnumbers/ALDIproductcode 51

4.0 %DIand%RDIInformationIntroduction 53Typefaces 54%DIdisc 55Elements 56%DIdiscplatform 57Discpercentages 58Optionsfor%DImarketingtext 59

5.0 LegislativeRequirementsIntroduction 61Legislativerequirements 62-63ACCC/fairtradecomplianceguide 64Warrantyinformation 65

6.0 OuterCartonsIntroduction 67Overview 68The‘goldenrules’ 69-70Cartontypes 71Messaging 72Printing 73Lids 74Wasteandresponsibility 75Supplychainflowchart 76Packingandassembly 77Freezertransitcases 78

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pG 3ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING

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1.1 INTRODUCTION

This section provides examples of packaging types and barcode positioning.

The ALDI approach to the placement of barcodes is distinctly different to that of

other supermarket chains. In order to minimise cashier transaction time, all products

must achieve a 100% first-time barcode reading rate without the cashier having to

twist or turn the product. This is achieved through the use of multiple barcodes

on pack.

In order to achieve optimum results, ALDI packaging must have multiple barcodes.

A minimum of two but ideally four barcodes need to be positioned according to the

type of packaging. In addition, barcodes should be integrated as harmoniously as

possible into the packaging design, which is aided by optimum choice of barcode

colour and size.

Sub-standard bar coding can add unnecessary costs to the trading process.

Therefore correct barcode positioning and quality is imperative in the completion of

all purchasing contracts between ALDI and its suppliers.

This document is intended to serve as a guide on how best to integrate barcodes

successfully into all types of ALDI packaging.

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1.2 ONeSIDeDLabeLORSWINGTaG

PackagingType(onesidedlabel)

All information is contained on 1 single label, flat on the front of pack, the label can

be adhesive or applied by heat seal ie small goods, cheese. The size and shape of

the label is determined by the pack shape and product type.

PackagingType(swingtag)

Swing tags can be printed on one or both sides. The size and shape of the swing tag

is determined by the pack shape and product type.

BarcodePositioning(onesidedlabel)

Single sided labels are an exception to the policy of having multiple barcodes on

pack, the barcode can be positioned either horizontally or vertically to suit the

design and layout of information. In instances where the label is heat sealed

particular care needs to be taken to ensure that the barcode is positioned at

90˚angle to the pack edge - barcodes that run over heat seal areas have scannability

greatly reduced.

BarcodePositioning(swingtag)

Only one barcode is required on swing tags - the position of the barcode can be

determined by which side can be scanned more efficiently (without the Operator

having to twist and turn the swing tag) and also whether both sides can be printed

on the swing tag or not. The position of the barcode can be either horizontal or vertical

to suit the design and layout of information.

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FRONT BACK

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1.3 TWOSIDeDLabeL

PackagingType

Two sided labels carry a single label on both back and front, one panel is nominated

as the front face. The size and shape of the label is determined by the pack shape

and product type.

Barcodepositioning-Trigger

A vertical barcode is placed on the front label at the base and a horizontal barcode,

running the full width of the label, is placed on the back. The barcode on the back

should ideally be placed centrally vertically as shown but can be placed anywhere in

the label if the design, label shape or amount of pack copy dictates.

On the front label the top of the barcode can be angled or shaped to mirror aspects of

the front design, but care must be taken to ensure the useable portion of the barcode

is no smaller than the minimum truncation of 16mm.

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FRONT BACK

Barcodepositioning-WineBottle

Wine and spirit bottles are an exception to the policy of multiple barcodes on pack,

and only require a single horizontal barcode at the base of the back label, leaving the

front clear for design purposes.

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ALTERNATEXXXXXXXXXXXX

Barcodepositioning-Tube

Tubes should have a vertical barcode at the top of one face and a horizontal barcode

at the base of the alternate face. An alternative is to place a verticle barcode on one

face. Which side is the front and which is the back can be chosen based on what suits

the design best. If used the opposite way round from that shown here the barcode

number must be moved to the back and placed alongside the vertical barcode.

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1.4 WRapaROUNDLabeL

PackagingType

Wraparound labels are commonly used on cylindrical

products including jars, tins and bottles. The front section

facing the consumer is normally in the centre of the label

and shows the primary product information i.e. title,

image, weight statement DI’s etc. The left and right

sections wrapping around to the back contains product

data, NIP, ingredient and legislative requirements

including the ALDI guarantee.

Depths and lengths of wraparound labels will differ

depending on product size.

Two barcodes on opposite ends is an alternative.

BarcodePositioning-Cans

Canned products with a wraparound label should have a

barcode placed horizontally at the base which should

cover at least half the circumference.

On large cans (for example 1kg tins of dog food) a second

barcode should be added at the top, mirroring that at

the bottom, if space permits.

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BarcodePositioning-SmallCans

On small cans with wraparound labels it will not be possible to follow the guidelines

as laid out on the previous page because of the amount of copy needed on pack,

therefore small wraparound labels should have two horizontal barcodes placed at

equal distances around the label as shown top left. This will result in barcodes either

side of the front face as shown bottom left.

Having the right amount of barcodes correctly positioned is critical on small packs, so

barcodes take precedence over design and pack copy. To achieve this the following

(in order of least priority) can be omitted:

1. Bin or recycle logo or statement

2. ALDI guarantee statement

3. ALDI trademark statement

4. Claims

All other text is a mandatory legal requirement and must be present on the label.

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BarcodePositioning-NeckLabels

Where neck labels are used on bottles they should include two barcodes either side

as shown. Barcodes on the bottom label/s (shown here as a wraparound) will follow

normal rules.

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FRONT BACK

BarcodePositioning-LargeBottle

Large bottles with a wraparound label should have a barcode placed horizontally at

the base which should cover at least half the circumference.

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1.5 FLeXIbLebaGS

PackagingType

For a complex wrap portrait or landscape format can be used to suit the product

and how it will be displayed in the outer carton.

The pack has no defined hard edges to each panel (unlike boxes) and there is

usually a degree of slippage* when the product is packed in a wrap especially

noticeable when wrapping around a tray.

*Slippage on a complex wrap occurs during the packing and heat sealing process when the

front, side and back panels slip around the pack by up to 5mm in either direction. This is most

common on wraps with inner trays such as biscuits. This means that images and copy from

adjacent panels may end up moving and appearing over the next panel, ie 5mm of the front

face ending up on the side or visa-versa.

BarcodePositioning-Bag

It is possible for front of pack barcodes to sit behind photography as shown left. If

photography is used to cover up any part of the barcode it is essential that approval is

sought from your Buying Director at ALDI.

Barcodes can run vertically on the back of the bag only in exceptional circumstances

where dictated by technical print considerations.

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BACKA FRONT FRONT

Option 2Option 1

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BarcodePositioning-SmallBag

Small bags (nuts, individual crisps, sweets) should have a

barcode running horizontally across the middle of the

back of the bag. A barcode should also be included on the

front. This can be achieved in one of two ways, depending

on what suits the front of pack design best. Either the

barcodes are extended round from the back onto the front

(option 1) or a single vertical barcode is placed bottom left

or right of the front face (option2).

Barcodes can run vertically on the back of the bag too.

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BACKAA

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BACK

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BarcodePositioning-MediumBag

Medium sized bags should have a barcode running

horizontally across the middle of the back face.

Barcodes can run vertically on the back of the bag

only in exceptional circumstances where dictated by

technical print considerations.

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BACKA

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BarcodePositioning-LargeBag

Large bags (for example, multipack crisps or large bags of dog food) should have two

barcodes top and bottom as shown.

Barcodes can run vertically on the back of the bag too.

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BarcodePositioning-BiscuitFlowWrap

On a biscuit flow wrap, utilise the sides, top and base of the pack with 4 barcodes.

Barcodes can be positioned vertically or horizontally on the pack, depending on

technical considerations.

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1.6 FOURSIDeDSLeeve

PackagingType

On a four sided sleeve, all panels can be used. Core

information can be on the front and back of pack, and

selling points can be added/repeated on the sides of

pack. These areas can also be used to reinforce claims or

to feature nutritional information or barcodes.

Portrait or landscape format can be used to suit the

product and how it will be displayed in the outer carton/

on the shelf.

BarcodePositioning-FourSidedSleeve

On sleeved products, where there are two open ends,

barcodes should be placed on all four faces. The barcode

on the top face can appear top right or bottom left,

whichever suits the design best.

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1.7 SIXSIDeDbOX

PackagingType

On a six sided box, usually all panels can be used to

display information. Core information can be on the

front and back, selling points can be added/repeated

on the top and sides of pack. These areas can also be

used to reinforce claims or to feature nutritional

information or barcodes.

Portrait or landscape format can be used to suit the

product and how it will be displayed in the outer carton.

In some cases two opposite panels can be treated as

the front.

BarcodePositioning-SixSidedBox

Six sided boxes should have a barcode on all four sides at

opposing corners as shown.

The only exception to this could be on dual faced freezer

box where, because of the amount of information needed

on the sides, there is no room for a barcode on one of the

sides. In this instance alone a barcode should be added to

the portrait front face.

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BarcodePositioning-DrinksCarton

Drinks cartons should have barcodes placed on the sides,

one at the top, one at the base as shown. A barcode can be

added to the top but this is not essential.

In 2009, on certain packs Tetrapak have added a recycling

advertisement panel covering the whole side panel.

Where this is used the barcode is moved to the base of the

back to the left of the seal as shown below.

The manufacturers recommendation should be followed

by every type of pack.

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BarcodePositioning-DrinksCartonAlternative

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Option 2Option 1

1.8 SHRINKWRap

PackagingType

Shrink wrap is used primarily for multi-packs such as

drinks bottles, it can be printed or clear and there are

specific requirement for print and no-print areas

determined by the manufacturer.

BarcodePositioning-SixSidedObjects

The orientation of barcodes on a 6 pack shrink wraps will

be determined by technical constraints. Option 1 is the

preferred route with a horizontal barcode placed at the

base of both the front and back faces. Where technical

requirements mean the barcode has to be printed

vertically (option 2) the barcode should be placed

centrally and run up and over and down and underneath

the pack onto the back face as shown.

Barcodes can be increased in size to SC3 or SC4 to increase

scanability if deemed necessary.

On larger packs PLU numbers can be used to replace the

barcodes.*

*To be confirmed (no reference is made to PLU numbers in the

2009 guidelines from Germany)

Where products are clear shrink wrapped and Trade

Measurement Statement does not appear on outer

shrink wrap the barcode must not obscure any of the

inner Trade Measurement Statements.

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1.9 GOLDeNRULeS

• There should be a minimum of 2 barcodes per pack.

• The barcode should compliment the design as best possible and should be

positioned appropriately for the pack format.

• Minimum barcode size will be SC2 (100% magnification), except where packs

are very small and print quality is very high where SC1 (90% magnification) may

be acceptable. SC3 (110% magnification) or higher can be used on film products

or where packaging/printing quality is poor.

• Extended barcodes should be used extensively.

• The barcode number should only be printed once on pack.

• Light margins are required left and right but not upper and lower.

• Care should be taken to ensure that even with the use of barcodes on multiple faces,

the cashier could not cover up all barcodes when handling the product. Barcodes

should therefore be placed as far apart from each other as the packaging allows.

• When viewed vertically the edge of the barcode left or right should be a

minimum of 5mm from any edges, seams or folds. Top and bottom edges can

run up and over edges and folds.

• Barcodes must have a minimum bar height of 16mm.

• The barcode number should always be printed accompanying one barcode.

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1.10 ReSpONSIbILITIeS

Quality assurance covers the following areas:

· Checking that the correct barcode number has been assigned.

· Checking the quality (legibility) of the printed barcode.

· Checking the correct position of the barcode on the pack.

Procedure

Suppliers and their design agencies are responsible for ensuring that all guidelines

for best practice of barcode application have been followed and that a digital proof

is supplied to the Buying Director in order to check the legibility of all barcodes on

the pack before printing commences.

The legibility of every barcode is checked by the Buying Assistant with the aid of a

barcode verifier. If a product is sourced from several different suppliers, each batch

must be checked. The required samples are requested from the supplier by the

Buying Assistant. The test results are recorded on a form.

ALDI’s ‘goods in’ departments are equipped with a barcode laser scanner and will

check all delivered products for the correct application and legibility of every

barcode on a pack. In general, each barcode on a pack and each variant of assorted

cartons should be checked.

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SC2(100% magnification)

SC1SC0(90% magnification)(80% magnification)

TO BE USED IN EXCEPTIONAL CIRCUMSTANCES ONLY

SC3(110% magnification)

SC4(120% magnification)

SC5(135% magnification)

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1.11 baRCODeSIZeS:SCCODeS

The size of a barcode if it is reduced or enlarged from the

standard EAN 8 size is classified by SC codes, ranging

from SC0 to SC9. SC2 is the code for a barcode at its

standard size (100% magnification), SC0 and SC1 are

smaller than the standard size (82% and 90%

magnification respectively) and SC3 and above are larger,

finishing at SC9 which is twice the size of a standard

barcode (200% magnification). The minimum barcode

size for all ALDI products will be SC2 (100% magnification).

Where packs are very small and print quality is very high

SC1 (90% magnification) may be acceptable in exceptional

circumstances, but SC0 should never be used. SC3 (110%

magnification) or higher can be used on film products or

where packaging/printing quality is poor.

Appendix 3 shows recommended SC sizes for differing

pack types and print processes.

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1.12 eXTeNDeDaNDTRUNCaTeDbaRCODeS

WhenusedonALDIpackaging,thestandardformatofanEANbarcodeisadaptedasfollows:

1. The light margin indicators are removed.

2. The number is removed. It is then placed to the side of just one of the barcodes

on pack, with text in 6pt or greater Helvetica Neue 55 Roman.

3. The light margins are increased (see following page) and the bars aligned with

the top and bottom of the box.

4. The height of the barcode should be extended where space allows.

5. On smaller packs the height can be truncated but never be less than a minimum

of 16mm.

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1.13 LIGHTMaRGINS

All barcodes should have a clear space to the left and right of the bars (if viewed

vertically). This clear space can be referred to by one of several names - buffer zone,

clear zone, blank field, light margins - but for the purposes of this document they

shall henceforth be referred to as light margins. ALDI require larger light margins

than those specified by a standard EAN 8 barcode. For an SC2 barcode at 100%

magnification the light margins should be a minimum of 4mm either side. This

distance scales up or down accordingly for all other SC sizes.

Light margins are not required above or below the bars and should be avoided (as

shown bottom left).

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 28

1.0 pAckAGING typeS AND BArcoDe poSItIoNING

1.14 baRCODeGUIDeLINeS

BarcodeVerification

Barcode verification should meet the following when verified:

Minimum acceptance grade is 3B

The grading of barcodes is against international standards:

ISO/IEC 15416I

SO/IEC 15420

Verification Frequency during printing should be as follows:

Symbol grade 4/A 3/B 2/C

Samples per 100K 44 8 16

Product will be scanned at ALDI Distribution Centres on receipt of delivery checking

for correct barcode on pack and that scan performance is to 3/B score.

Any product failing to pass will be rejected.

Barcodescanbeincorporatedintothebranddesignthroughuseofcolourandcleverplacement.Intheexamplebelow,bluehasbeenusedasthebarcolourtocomplimentthebranding.

eXAMpLeS

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pG 29ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING

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2.1 INTRODUCTION

Front-of-packInformation

% Daily Intake (%DI) Per 44g Serve

Sugars3%2.5g

Energy8%728kJ

Fat2%1.7g

Sodium13%309mg

Sat Fat1%0.3gServing Suggestion

200g

The front of pack includes, but is not limited to, brand, product title, secondary

titles/romance, images and graphics, Trade Measurement Statement and DI/RDI

discs. The following pages show examples of front of packs and how the information

is displayed.

In this section the logos and icons for front of pack use have been included.

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 31

SERVING SUGGESTION

400g FROZEN

NEW

% Daily Intake (%DI) per 125g serve

Energy14%1200kJ

Sat Fat6%1.4g

Fat23%15.9g

Sodium24%550mg

Sugars2%1.5g

No ArtificialColours or Flavours

Vitamin C

Good source ofOMEGA 3

Our fishermen have been bringing

home the catch of the day for

over a decade. OUR CRISPY GOLDEN

CALAMARI RINGS ARE frozen to

retain THEIR delicious flavour.

CRISPY GOLDENCALAMARI RINGS

* Per

cent

age

Daily

Inta

kes

are

base

d on

an

ave

rage

adu

lt di

et o

f 870

0kJ.

You

r da

ily in

take

s m

ay b

e hi

gher

or l

ower

de

pend

ing

on y

our e

nerg

y ne

eds.

Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g

Energy 1200 kJ (287 Cal) 14 % 957 kJ (229 Cal)Protein 14.1 g 28 % 11.3 gFat, total 15.9 g 23 % 12.7 g - saturated 1.4 g 6 % 1.1 gCarbohydrate 20.8 g 7 % 16.6 g - sugars 1.5 g 2 % 1.2 gSodium 550 mg 24 % 440 mg

NUTRITION INFORMATIONServings per package: approx. 3Serving size: 125g (approx. 8 rings)

Golden & crispy calamari ringS...perfect as an entrée or as a meal

served with fresh salad

SERVING SUGGESTION

22009470

Ingredients: Squid (42%) (Todarodes pacificus and/or Illex argentinus and/or Nototodarus sloanii), Water, Wheat Flour [Contains Vitamins (Thiamin, Folic Acid)], Vegetable Oil [Contains Antioxidant (330)], Wheat Gluten, Thickener (1404), Potato Starch, Salt, Maize Flour, Yeast, Wheat Starch, Sugar, Thickeners (461, 412, 415), Colour (160b), Emulsifier (472e), Raising Agents (450, 500), Spices, Acidity Regulator (262), Maltodextrin. Contains 58% Crumb CoatingMAY CONTAIN TRACES OF OTHER FISH, MILK, SOY AND SESAME.Production Method: Wild FisheryFAO Catchment Areas: 41, 61, 81

KEEP FROZEN. STORE BELOW MINUS 18°C.Made in New Zealand from imported and local ingredients.PH37

THE FISHMONGER™ is a trademark of ALDI Stores.Specially made for ALDI Stores to our stringent quality specifications. If you are not entirely satisfied with this product, please return it to your nearest ALDI store for a full refund or replacement.ALDI STORES1 SARGENTS ROADMINCHINBURY NSW 2770www.aldi.com.au

COOKING INSTRUCTIONS: (GUIDE ONLY)COOK FROM FROZEN.THIS IS A RAW PRODUCT. PLEASE COOK THOROUGHLY BEFORE CONSUMPTION.

OVEN

Gas Mark 5

190˚C170˚C

50 - 55 minutes50 - 55 minutes50 - 55 minutes

ELECTRIC

GASFAN

SHALLOW FRY

2 minutes

DEEP FRY

4 - 6 minutes

Preheat oven and dish or tray to 230°C (445°F). Bake for 6 minutes each side, using the centre of the oven, until golden brown.

Preheat 5mm of vegetable oil to a medium heat. Fry in a covered pan for 2 minutes each side until golden brown.

Preheat vegetable oil to 180°C (355°F). Fry frozen rings for 2 minutes until golden brown.

APPLIANCES VARY CONSIDERABLY, PLEASE ADJUST COOKING TIMES IF NECESSARY

2.2 DeSIGNeLeMeNTS

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1 Brandlogo

2 Producttitle

3 Secondarydescription

4 Relevantclaims

5 Brandedicon

6 Newflash(intheBrandstyle)

7 Productimagery

8 %DIdiscs

9 TradeMeasurementStatement

1

6

7

2

3

9

4

5

8

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 32

2.3FRONTOFpaCKLOGOSaNDICONS

IndustryIcons

The following logos must be used on ALDI Australia Packaging when advised

that they are applicable for use by The Due Diligence consultant in the Product

Information Form (PIF).

IndependentLogos

Such as: Heart Foundation Tick, NASSA organic, Australian Certified Organic and

many more. All available directly from the relevant organisation and have their

individual guidelines to follow.

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INDepeNDeNt orGANISAtIoN LoGoS

www.msc.orgMSC

CERTIFIEDSUSTAINABLESEAFOOD

MML-F-00

5TM

�C�E�R�T�T�M

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 33

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2.4 TYpeFaCeS

To ensure consistency across all ALDI brands for %DI Discs, How to Read Panels, and

NIPs, only Helvetica Neue is to be used in the weights shown.

HeLvetIcA Neue 57 coNDeNSeD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 77 BoLD coNDeNSeD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 55 roMAN

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 75 BoLD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 85 HeAvy

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 95 BLAck

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 34

pMS 137 & 341 pMS 341 cMyk MoNo

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ALDIApprovedLogos

The following logos must be used on ALDI Australia Packaging when advised that

they are applicable for use by The Due Diligence consultant in the PIF.

ApprovedforALDIuseAustralianMade/ProductofAustraliaLogo

The logo must always appear on the front face of pack. The only exception is in

instances where there is not enough room on the front face. When this is the case

the logo must appear on the back of pack or secondary face.

Mono versions are available where pack colour limitations apply.

2.5 LOGOS

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 35

% Daily Intake (%DI) per 125g serve

Energy14%1200kJ

Sat Fat6%1.4g

Fat23%15.9g

Sodium24%550mg

Sugars2%1.5g

% Daily Intake (%DI) per 125g serve

Energy14%1200kJ

Sat Fat6%1.4g

Fat23%15.9g

Sodium24%550mg

Sugars2%1.5g

No ArtificialColours or Flavours

Vitamin C

Vitamin C

Good source ofOMEGA 3

NEW

X mm

4 x X mm

75% of X mm

COLOURComplimentary to the colouring of the DI% Discs or base colour of pack.

NUMBEROFCLAIMSThis will depend on available space, if all claims will not fit your Buying Director will advise the most relevant for product.

BRANDEDICONSKey claims that need to be highlighted will be created in the Brands style.

SIZE/LENGTHSee below for the relevant ratios for the lozenge. Size and length is determined by the pack size, please use the ratios below as a guide.

EXAMPLEOFBRANDED

ICON

EXAMPLEOFBRANDED

NEWFLASH

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2.6 CORpORaTeFRONTOFpaCKSeLLINGFeaTUReLOZeNGeS

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 36

$3

$399$399

$380mm wide

80mm wide

The price/value device can be used as a

sticker on the front of packs, as directed

by the Buying Director.

PRICEFONT: ALDISUED BOLDCOLOUR: M100 Y100$ POINT SIZE: 184ptSUPERSCRIPT BASELINE SHIFT: -25pt TRACKING: -50 PRICE POINT SIZE: 184pt

CIRCLEDIAMETER 80mm COLOUR: Y100STROKE/OUTLINE: 9ptOUTLINECOLOUR: M100 Y100

PRICEFONT: ALDISUED BOLDCOLOUR: M100 Y100$ POINT SIZE: 143pt SUPERSCRIPTBASELINE SHIFT: -20pt TRACKING: -50 99 POINT SIZE: 143pt SUPERSCRIPTBASELINE SHIFT: -10pt TRACKING: -50 PRICE POINT SIZE: 143pt

CIRCLEDIAMETER 80mm COLOUR: Y100STROKE/OUTLINE: 9ptOUTLINECOLOUR: M100 Y100

ALTERNATIVEUSE:

When used against a red background apply a second stroke coloured white. The white stroke will have the same weight as the inside red stroke.

ALTERNATIVEUSE:

When used against a red background apply a second stroke coloured white. The white stroke will have the same weight as the inside red stroke.

RESIZINGDEVICE:

When scaling/resizing the Price/value device always scale in Uniform and check/tick the Scale Strokes & Effects option within Adobe Illustrator.

RESIZINGDEVICE:

When scaling/resizing the Price/value device always scale in Uniform and check/tick the Scale Strokes & Effects option within Adobe Illustrator.

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2.7 pRICe/vaLUeDevICe

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 37

The following is a guide to the correct application of the The Heart Foundation Tick

to ALDI packaging. Please also consult the Heart Tick Guidelines (supplied along

with this document) to ensure all Heart Foundation Tick requirements are met.

THETICKCERTIFIEDTRADEMARK(TICKCTM)The Heart Foundation Tick can be downloaded from www.logozone.com.au. Please

check with your ALDI Buying Director if the Tick CTM is applicable for the product you

are working on.

ADDITIONALSTATEMENTAny time the Tick CTM is reproduced on packaging, the statement ‘CERT TM used

under licence’ must appear legibly, but not adjacent to the Tick CTM. The most

suitable location for the statement on ALDI packaging is below the trademark

statement as indicated in the example shown.

CERT TM used under licence

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2.8 THeHeaRTFOUNDaTIONTICK

26000893Best Before

* Per

cent

age

Daily

Inta

kes

are

base

d on

an

ave

rage

adu

lt di

et o

f 870

0kJ.

You

r da

ily in

take

s m

ay b

e hi

gher

or l

ower

de

pend

ing

on y

our e

nerg

y ne

eds.

Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g

Energy 352 kJ (84 Cal) 4 % 352 kJ (84 Cal)Protein 17.9 g 36 % 17.9 gFat, total LESS THAN 1.0 g 1 % LESS THAN 1.0 g - saturated LESS THAN 1.0 g 4 % LESS THAN 1.0 gCarbohydrate LESS THAN 1.0 g 0.3 % LESS THAN 1.0 g - sugars LESS THAN 1.0 g 1 % LESS THAN 1.0 gSodium 281 mg 12 % 281 mg

NUTRITION INFORMATIONServings per package: 5Serving size: 100g

Our fishermen have been

bringing home the catch of the

day for over a decade. our RAW

PEELED PRAWNS ARE frozen to retain

THEIR delicious flavour AND FOR

YOUR CONVENIENCE.

RAW PEELEDPRAWNS

SERVING SUGGESTION

% Daily Intake (%DI) per 100g serve

Energy4%352kJ

Sat Fat4%<1.0g

Sodium12%281mg

Fat1%<1.0g

Sugar1%<1.0g 500g FROZEN

Instructions:1. Sauté the onion with 20mL of oil until brown.2. Place onion on the pizza bases then tomatoes, sliced bocconcini and THE

FISHMONGER™ Raw Peeled Prawns. 3. Scatter with coriander, spring onions and red pepper.4. Mix together the remaining oil and garlic and drizzle over pizza.5. Bake at 200°C for approximately 10 minutes or until brown and serve.

DELICIOUS PRAWN PIZZA... SERVES 4Ingredients:

Thaw desired amount of THE FISHMONGER™ Raw Peeled Prawns 1 Onion (sliced)4 pieces Bocconcini1 Tbsp Coriander (chopped)½ Red Pepper (sliced)

1 pkt Small Pizza Bases60g Semi-Dried Tomatoes60mL Extra Virgin Olive Oil¼ bunch Spring Onion (chopped)1 clove Garlic (crushed)

SERVING SUGGESTION

Peeled &

Ready to Cook

300m

m

10mm 10mm

10mm

3mm

30mm

195mm 195mm

3.3mm

CERTTM

No ArtificialColours or Flavours

Vitamin C

Good source ofOMEGA 3

COOKING INSTRUCTIONS: (GUIDE ONLY)COOK FROM FROZEN.THIS IS A RAW PRODUCT. PLEASE COOK THOROUGHLY BEFORE CONSUMPTION.

OVEN

Gas Mark 5

190˚C170˚C

50 - 55 minutes50 - 55 minutes50 - 55 minutes

ELECTRIC

GASFAN

SHALLOW FRY

2 minutes

DEEP FRY

4 - 6 minutes

Preheat oven and dish or tray to 230°C (445°F). Bake for 6 minutes each side, using the centre of the oven, until golden brown.

Preheat 5mm of vegetable oil to a medium heat. Fry in a covered pan for 2 minutes each side until golden brown.

Preheat vegetable oil to 180°C (355°F). Fry frozen rings for 2 minutes until golden brown.

APPLIANCES VARY CONSIDERABLY, PLEASE ADJUST COOKING TIMES IF NECESSARY

Ingredients: Squid (42%) (Todarodes pacificus and/or Illex argentinus and/or Nototodarus sloanii), Water, Wheat Flour [Contains Vitamins (Thiamin, Folic Acid)], Vegetable Oil [Contains Antioxidant (330)], Wheat Gluten, Thickener (1404), Potato Starch, Salt, Maize Flour, Yeast, Wheat Starch, Sugar, Thickeners (461, 412, 415), Colour (160b), Emulsifier (472e), Raising Agents (450, 500), Spices, Acidity Regulator (262), Maltodextrin. Contains 58% Crumb CoatingMAY CONTAIN TRACES OF OTHER FISH, MILK, SOY AND SESAME.Production Method: Wild FisheryFAO Catchment Areas: 41, 61, 81

KEEP FROZEN. STORE BELOW MINUS 18°C.Made in New Zealand from imported and local ingredients.PH37

THE FISHMONGER™ is a trademark of ALDI Stores.CERT TM used under licence.Specially made for ALDI Stores to our stringent quality specifications. If you are not entirely satisfied with this product, please return it to your nearest ALDI store for a full refund or replacement.ALDI STORES, 1 SARGENTS ROADMINCHINBURY NSW 2770www.aldi.com.au

KEEP FROZEN. STORE BELOW MINUS 18°C.Made in New Zealand from imported and local ingredients.PH37

THE FISHMONGER™ is a trademark of ALDI Stores.CERT TM used under licence.Specially made for ALDI Stores to our stringent quality specifications. If you are not entirely satisfied with this product, please return it to your nearest ALDI store for a full refund or replacement.ALDI STORES, 1 SARGENTS ROADMINCHINBURY NSW 2770www.aldi.com.au

Please note additional text is required for items such as eggs, meal kits and recipe bases. The ALDI preferred placement of the statement in relation to these items is as part of the recipe instructions and not adjacent to the tick logo. Please refer to the Tick marketing guidelines for more information.

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3.0 SIDeS AND BAck of pAck

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3.0 SIDeS AND BAck of pAck

3.1 INTRODUCTION

The back and sides of pack information includes and is not limited to ingredients,

Nutrition Information Panel (NIP), claims and logos, statements, legal copy, ALDI

Guarantee and address, cooking and usage instructions, trade mark and country of

origin etc. The following pages show examples of back and side of pack layouts and

how the information is displayed for food and non food.

In this section the logos and icons suitable for back of pack use have been included.

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 40

SERVING SUGGESTION

400g FROZEN

NEW

% Daily Intake (%DI) per 125g serve

Energy14%1200kJ

Sat Fat6%1.4g

Fat23%15.9g

Sodium24%550mg

Sugars2%1.5g

No ArtificialColours or Flavours

Vitamin C

Good source ofOMEGA 3

Our fishermen have been bringing

home the catch of the day for

over a decade. OUR CRISPY GOLDEN

CALAMARI RINGS ARE frozen to

retain THEIR delicious flavour.

CRISPY GOLDENCALAMARI RINGS

* Per

cent

age

Daily

Inta

kes

are

base

d on

an

ave

rage

adu

lt di

et o

f 870

0kJ.

You

r da

ily in

take

s m

ay b

e hi

gher

or l

ower

de

pend

ing

on y

our e

nerg

y ne

eds.

Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g

Energy 1200 kJ (287 Cal) 14 % 957 kJ (229 Cal)Protein 14.1 g 28 % 11.3 gFat, total 15.9 g 23 % 12.7 g - saturated 1.4 g 6 % 1.1 gCarbohydrate 20.8 g 7 % 16.6 g - sugars 1.5 g 2 % 1.2 gSodium 550 mg 24 % 440 mg

NUTRITION INFORMATIONServings per package: approx. 3Serving size: 125g (approx. 8 rings)

Golden & crispy calamari ringS...perfect as an entrée or as a meal

served with fresh salad

SERVING SUGGESTION

22009470

Ingredients: Squid (42%) (Todarodes pacificus and/or Illex argentinus and/or Nototodarus sloanii), Water, Wheat Flour [Contains Vitamins (Thiamin, Folic Acid)], Vegetable Oil [Contains Antioxidant (330)], Wheat Gluten, Thickener (1404), Potato Starch, Salt, Maize Flour, Yeast, Wheat Starch, Sugar, Thickeners (461, 412, 415), Colour (160b), Emulsifier (472e), Raising Agents (450, 500), Spices, Acidity Regulator (262), Maltodextrin. Contains 58% Crumb CoatingMAY CONTAIN TRACES OF OTHER FISH, MILK, SOY AND SESAME.Production Method: Wild FisheryFAO Catchment Areas: 41, 61, 81

KEEP FROZEN. STORE BELOW MINUS 18°C.Made in New Zealand from imported and local ingredients.PH37

THE FISHMONGER™ is a trademark of ALDI Stores.Specially made for ALDI Stores to our stringent quality specifications. If you are not entirely satisfied with this product, please return it to your nearest ALDI store for a full refund or replacement.ALDI STORES1 SARGENTS ROADMINCHINBURY NSW 2770www.aldi.com.au

COOKING INSTRUCTIONS: (GUIDE ONLY)COOK FROM FROZEN.THIS IS A RAW PRODUCT. PLEASE COOK THOROUGHLY BEFORE CONSUMPTION.

OVEN

Gas Mark 5

190˚C170˚C

50 - 55 minutes50 - 55 minutes50 - 55 minutes

ELECTRIC

GASFAN

SHALLOW FRY

2 minutes

DEEP FRY

4 - 6 minutes

Preheat oven and dish or tray to 230°C (445°F). Bake for 6 minutes each side, using the centre of the oven, until golden brown.

Preheat 5mm of vegetable oil to a medium heat. Fry in a covered pan for 2 minutes each side until golden brown.

Preheat vegetable oil to 180°C (355°F). Fry frozen rings for 2 minutes until golden brown.

APPLIANCES VARY CONSIDERABLY, PLEASE ADJUST COOKING TIMES IF NECESSARY

1 Brandlogo–optionalpendingspaceavailable

2 Producttitle–optional

4 ALDIAddress&Website

9 NutritionInformationPanel(NIP)

10 IngredientsListing

11 Allergenwarning

13 Brandcopy

14 DisposalIcon

15 StorageInstructions

16 EANNumber

17 Barcode

18 CountryofOriginStatement

19 Trademarkstatement

20 ALDIGuarantee

21 CookingInstructions

If space doesn’t permit the non brand information to be separated into 3 panels they can be combined into 1, for example on a small label

3.0 SIDeS AND BAck of pAck

3.2 DeSIGNeLeMeNTS

13

9

10

11

14

15

1920

1

2

16

17

18

21

4

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 41

3.3 TYpeFaCeS

To ensure consistency across all ALDI brands for back of pack information, only

Helvetica Neue is to be used in the weights shown for non-brand information.

For example address, trademark, guarantee, country of origin etc.

HeLvetIcA Neue 57 coNDeNSeD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 77 BoLD coNDeNSeD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 55 roMAN

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 75 BoLD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 85 HeAvy

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 95 BLAck

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

3.0 SIDeS AND BAck of pAck

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 42

Job No A1476 | Nutritional Information Guidelines

%DI NUTRITIONAL INFORMATION PANELS (NIP)

© DESIGN COPYRIGHT OWNED BY PURE EQUATOR LTD 2009

NIPSTANDARD VERSION

NIPHIGHLIGHTED VERSION

NIPUSE ON CLEAR BACKGROUND VERSION

NUTRITION INFORMATIONServings per package: 25Serving size: 30g (approx. 1 Cup)

Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g Energy 504 kJ (121 Cal) 6 % 1680 kJ (402 Cal)Protein 2.3 g 5 % 7.6 gFat, total 1.7 g 2 % 5.7 g - saturated 0.6 g 3 % 2.1 gCarbohydrate 22.9 g 7 % 76.2 g - sugars 9.1 g 10 % 30.4 gFibre 3.2 g 5 % 10.7 gSodium 74 mg 3 % 246 mgCalcium 80 mg (10% RDI)# 267 mgThiamin 0.55 mg (50% RDI)# 1.83 mg (Vitamin B1)Riboflavin 0.43 mg (25% RDI)# 1.43 mg (Vitamin B2)Niacin 2.5 mg (25% RDI)# 8.3 mgFolate 100 µg (50% RDI)# 333 µgVitamin B6 0.4 mg (25% RDI)# 1.3 mgVitamin E 2.5 mg (25% RDI)# 8.3 mg

* Percentage Daily Intakes are based on an average adult diet of 8700kJ. Your daily intakes may be higher or lower depending on your energy needs. 

# Percentage of recommended dietary intake.

NUTRITION INFORMATIONServings per package: 25Serving size: 30g (approx. 1 Cup)

Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g Energy 504 kJ (121 Cal) 6 % 1680 kJ (402 Cal)Protein 2.3 g 5 % 7.6 gFat, total 1.7 g 2 % 5.7 g - saturated 0.6 g 3 % 2.1 gCarbohydrate 22.9 g 7 % 76.2 g - sugars 9.1 g 10 % 30.4 gDietary Fibre, total 3.2 g 5 % 10.7 gSodium 74 mg 3 % 246 mgCalcium 80 mg (10% RDI)# 267 mgThiamin 0.55 mg (50% RDI)# 1.83 mg (Vitamin B1)Riboflavin 0.43 mg (25% RDI)# 1.43 mg (Vitamin B2)Niacin 2.5 mg (25% RDI)# 8.3 mgFolate 100 µg (50% RDI)# 333 µgVitamin B6 0.4 mg (25% RDI)# 1.3 mgVitamin E 2.5 mg (25% RDI)# 8.3 mg

* Percentage Daily Intakes are based on an average adult diet of 8700kJ. Your daily intakes may be higher or lower depending on your energy needs. 

# Percentage of recommended dietary intake.

NUTRITION INFORMATIONServings per package: 25Serving size: 30g (approx. 1 Cup)

Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g Energy 504 kJ (121 Cal) 6 % 1680 kJ (402 Cal)Protein 2.3 g 5 % 7.6 gFat, total 1.7 g 2 % 5.7 g - saturated 0.6 g 3 % 2.1 gCarbohydrate 22.9 g 7 % 76.2 g - sugars 9.1 g 10 % 30.4 gFibre 3.2 g 5 % 10.7 gSodium 74 mg 3 % 246 mgCalcium 80 mg (10% RDI)# 267 mgThiamin 0.55 mg (50% RDI)# 1.83 mg (Vitamin B1)Riboflavin 0.43 mg (25% RDI)# 1.43 mg (Vitamin B2)Niacin 2.5 mg (25% RDI)# 8.3 mgFolate 100 µg (50% RDI)# 333 µgVitamin B6 0.4 mg (25% RDI)# 1.3 mgVitamin E 2.5 mg (25% RDI)# 8.3 mg

* Percentage Daily Intakes are based on an average adult diet of 8700kJ. Your daily intakes may be higher or lower depending on your energy needs. 

# Percentage of recommended dietary intake.

NOTE: THE COLOURS USED FOR THESE NIPS ARE AN EXAMPLE ONLY. COLOURS SHOULD BE CHOSEN TO COMPLIMENT THE PACKAGINGS EXISTING COLOUR PALETTE.

ON CLEAR BACKGROUND VERSION ONLY:

Heading Panel 75% printed white

Details Panel 50% printed white

Details Highlight Panel 75% printed white

Footnotes Panel 70% printed white

Indicates clear background. DO NOT PRINT

Colour Colour changes to compliment brand and pack colours.

Size Size to suit the pack face. Minimum point size is 6pt.

Positioning The Nutrition Information Panel (NIP) MUST be included on the Back of pack with the Ingredients, except when the Front and Back of pack are identical, then the NIP must be included on a side.

NOTE: the NIP must always appear in exactly this format to ensure that it meets ALDI approval. NIP need to appear exactly as they are presented in the PIF User Guide.

Elements1 Heading Panel Primary colour2 Heading Helvetica Neue 95 Black, white, uppercase, eg 9pt3 Serving Information Helvetica Neue 55 Roman, white, title case, left aligned, eg 7/8pt4 Details Panel Secondary colour5 Subheads Helvetica Neue 77 Bold Condensed, white, title case, centred, eg 8/8pt6 Details Headings Helvetica Neue 77 Bold Condensed, white, title case, left

aligned, eg 7.5/9pt7 Details Copy Helvetica Neue 57 Condensed, white, title case, centred, eg 7.5/9pt8 Details Highlight Panel 50% secondary colour, alternative lines are

highlighted for ease of reading9 Footnotes Helvetica Neue 75 Bold, white, title case, left aligned, eg 6.5/7pt,

paragraph spacing 3pt10 Keylines White, 1pt

NOTE: Grey background is only to show the white keyline

12

3

4 5

10

6

7

8

9

There are no column keylines, so ensure there is adequate spacing to clearly

indicate the 3 columns of information.

Vertical Margins, minimum of 1mm. Horizontal Margins minimum of 1.5mm.

Please note, this example is for lithographic printing only. Other

print processes should follow print specifications supplied.

StANDArD verSIoN

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3.4 NUTRITIONINFORMaTIONpaNeL(NIp)

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 43

* Per

cent

age

Daily

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Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g

Energy 355 kJ (85 Cal) 4 % 284 kJ (68 Cal)Protein 17.9 g 36 % 14.3 gFat, total 1.4 g 2 % 1.1 g - saturated 0.6 g 3 % 0.5 gCarbohydrate LESS THAN 0.1 g 0 % LESS THAN 0.1 g - sugars LESS THAN 0.1 g 0.1 % LESS THAN 0.1 gSodium 81 mg 4 % 65 mg

NUTRITION INFORMATIONServings per package: 8Serving size: 125g

* Percentage Daily Intakes are based on an average adult diet of 8700kJ. Your daily intakes may be higher or lower depending on your energy needs.

# Total Fat = 0.7%

Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g

Energy 675 kJ (162 Cal) 8 % 270 kJ (65 Cal)Protein 36.3 g 73 % 14.5 gFat, total# 1.8 g 3 % 0.7 g - saturated 0.5 g 2 % 0.2 gCarbohydrate LESS THAN 1 g 0.3 % LESS THAN 1 g - sugars LESS THAN 1 g 1 % LESS THAN 1 gSodium 1350 mg 59 % 541 mg

NUTRITION INFORMATIONServings per package: 2Serving size: 250g

* Per

cent

age

Daily

Inta

kes

are

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an

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You

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. #

Tota

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= 1

.4%

NUTRITION INFORMATIONServings per package: 10Serving size: 50g Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g

Energy 234 kJ (56 Cal) 3 % 467 kJ (112 Cal)Protein 12.1 g 24 % 24.2 gFat, total# 0.7 g 1 % 1.4 g - saturated 0.3 g 1 % 0.5 gCarbohydrate 0.1 g 0.03 % 0.2 g - sugars LESS THAN 0.1 g 0.1 % 0.1 gSodium 355 mg 15 % 710 mg

NUTRITION INFORMATION (edible portion)Servings per package: approx. 6Serving size: 161g (1 medium pear)

Ave. Quantity Ave. Quantity per Serving per 100g

Energy 335 kJ (80 Cal) 208 kJ (50 Cal)Protein LESS THAN 1 g LESS THAN 1 gFat, total LESS THAN 1 g LESS THAN 1 g - saturated LESS THAN 0.1 g LESS THAN 0.1 gCarbohydrate 17.4 g 10.8 g - sugars 17.4 g 10.8 gDietary Fibre, total 3.2 g 2.0 gSodium LESS THAN 5 mg LESS THAN 5 mgVitamin C 6 mg (15% RDI)* 4 mg

* Percentage of recommended dietary intakeNutrition values may vary as a result ofseasonal variation

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3.4 NUTRITIONINFORMaTIONpaNeLeXaMpLeS

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 44

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3.5 INGReDIeNTS

Positioning

Must be included with the NIP on back of pack.

Typefaces

Ingredients heading: Helvetica Neue 85 Heavy, title case.

Helvetica Neue 87 Heavy Condensed can be used when

space is limited.

Ingredients listing: Helvetica Neue 55 Roman, title case.

Helvetica Neue 57 Condensed can be used when space

is limited.

Case: Ingredients list should appear in title case.

Ingredients: Pasta (55%) [Durum Wheat Semolina, Water, Egg (10%), Egg Yolk (3.5%), Vegetable Oil], Filling [Full Fat Hard Cheese, Ricotta Cheese (7%), Water, Rice Semolina, Gorgonzola Cheese (5%), Crème Fraîche, Pears, Walnuts (1.3%), Vegetable Oil, Flavouring, Iodised Salt, Seasoning (Hydrolysed Vegetable Protein, Salt, Spices Yeast Extract, Dextrose, Sugar, Maltodextrin, Flavouring), Sugar].

tHe INGreDIeNtS LISt SHouLD foLLoW tHe foLLoWING forMAt

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 45

ALLerGeN StAteMeNt eXAMpLe

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3.6 aLLeRGeNSTaTeMeNT

Allergenic substances are identified in the ingredient list in bold type. It is also an

ALDI requirement that a standardised summary statement accompany the

ingredient list, and if appropriate, a standardised precautionary statement. This

precautionary statement must only be used in conjunction with the VITAL Tool as

indicated in the PIF.

Food Industry Guide to Allergen Management and Labelling - 2007 Revised Edition ��

5.5 Recommended Labelling Format

A consistent approach in the presentation of allergen information will help allergic consumers more quickly and easily identify foods of concern, helping to minimise accidental consumption of unsuitable foods. It is desirable that manufacturers adopt the recommended labelling formats.

The recommended format consists of:

an ingredient list declaring in bold allergenic substances and their derivatives; and

an allergen summary statement; and

a precautionary statement.

Allergenic substances are identified in the ingredient list so the information can be easily understood by the consumer. It is also recommended that a standardised summary statement accompany the ingredient list, and if appropriate, a standardised precautionary statement. This precautionary statement must only be used in conjunction with VITAL (Section 6).

Recommended labelling foRmat example.

ingredient list

All allergens are identified in the ingredient list each time an ingredient containing an allergen is listed.

Allergens are declared in bold type each time they appear in the ingredient list.

Gluten source (grain source) is qualified in the ingredient list at all times.

Declare in bolding the allergenic ingredient/component or qualify in bold the ingredient/component according to the allergenic foods listed in the Table to clause 4 of Standard 1.2.3 in the Code. e.g. Parmesan cheese or Parmesan cheese (milk) .

Declare the specific name of the tree nut/s in the ingredient list when added as a direct ingredient, rather than the generic term nuts or tree nuts.

Processing aids derived from an allergenic source must declare the allergen in the ingredient list.

»

»

»

»

»

»

»

»

»

IngredIents

Water, vegetable oil, vinegar, cane sugar, tomato paste (5%), salt, parmesan cheese (2%), egg yolk, maize thickener (1412), almonds, red capsicum, soybean oil, garlic (1.0%), vegetable gum (415), spice, herbs, wheat cornflour, flavour (wheat maltodextrin, sesame oil), antioxidant (320).

contains milk, egg, almonds, soy, wheat and sesame.

may be present: xxx.

Tree nuts specifically identified.

Allergenic ingredients & derivatives declared in bold each time they appear.

Summary statement listing all allergenic ingredients in the product as per Table to Clause 4 of Standard 1.2.3.

Precautionary statement declared if appropriate. This statement must only be used in conjunction with VITAL.

Gluten source (grain source) qualified in ingredient list.

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 46

3.7GUaRaNTeeSTaTeMeNT

ALDIGuarantee

The wording for the ALDI Guarantee is as shown below. It can run to as many lines

as space dictates.

Typefaces

Helvetica Neue 55 Roman, title case.

Helvetica Neue 57 Condensed can be used where space is limited.

Specially made/packed for ALDI Stores to our stringent quality specifications. If you are not entirely satisfied with this product, please return it to your nearest ALDI store for a full refund or replacement.

optIoN 1: core rANGe, fooD AND pet fooD SpecIALS AND NoN fooD SpecIALS WItH A SHeLf LIfe

optIoN 2: NoN fooD SpecIALS WItHout WArrANty or SHeLf LIfe

Specially made/packed for ALDI Stores to our stringent quality specifications. If you are not entirely satisfied with this product, please return it to your nearest ALDI store, within 60 days from the date of purchase, for a full refund or replacement.

(refer to tHe ALDI WArrANty StyLe GuIDeLINeS)

Specially made/packed for ALDI Stores to our stringent quality specifications. If you are not entirely satisfied with this product, please return it to your nearest ALDI store within 60 days from the date of purchase for a full refund or replacement, or take advantage of our after sales support by calling the supplier’s Customer Service Hotline.

optIoN 3: NoN fooD SpecIALS WItH A WArrANty AND proDuct IDeNtIfIcAtIoN pLAte

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 47

ALDI STORES, 1 SARGENTS ROAD MINCHINBURY NSW 2770 www.aldi.com.au

ALDI STORES, 1 SARGENTS ROAD MINCHINBURY NSW 2770

www.aldi.com.au

ALDI STORES 1 SARGENTS ROAD

MINCHINBURY NSW 2770 www.aldi.com.au

3.8aDDReSSaNDWebSITe

ALDIAddressandWebsite

Both Address and Website is to be in the same colour, with no underline.

Typefaces

Helvetica Neue 55 Roman, title case (Address).

Helvetica Neue 75 Bold, title case (Web Address).

Helvetica Neue 57 Condensed can be used where space is limited (Address).

Helvetica Neue 77 Bold Condensed can be used where space is limited (Address).

tHe ALDI ADDreSS AND WeBSIte MuSt AppeAr IN oNe of tHe foLLoWING tHree forMAtS:

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 48

™ eXAMpLe

® eXAMpLe

THE FISHMONGER™ is a trademark of ALDI Stores

THE OLIVE TREE® is a registered trademark of ALDI Stores

3.9TRaDeMaRKSYMbOLSaNDSTaTeMeNTS

Trademark symbols include

™ for product/brand names that are Trademarked, meaning that the Registration

process has already been started.

® for product/brand names that are a Registered Trademark, meaning that the

brand name has been through the Trademark Registration process and is now

fully registered.

The Due Diligence consultant will detail on the PIF if the product is either ™ or ®

based on information supplied by ALDI regarding the current trademark status.

One of the following statements will be included on the PIF and as such will be

included on the final pack:

• BRAND NAME™ is a trademark of ALDI Stores

• BRAND NAME® is a registered trademark of ALDI Stores

The applicable ™ or ® symbols must appear where ever the trademark brand

names appears either in a logo or written in text.

The trademark name in text must always appear in capital letters regardless of how

it is written in the logo.

Typefaces

Helvetica Neue 55 Roman.

Helvetica Neue 57 Condensed can be used where space is restricted.

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 49

3.10baCKOFpaCKLOGOSaNDICONS

RecyclingIcons

The following logos must be used on ALDI Australia Packaging when advised that

they are applicable for use by The Due Diligence consultant in the PIF.

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eXAMpLeS: INDuStry recoGNISeD DISpoSAL/recycLe IcoNS

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 50

SERVING SUGGESTION

400g FROZEN

NEW

% Daily Intake (%DI) per 125g serve

Energy14%1200kJ

Sat Fat6%1.4g

Fat23%15.9g

Sodium24%550mg

Sugars2%1.5g

No ArtificialColours or Flavours

Vitamin C

Good source ofOMEGA 3

Our fishermen have been bringing

home the catch of the day for

over a decade. OUR CRISPY GOLDEN

CALAMARI RINGS ARE frozen to

retain THEIR delicious flavour.

CRISPY GOLDENCALAMARI RINGS

* Per

cent

age

Daily

Inta

kes

are

base

d on

an

ave

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lt di

et o

f 870

0kJ.

You

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Ave. Quantity % Daily Intake* Ave. Quantity per Serving per Serving per 100g

Energy 1200 kJ (287 Cal) 14 % 957 kJ (229 Cal)Protein 14.1 g 28 % 11.3 gFat, total 15.9 g 23 % 12.7 g - saturated 1.4 g 6 % 1.1 gCarbohydrate 20.8 g 7 % 16.6 g - sugars 1.5 g 2 % 1.2 gSodium 550 mg 24 % 440 mg

NUTRITION INFORMATIONServings per package: approx. 3Serving size: 125g (approx. 8 rings)

Golden & crispy calamari ringS...perfect as an entrée or as a meal

served with fresh salad

SERVING SUGGESTION

22009470

Ingredients: Squid (42%) (Todarodes pacificus and/or Illex argentinus and/or Nototodarus sloanii), Water, Wheat Flour [Contains Vitamins (Thiamin, Folic Acid)], Vegetable Oil [Contains Antioxidant (330)], Wheat Gluten, Thickener (1404), Potato Starch, Salt, Maize Flour, Yeast, Wheat Starch, Sugar, Thickeners (461, 412, 415), Colour (160b), Emulsifier (472e), Raising Agents (450, 500), Spices, Acidity Regulator (262), Maltodextrin. Contains 58% Crumb CoatingMAY CONTAIN TRACES OF OTHER FISH, MILK, SOY AND SESAME.Production Method: Wild FisheryFAO Catchment Areas: 41, 61, 81

KEEP FROZEN. STORE BELOW MINUS 18°C.Made in New Zealand from imported and local ingredients.PH37

THE FISHMONGER™ is a trademark of ALDI Stores.Specially made for ALDI Stores to our stringent quality specifications. If you are not entirely satisfied with this product, please return it to your nearest ALDI store for a full refund or replacement.ALDI STORES1 SARGENTS ROADMINCHINBURY NSW 2770www.aldi.com.au

COOKING INSTRUCTIONS: (GUIDE ONLY)COOK FROM FROZEN.THIS IS A RAW PRODUCT. PLEASE COOK THOROUGHLY BEFORE CONSUMPTION.

OVEN

Gas Mark 5

190˚C170˚C

50 - 55 minutes50 - 55 minutes50 - 55 minutes

ELECTRIC

GASFAN

SHALLOW FRY

2 minutes

DEEP FRY

4 - 6 minutes

Preheat oven and dish or tray to 230°C (445°F). Bake for 6 minutes each side, using the centre of the oven, until golden brown.

Preheat 5mm of vegetable oil to a medium heat. Fry in a covered pan for 2 minutes each side until golden brown.

Preheat vegetable oil to 180°C (355°F). Fry frozen rings for 2 minutes until golden brown.

APPLIANCES VARY CONSIDERABLY, PLEASE ADJUST COOKING TIMES IF NECESSARY

OVEN

Gas Mark 5

190˚C170˚C

50 - 55 minutes50 - 55 minutes50 - 55 minutes

ELECTRIC

GASFAN

Place on a baking tray. Brush with beaten egg or milk and place in a preheated oven for time specified above, or until pastry is golden brown and the pie is thoroughly cooked and piping hot throughout.

MICROWAVE

B/650WOVEN WATTAGE

D/750WE/1000W

7 minutesTOTAL COOKING TIME

6 minutes5 minutes

Place on a microwavable dish. Place in microwave on a medium high heat for the time specified above or until pastry is golden brown and the pie is throughly cooked and piping hot throughout.

GRILL

10 - 15 minutesPlace on a wire rack, brush lightly with oil or butter. Cook in the grill on a medium heat, turning once half way through cooking time. Cook until golden brown.

STIR-FRY

7 minutesAdd oil to the wok and heat through, add pack contents and stir occasionally.

BBQ

Additional 5 minutesCook as instructed, place on BBQ for 5 minutes for BBQ taste.

STEAM

10 minutesPlace contents in a steamer and place over the top of a pan of boiling water. Allow to steam throughout for 10 mintues.

FRY

4 - 6 minutesAdd butter or oil to the frying pan, allow to heat through before putting the contents into pan. Turning once half way through cooking time and cook for 4 - 6 minutes or until golden brown.

BOIL

15 minutesAdd contents to a pan of boiling water. Leave to cook for 15 minutes, stiring occasionally, check cooked throughout before serving.

DEEP FRY

4 - 6 minutesFry in hot oil for 4 - 6 minutes or until crispy and golden. Drain well before serving.

TOAST

Place the frozen potato waffles vertically in the toaster. Set the browning control to maximum. Press the lever to toast, after the initial ‘pop-up’ repeat the process until the waffles are golden brown and piping hot throughout. Unplug the toaster and leave to cool before removing the waffles from the toaster.

OVEN

Gas Mark 5

190˚C170˚C

50 - 55 minutes50 - 55 minutes50 - 55 minutes

ELECTRIC

GASFAN

Place on a baking tray. Brush with beaten egg or milk and place in a preheated oven for time specified above, or until pastry is golden brown and the pie is thoroughly cooked and piping hot throughout.

MICROWAVE

B/650WOVEN WATTAGE

D/750WE/1000W

7 minutesTOTAL COOKING TIME

6 minutes5 minutes

Place on a microwavable dish. Place in microwave on a medium high heat for the time specified above or until pastry is golden brown and the pie is throughly cooked and piping hot throughout.

GRILL

10 - 15 minutesPlace on a wire rack, brush lightly with oil or butter. Cook in the grill on a medium heat, turning once half way through cooking time. Cook until golden brown.

STIR-FRY

7 minutesAdd oil to the wok and heat through, add pack contents and stir occasionally.

STEAM

10 minutesPlace contents in a steamer and place over the top of a pan of boiling water. Allow to steam throughout for 10 mintues.

FRY

4 - 6 minutesAdd butter or oil to the frying pan, allow to heat through before putting the contents into pan. Turning once half way through cooking time and cook for 4 - 6 minutes or until golden brown.

BOIL

15 minutesAdd contents to a pan of boiling water. Leave to cook for 15 minutes, stiring occasionally, check cooked throughout before serving.

Additional 5 minutesCook as instructed, place on BBQ for 5 minutes for BBQ taste.

BBQ

DEEP FRY

4 - 6 minutesFry in hot oil for 4 - 6 minutes or until crispy and golden. Drain well before serving.

TOAST

Place the frozen potato waffles vertically in the toaster. Set the browning control to maximum. Press the lever to toast, after the initial ‘pop-up’ repeat the process until the waffles are golden brown and piping hot throughout. Unplug the toaster and leave to cool before removing the waffles from the toaster.

Full Colour

POSITIONAL TEXT ONLY – SPECIFIC COPY WILL BE PROVIDED BY THE DUE DILIGENCE CONSULTANT FOR EACH PROJECT

Black & White

3.0 SIDeS AND BAck of pAck

3.12COOKINGINSTRUCTIONS

Cooking instruction icons appear as shown. An icon highlighting

each cooking method is placed at the start of each section and the

text that follows will be outlined in the approved PIF. The full colour

version is the preferred choice, use the spot colour version in premium

cases only.

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3.0 pAckAGING typeS AND BArcoDe poSItIoNING

3.13 pLUNUMbeRS/aLDIpRODUCTCODe

PLUNumbers

Price Look Up Numbers are required in addition to the barcode for large, bulky or

heavy items that do not fit on the scanner easily. The PLU number will be distributed

by the ALDI Buying Director. An example is shown right.

The PLU number must appear on the pack and meet the following standards:

• positioned on the pack a minimum of 3 times so that it is visible from all angles

(recommend top, back and sides of pack).

• appear with a process yellow background and black writing using a font similar

to the example shown (Myriad or Helvetica are recommended).

TherearetwosizesforPLUnumbers:

• Size 1 is 15mm tall and is applied to items where all dimensions of the pack are

smaller than 50cm.

• Size 2 is 25mm tall and is applied to items where at least one dimension of the

pack is larger than 50cm.

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4.0 %DI AND %rDI INforMAtIoN

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4.0 %DI AND %rDI INforMAtIoN

4.1 INTRODUCTION

%Daily Intake indicates the percentage of the daily recommended amount of

energy/nutrients supplied by one serve. Similarly %Recommended Dietary Intake

indicates the percentage of the recommended dietary intake of vitamins and

minerals supplied one serve. Both are based on a typical adult diet of 8700kJ in a day.

The %DI and %RDI panel is used on primary faces of packaging to highlight key

nutritional data to consumers.

%DI

5 %DI Discs are required on ALL Primary pack faces. They must appear in the same

order as the NIP on the NPL: Energy, Fat, Sat Fat, Sugar and Salt.

Colours for the Discs are intended to compliment the packaging and are chosen

using the packagings colour palette.

%DI prIMAry

100C 95M 100C 65C 100Y 42K

50C 100Y

% Daily Intake (%DI) per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

%DI SecoNDAry

%rDI prIMAry

%rDI SecoNDAry

HorIzoNtAL verSIoN

coLourS

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4.0 %DI AND %rDI INforMAtIoN

4.2 TYpeFaCeS

To ensure consistency across all ALDI brands, only Helvetica Neue is to be used in

the weights shown.

HeLvetIcA Neue 57 coNDeNSeD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 77 BoLD coNDeNSeD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 55 roMAN

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 75 BoLD

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 85 HeAvy

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

HeLvetIcA Neue 95 BLAck

ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz 01334567890

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 55

Job No A1476 | Nutritional Information Guidelines | %DI Disc

© DESIGN COPYRIGHT OWNED BY PURE EQUATOR LTD 2008

EnergyTBC%TBCkJ

EnergyTBC%TBCkJ

%DI Discs will be provided on CD.

Size

The minimum diameter size of the entire Disc is 10mm & the maximum is 14mm.

NOTE:Whenresizingthe%DIDisc,ALLelementsMUSTberesizedtogethertomaintainthesizeratioofelementtoelement.

Elements

1 PieChart Graphically indicates the % of DI

(a) % amount section – Primary colour

(b) remaining area – Secondary colour

(c) centre – 20% of Secondary colour

2 Energy or Nutrient Primary colour, Helvetica Neue 85 Heavy, title case,

minimum 6pt

3 %DI–thisvaluewillbeawholenumberunlessitislessthan1. Primary

colour, Helvetica Neue 85 Heavy

4 Amount ofnutrient/energy Primary colour, Helvetica Neue 55 Roman

10mm

Job No A1476 | Nutritional Information Guidelines | %DI Disc

© DESIGN COPYRIGHT OWNED BY PURE EQUATOR LTD 2008

EnergyTBC%TBCkJ

EnergyTBC%TBCkJ3

2

4

1b

a

c

MINIMuM SIze

4.0 %DI AND %rDI INforMAtIoN

4.3 %DIDISC

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%DIDIscs

The number of Discs required on pack is 5 – they are: Energy, Fat, Sat Fat, Sugars and

Sodium. TheseDiscsmustappearinthesameorderasthePIF. The deletion of

discs or inclusion of additional discs must be approved by the ALDI Buying Director

and Group Buying Director.

Versions

The approved versions included in these guidelines are the only versions to be

applied on pack.

Choose the version of the %DI Panel to best suit the design of the pack face.

4.0 %DI AND %rDI INforMAtIoN

4.4 eLeMeNTS

Job No A1476 | Nutritional Information Guidelines

%DI PANELS

© DESIGN COPYRIGHT OWNED BY PURE EQUATOR LTD 2009

%DI PANELHORIZONTAL VERSION

%DI PANELHORIZONTAL STACKED VERSION

%DI PANELVERTICAL VERSION

%DI PANELVERTICAL STACKED VERSION

All %DI Discs are the REGULAR/MAXIMUM SIZE14mm

14mm

NOTE: THE COLOURS USED FOR THESE PANELS ARE AN EXAMPLE ONLY. COLOURS SHOULD BE CHOSEN TO COMPLIMENT THE PACKAGINGS EXISTING COLOUR PALETTE.

PLATFORM SHAPE FOR THE%DI PANEL SHOWN ABOVE

Grey background is only to show the Platform shape that prints 50% transparency white

% Daily Intake (%DI) per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI)per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% D

aily Intake (%

DI) per TB

Cg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI) per TBCg serve

Job No A1476 | Nutritional Information Guidelines

%DI PANELS

© DESIGN COPYRIGHT OWNED BY PURE EQUATOR LTD 2009

%DI PANELHORIZONTAL VERSION

%DI PANELHORIZONTAL STACKED VERSION

%DI PANELVERTICAL VERSION

%DI PANELVERTICAL STACKED VERSION

All %DI Discs are the REGULAR/MAXIMUM SIZE14mm

14mm

NOTE: THE COLOURS USED FOR THESE PANELS ARE AN EXAMPLE ONLY. COLOURS SHOULD BE CHOSEN TO COMPLIMENT THE PACKAGINGS EXISTING COLOUR PALETTE.

PLATFORM SHAPE FOR THE%DI PANEL SHOWN ABOVE

Grey background is only to show the Platform shape that prints 50% transparency white

% Daily Intake (%DI) per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI)per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% D

aily Intake (%

DI) per TB

Cg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI) per TBCg serve

HorIzoNtAL verSIoN

vertIcAL verSIoN StAckeD vertIcAL verSIoN

Job No A1476 | Nutritional Information Guidelines

%DI PANELS

© DESIGN COPYRIGHT OWNED BY PURE EQUATOR LTD 2009

%DI PANELHORIZONTAL VERSION

%DI PANELHORIZONTAL STACKED VERSION

%DI PANELVERTICAL VERSION

%DI PANELVERTICAL STACKED VERSION

All %DI Discs are the REGULAR/MAXIMUM SIZE14mm

14mm

NOTE: THE COLOURS USED FOR THESE PANELS ARE AN EXAMPLE ONLY. COLOURS SHOULD BE CHOSEN TO COMPLIMENT THE PACKAGINGS EXISTING COLOUR PALETTE.

PLATFORM SHAPE FOR THE%DI PANEL SHOWN ABOVE

Grey background is only to show the Platform shape that prints 50% transparency white

% Daily Intake (%DI) per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI)per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% D

aily Intake (%

DI) per TB

Cg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI) per TBCg serve

Job No A1476 | Nutritional Information Guidelines

%DI PANELS

© DESIGN COPYRIGHT OWNED BY PURE EQUATOR LTD 2009

%DI PANELHORIZONTAL VERSION

%DI PANELHORIZONTAL STACKED VERSION

%DI PANELVERTICAL VERSION

%DI PANELVERTICAL STACKED VERSION

All %DI Discs are the REGULAR/MAXIMUM SIZE14mm

14mm

NOTE: THE COLOURS USED FOR THESE PANELS ARE AN EXAMPLE ONLY. COLOURS SHOULD BE CHOSEN TO COMPLIMENT THE PACKAGINGS EXISTING COLOUR PALETTE.

PLATFORM SHAPE FOR THE%DI PANEL SHOWN ABOVE

Grey background is only to show the Platform shape that prints 50% transparency white

% Daily Intake (%DI) per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI)per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% D

aily Intake (%

DI) per TB

Cg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI) per TBCg serve

StAckeD HorIzoNtAL verSIoN

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PlainPackFace–noplatformrequired

If the %DI Panel is placed on a plain pack face (ie clear, or a solid colour, or a non-

busy image), and therefore the %DI Panel is easy to read, then no Platform is

required as shown right.

BusyPackface–platformrequired

If the %DI Panel is placed on a busy pack face, a Platform will be required to aid

readability. An example of a Platform shape and how it will sit on a pack is

shown right.

A busy pack face refers to:

– a photograph

– a complex image/illustration

– a texture

The Platform shape is 50% white transparency (it’s shown right as grey for this

guide only, so it can be seen). It sits between the %DI Panel and the pack face – it

therefore tints the area of the pack face that it sits over.

Platform shapes to suit the varying %DI Panel versions will be provided on CD.% Daily Intake (%DI) per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

% Daily Intake (%DI) per TBCg serve

EnergyTBC%TBCkJ

FatTBC%TBCg

Sat FatTBC%<TBCg

SugarsTBC%<TBCg

SodiumTBC%TBCmg

pLAtforM SHApe

Shown grey here only so the Platform can be seen. Platform is 50% white transparency.

4.0 %DI AND %rDI INforMAtIoN

4.5 %DIDISCpLaTFORM

No pLAtforM

pLAtforM

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65.1%-70%60.1%-65%

35.1%-40%30.1%-35%25.1%-30%

15.1%-20%10.1%-15%5.1%-10%1.1%-5%LESS THAN 1%-1%

55.1%-60%

40.1%-45%

99%95.1%-98.9%

20.1%-25%

50.1%-55%45.1%-50%

75.1%-80%70.1%-75% 80.1%-85%

100% or more90.1%-95%85.1%-90%

4.0 %DI AND %rDI INforMAtIoN

4.6 DISCpeRCeNTaGeS

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4.0 %DI AND %rDI INforMAtIoN

4.7 OpTIONSFORLONGveRSIONOF%DIMaRKeTINGTeXT

optIoN 1

The Key to Good Health

Research suggests a varied and balanced diet,

combined with regular exercise, is the key to good

health. Your diet should limit the intake of fat,

particularly saturated fat, sugar and salt.

So how much is too much?

To help you find a better balance, [Brand Name]

has introduced the Percentage Daily Intake

(%DI) discs on our entire range of food products.

The discs lets you see at a glance the nutrients

and energy in a single serve, and the percentage

(%) that serving contributes to your daily diet.

Put your life back in balance

The Percentage Daily Intake (%DI) discs can be

found on all [Brand Name] food products. Use it

daily to help put your life back in balance.

optIoN 3

Make your goal a healthier lifestyle, then make a

habit of checking the Percentage Daily Intake

(%DI) guide now found on all [Brand Name] food

products – It’s that easy to adopt a more

balanced diet.

Research suggests a varied and balanced diet,

combined with regular exercise, is the key to good

health. Be sure to moderate your intake of fat,

particularly saturated fat, sugar and salt – Do

these things today for a healthier you tomorrow.

[Brand Name] has introduced the Percentage

Daily Intake (%DI) guide on its entire range of

food products to help you and your family find a

better balance and healthier lifestyle.

optIoN 2

Research suggests a varied and balanced diet,

combined with regular exercise, is the key to good

health. Your diet should limit the intake of fat,

particularly saturated fat, sugar and salt.

So how much is too much?

To help you find a better balance, [Brand Name]

has introduced the Percentage Daily Intake

(%DI) discs on our entire range of food products.

The discs lets you see at a glance the nutrients

and energy in a single serve, and the percentage

(%) that serving contributes to your daily diet.

Put your life back in balance with the help of the

Percentage Daily Intake (%DI) discs now clearly

displayed on all [Brand Name] food products.

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pG 60ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING

5.0 LeGISLAtIve requIreMeNtS

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5.0 LeGISLAtIve requIreMeNtS

5.1 INTRODUCTION

It is important to be aware of the legislative requirements of packing, whereby The

Due Diligence consultant and regulatory bodies or accreditation organizations

check all of the artwork to ensure that it is in line with the various regulations and

codes for food and non food i.e FSANZ Food Standards Code, Australian Consumer

Law, Trade Measurement Regulations, it is still vital that we have a general overview

of what is acceptable.

Having awareness of some of the broader requirements allows us to complete

projects more efficiently. In the pages that follow are general rules as a guide that

can be followed day to day and are not to be considered a comprehensive overview

because of ongoing legislative changes.

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5.0 LeGISLAtIve requIreMeNtS

Legislationandpackagingrelatedrestrictionsareprimarilygovernedbythefollowinglegislation:

• FSANZFoodStandardsCode

• AustralianConsumerLaw

• TradeMeasurementRegulation

• TherapeuticGoodsAct

• APVMALabellingCode

• StandardfortheUniformSchedulingofMedicinesandPoisons(SUSMP)

• DangerousGoodsAct

• AustralianStandardAS5812–2011ManufacturingandMarketingofPetFood

Insomeinstancespackagingmayalsoneedtobeapprovedby:

• TherapeuticGoodsAssociation (TGA)

• Organic CertifiedBodies(ACO)

• TheNationalHeartFoundation

• PlanetArk

• CarbonTrust

• APVMA

• or other governing organisations that specialise in select food and/or non-

food products.

In most cases the supplier will be responsible for acquiring the necessary

approvals from additional 3rd parties and will present these approvals to The Due

Diligence consultant for their records.

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5.0 LeGISLAtIve requIreMeNtS

PackImagingMust be close to accurate to the look of the contents and quantity of the serve in the pack.

ServingSuggestionCooked and/or presented food products must have the words “serving suggestion”

included.

TradeMeasurementStatementLocationDeclarations must appear on the front panel. For cylindrical products, it must be

within a 60mm radius of a central vertical line down the front panel.

TradeMeasurementStatementTextSizeDeclarations must meet minimum height requirements and minimum 2mm clear

of pictures and/or graphics.

RequiredLabelTextListings must appear on a solid background using contrasting colours ie cannot be

laid over a picture (See Back of Pack information) and must be legible.

NutritionPanelsFormatMust appear exactly the same format as presented on the PIF User Guide.

ALDITrademarkedNamesMust have the applicable ™ or ® as superscript wherever the brand name or logo

appears on the pack.

Note: restrictions are not limited to the above list.

Thefollowingaresomeofthemostcommonspecificrequirementsrelatingtopackaging,restrictionsarenotlimitedtothefollowing:

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 64

Where the brand and product names/marks appear on the pack. If they appear more than once on the pack with equal prominence it is considered as having multiple display faces (a.). If they appear more than once on the pack but one face is larger than the others, the larger is considered the main display face (b.).

What is the main display face?

b.

a.

When there is no brand or product name/mark, the main display face is determined by the area of the packaging that will be most prominent when displayed for sale.

For packs with multiple display faces, measurements must appear on two faces.

The brand name along with the product name and measurement must be in the same field of vision on the main display face. The brand and product name and trade measurement statement must all be included within a 60º arc (120º radius) either side of the centre of the main display face, with all 3 items in the same alignment (c.).

Measurement must be at least 2mm clear of label/ package edge, graphic elements or type.

250mL

2mm2mm

2mm

2mm

60º60º

2kg 2kg

c.

Where must my measurement be placed?

Measurement characters must be in contrasting colour to the background.

If the measurement is embossed or stamped, it must be at least 3 times the required size as per the diagramatics below.

Where the manufacturer prints the measurement on the packaging during production, all required measurement text must be at least 3mm high.

All measurements must be placed on a solid background, a texture or vignette is not permitted.

Measurement colour

Minimum text height for the trade measurement statement is based on the smallest featured character.

250g 2mm2mm6x 10g 250mL 2mm 6 pack 2mm

Minimum character height is based on the longest package dimension. For rectangular containers: width, height or length. For cylindrical, spheroidal, conical or oval: height, length or diameter.

Table ALongest package dimension:120mm or underOver 120 - 230mmOver 230 - 360mmOver 360mm

Minimum text heightbased on smallest character:2.0mm2.5mm3.3mm4.8mm

Minimum text heightbased on smallest character:2.0mm2.5mm3.3mm4.8mm

. . . . . . . . . .

. . . . . . .

. . . . . . . . . . . .

NB: Pack dimensions are based on the final total product ie. bottle with lid/trigger or similar.NB: For inner packs of a multipack the text height is based on the outer pack size.

under 120mm

50gmin.2.0mm

120-230mm

100gmin.2.5mm

230-360mm

250gmin.3.3mm

over 360mm

500gmin.4.8mm

Measurement size

5.0 LeGISLAtIve requIreMeNtS

5.2 aCCC/FaIRTRaDeCOMpLIaNCeGUIDeFORpaCKaGING

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 65

Refer to the ALDI Warranty Guidelines for the

most up to date warranty information.

5.0 LeGISLAtIve requIreMeNtS

5.3 WaRRaNTYINFORMaTION

www.xxxxxxx.com0000 000 000

www.xxxxxxx.com0000 000 000

120L Bar Fridge

STIRLING™

000000

STIRLING Australia Help Desk.

STIRLINGAddress 1Address 2

STIRLING Help Desk 0000 000 000(Operating Hours: Mon-Fri 08:30AM to 06.00PM EST)email: [email protected]

XX 00000

2

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pG 66ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING

6.0 outer cArtoNS

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6.0 outer cArtoNS

6.1 INTRODUCTION

It is essential that outer cases are ‘fit-for-purpose’, to prevent product damage through

the supply chain and that the optimum cube is filled on pallets to achieve distribution

efficiencies. In addition, outer cases must deliver the fundamental principles of good

‘retail ready packaging’ (RRP), so that we maintain maximum efficiency in-store and

make it easy for our customers to identify products and be able to purchase them.

In the following pages you will find examples of formats, sizes, types, how brand

and product graphics are applied along with the various printing methods.

The5E’sshouldalwaysbeconsideredwhendesigningtheidealoutercartonfor

yourproduct

Easy to Identify

Easy to Open

Easy to Merchandise

Easy to Shop

Easy to Dispose of & Recycle

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6.0 outer cArtoNS

6.2 OveRvIeW

Summary:MainPoints

Before commencing work on any outer case design and production you MUST ensure

that you have discussed and confirmed the following with your Buying Directors:

• Mixed or single case identification• Case Structure including: Dimensions (external and internal) Material performance (fit for purpose) Supply chain efficency (maximise pallet / shelf utilisation) Transit trials Store handling• Shelf fit and pallet fit• Print process• A mock up of your carton in actual substrate must be approved by the ALDI

Buying Director before going into production

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ALDI StoreS AuStrALIA | MASter GuIDeLINeS for pAckAGING pG 69

Fold over front

Image for reference purpose only, other styles are available

Side angle

Lip

6.0 outer cArtoNS

6.3 THe‘GOLDeNRULeS’

ShelfFit

Check with Buying Director the shelf size for the product and develop the outer

cartons to make best use of the full footprint and shelf depth. Also consider the

pallet footprint to maximise efficiencies to reduce logistics costs. It is important to

consider the area of the store where your product will be merchandised, how your

product is shopped and how many facings you will have.

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Allshelfreadyoutercartonsmustmeetthefollowingminimumstandardsandasmuchaspossibleshouldbedesignedto“disappear“andherotheprimarypack:

• Extended from the pack design or complimentary to it in terms of colours.

• Printed on all sides so that the product looks the same from all angles.

• Be of a high print quality agreed with the Buying Director.

• Printed on double white lined board for shelf ready products.

• Display all mandatory messaging, Australian Made, volume, product title etc.

• A structural design that makes access to contents easy for customers whilst

maintaining a neat and tidy appearance.

• Must be able to hold product contents without buckling, bending or breaking

during transit, storage or on shelf.

• For freezer cartons, product to be packed upside down (where possible) to assist

stores. Brown board is acceptable.

• Designed to best optimise the shelf or pallet space. Depth of carton should not

exceed 30cm.

• Tearout sections removed prior to delivery.

Thefollowingpointsshouldallbeconsideredandagreedwiththesupplier(s)inadvance:

• Is the case a mixed or single case identification, or a generic case for several products?

• Case Structure for example:

– Dimensions – Strength

– Aperture – Substrate

– Any tooling (for example to create shapes – Logistics efficiency

around aperture) – Transit trials

– Type of lid if any (for example U-card / lid / open top) – Store handling

– Print process (litho 4-6 colour / flexo 2-3 colour) – Shelf utilisation

– Perforation standard – Seal*

– Finish inside and out

Amockupofthecaseincludingproductshouldalwaysbeapprovedatcontractstage.

* Seal should always be left to right of the pack and never front to back. This will avoid unsightly sealing tape showing. Furthermore sealing tape should only be used when absolutely necessary and should never appear on the front face of an outer case.

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21 x 500mL

35104ALDI PRODUCT CODE

shower gel

21 x 500mL

shower gelpH balancedsoap freedermatologically tested

Canola Spread

Canola Spread

193 10

947 00

518 0

20 x 500g

Canola SpreadCanola Spread20 x 500g

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6.4 CaRTONTYpeS

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ConsumerFacingPanel

Product title

ALDI Brand Name

Volume Statement

Australian Made

Heart Tick

Side&BackPanels

Product title

ALDI Brand Name

Volume Statement

Australian Made

ALDI Product Code

Base

ALDI Address

�C�E�R�T�T�M

PRODUCT CODE

0000Fairtrade Organic

COFFEE12 x 250g

Fairtrade Organic

COFFEEFairtrade Organic

COFFEE

Fairtrade Organic

COFFEE

12 x 250g 12 x 250g12 x 250g

ALDI STORES1 SARGENTS ROAD

MINCHINBURY NSW 2770 www.aldi.com.au

JUST ORGANIC® is a registered trademark of ALDI Stores.

12 x 250g

10mm

5mm

PRODUCT CODE

0000COFFEE

12 x 250g5mm

20mm

100mm(MINIMUM)

�C�E�R�T�T�M

PRODUCT CODE

0000Fairtrade Organic

COFFEE12 x 250g

Fairtrade Organic

COFFEEFairtrade Organic

COFFEE

Fairtrade Organic

COFFEE

12 x 250g 12 x 250g12 x 250g

ALDI STORES1 SARGENTS ROAD

MINCHINBURY NSW 2770 www.aldi.com.au

JUST ORGANIC® is a registered trademark of ALDI Stores.

12 x 250g

10mm

5mm

PRODUCT CODE

0000COFFEE

12 x 250g5mm

20mm

100mm(MINIMUM)

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6.5 MeSSaGING

NetWeightstatementformat

The weight is the actual product weight and does not include the weight of the

pack in most cases this will be straight forward, for example:

Powerforce Disinfectant 1L with each carton holding 12 bottles

12 x 1L = 12L (see Net Weight example 1, bottom left)

Here is a more complicated example:

12 twin packs of crème caramel are in each carton, the weight statement on the

carton reads:

12 units (150g x twin pack = 300g)

Net Weight 3.6kg

eXAMpLe

Product codes must appear on the back panel of the carton to make it easy to

identify at a warehouse level. It should be a minimum 10cm wide and centred

within the back panel below the brand and product title.

PRODUCTCODESARENOTTOBEDISPLAYEDONTRAYS.

BA

A B

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21 x 500mL

35104ALDI PRODUCT CODE

shower gel

21 x 500mL

shower gelpH balancedsoap freedermatologically tested

Canola Spread

Canola Spread

193 10

947 00

518 0

20 x 500g

Canola SpreadCanola Spread20 x 500g

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6.6 OUTeRCaRTONpRINTING

PrintSpecifications

MinimumStandard

PRINT

• 2 PMS Colours

• Full coverage print area

(no white borders)

• Flexo Print/Pre Print

• No Varnish

MATERIAL

• White Lined Board

• B Flute or higher to suit carton

contents

• Board Grade durable enough to suit

carton contents

• No perforations – cut out to be

removed if possible

In some instances only brown board may be available for use, where this is the case brown board can be used at the discretion of the Buying Director once the product type, category and location within the store have been considered.

Colour consistency is a vital part of ALDI merchandising. Please provide a proof of your outer carton to ALDI before proceeding to print.

QualityStandard

PRINT

• 4 Colour Process (allowing

for photographic images)

• Full coverage print area

• Litho Laminate

• High gloss finish

MATERIAL

• White Lined Board

• Micoflute Stock

All brown carton (freezer)

4 colourflexo

6 colourLithographic

3 colourflexo

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31

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6.7 LIDS-KeYCONSIDeRaTIONS...IT’SNOTJUSTaLID!

Lids are usually a vital component of the outer case and often have multiple functions

through the distribution chain and in-store, therefore, it is critical you identify (with

the Buying Director) all functions when specifying the lid to ensure the correct

construction, material and print type.

For example, a lid can have both functions during the distribution chain:

• Consolidate and protect product in outer case.

• Provide stacking support during storage and distribution, to enable cases to be

stacked up to 1950mm on a pallet, without the bottom cases being crushed or

products damaged.

In-store the function of the lid can vary considerably. Some are removed immediately

when the cases are merchandised on the shelf (in this instance, the lid can be a

plain brown or white material to indicate that the lid has to be removed). However,

the majority of lids are kept on in store to provide support for cases stacked on the

shelf; therefore the following has to be considered:

Should the lid enable the product to be pigeon hole shopped?

If yes… there are 3 options:

1. Lid can go from left to right, leaving the front face of the products open /visible

through the whole supply chain – (only if the construction provides sufficient

protection of the products inside the case, and products are not able to fall-out

out. Additional stacking support in the centre may also be required.) Thumb

holes help the removal of lids in stores.

2. If option 1 is not feasible, the lid will have to go from front to back, with the front

of the lid folded back in store to enable access to the products. Thumb holes help

the removal of lids in stores.

3. A shoe box style lid.

Lids that are kept on in store (excluding lids with print replicating the product), must

be printed the same colour as the outer case.

All lids must have thumb holes.

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6.8 WaSTeaNDReSpONSIbILITY

CasePerformance–MaterialSelection

It is fundamental that the optimum packaging material is used to prevent damage

and waste through the supply chain, and enables best use of cubic space available.

Ensure case material (in conjunction with the lid when applicable) is strong enough

to fulfil all the key stages within the distribution supply chain detailed below.

EnvironmentalResponsibilities

From an environmental perspective, ALDI require fit for purpose cases, designed to:

• prevent damage or waste.

• make best use of the cubic space available on pallets and thus minimize

resources used in distribution. For example, good practice reduces movement

on pallets, warehousing space and vehicle journeys associated with the delivery

of ALDI products.

• use the optimum packaging material to ensure cases are fit for purpose. Cases

engineered for purpose rather than using excess packaging.

All outer cases must be fully recyclable and easy to flatten after use, so that they can

be easily handled through the ALDI recycling system. This is crucial as cases that do

not break down easily take store staff nine times the effort to dispose of than those

that do.

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6.9 SUppLYCHaINFLOWCHaRT=KeYpOINTSFORCONSIDeRaTION

The following stages of the supply chain must be considered (see flowchart):

• Shipping full pallets of casesinto the ALDI DC – ensuring the bottom cases do not

crush. All pallets must be transit tested by the supplier and pallet plans conducted.

• Storage in DC – Withstanding different temperature regimes (especially chilled

and frozen products).

• Manually picked and handled – make sure the case does not tear or come-apart

when being manually handled, both in the DC when being picked onto a pallet,

and in store being merchandised onto the shelf.

• Cases are typically shipped from the DC to store on a mixed pallet with other

cases -therefore, make sure the cases are stable and able to stack /support on a

mixed pallet.

• In store, cases are typically stacked on top of each other, with product being

picked from any case in the stack (the lid can be critical in providing this ‘pigeon

hole’ picking function) – ensure the outer case (and lid where appropriate) is

strong enough to support the stack above when products have been removed

from the case.

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6.10 paCKINGaNDaSSeMbLY 6.11 paLLeTLINeS

• All cases must be assembled correctly, including the folding over of the front lip

(when applicable).

• All primary packaging must be packed within the case in the correct orientation,

so that when the case is opened and placed on the shelf, customers can easily

identify the product and read product information.

• Ensure no damage occurs to primary packaging during the filling process,

especially with mixed cases.

• No tape is allowed on the outer cases. If tape must be used, ensure the seal is left to right with no tape showing on the front of the carton.

• Cases must be designed without perforations, unless it is unavoidable.

• Pallet overhang is not permitted (i.e., cases must not overhang the outer limit of

the pallet base when packed onto the pallet).

• Overly tight stretch wrap creates weakness in the corners of the outer cases and

must be avoided as the case will look poor and not be suitable for mixed pallet

deliveries out to store.

FullPallets

To minimise the environmental impact and distribution / storage costs, products

being shipped into ALDI must fully utilise the pallet footprint whenever possible (no

overhang is acceptable). They must utilise the maximum height limitations

(subject to safe stacking and the load being stable). Where the maximum

pallet height is not fully utilised, this must be approved by the ALDI Buying Director.

Heightlimitations

Do not use tape to contain the cases on the pallets, any use of tape will result in the

cases being rejected.

Please refer to ALDI Goods-in guidelines for height limitations.

� CORRECTTAPE DIRECTION

� INCORRECTTAPE DIRECTION

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Quantity

ProductCode

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6.12 FReeZeRTRaNSITCaSeS

Each point detailed regarding generic cases in the conclusion at the end also applies

to freezer cases. The following are the requirements for transit cases. Products are not

displayed in freezer cases therefore, please adopt the most cost effective solution for

print and production:

Case specifications:

• Material to be brown on both inside and outside

• Use corrugated fluting

• Text to be printed one colour black

• Maximise pallet foot print and height

• Cartons are packed upside down whenever possible in line with the terms

and conditions

• Ensure material is fit for purpose to enable safe stacking in freezer environment.

Labels or tape must be stable at -25°C

• Print to be as follows. Each face to have the same information printed as agreed

with your ALDI Buying Director. Emphasis should be given to the product code. All

text should appear in Myriad Bold in black (as specified opposite).

• No stretch wrap

• No staples