Aladin EW Video Proposal SEP-20-2011
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Approach Document September 20, 2011 Aladin/Realtransac | Video The following document provides a overview of suggested activities, collaboration points, and deliverables for the proposed presentation design All information contained in this document is proprietary to Effect Works. The document shall not be forwarded to any one without the written permission of Effect Works.
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Comprehensive Objective Book For Aieee
Transcript of Aladin EW Video Proposal SEP-20-2011
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Approach Document
September 20, 2011
Aladin/Realtransac | Video
The following document provides a overview of suggested activities, collaboration points, and deliverables for the proposed presentation design
All information contained in this document is proprietary to Effect Works. The document shall not be forwarded to any one without the written permission of Effect Works.
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Getting the Right Message
Audience Ideation Content Brainstorming Theme development Finalizing structure
Story outline Write scripts
Analyzing the big picture Scoping content Preview venue
Visualizing the Story
Visualization Graphic Design Motion Design Determine type Manage colors Image selection Template creation
Determine purpose Determine speed Determine duration Determine fluidity
Sketch storyboard Map words to pictures Develop diagrams
The Delivery!
How we do it
Videos in Standard Formats / Aspect Ratios
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Day 1 Day 10 Day 25 Day 30
Completion of script Review with client
Storyboarding of script Determine Type & Colors for Design Elements Illustration and Image selection Audio recording Review with client
Timelines & Deliverables
Final Deliverable: 1 min video Video to be created in the same style as the UBER SVN video Video will be in HD Format
Access to all content from client Rough cut Final
Advance Payment 50%: Rs.85,000/- Payment 25%: Rs.42,500/-
Cost for Scripting
Rs. 20,000/-
Total Cost Rs. 1,70,000/- Cost for storyboarding and video creation
Rs. 1,50,000/-
Payment 25%: Rs.42,500/-
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Assumptions & Constraints
Work will start on payment of advance
All information pertaining to the organization / brand shall be provided by the client
Brand information like logos, color schemes (if any) will be provided by client
Client shall be available for clarifications during the course of the engagement
Cost of images, icons etc shall be charged at actuals (if used at all, after confirmation)
Maximum of two revisions allowed. Subsequent revisions shall be chargeable
Timelines may differ based on timely signoffs provided by clients
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Narayanan Hariharan
www.effectworks.com
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