Al punto adverting week 4 copy

7
An Zaida Sosa Ad Agency

Transcript of Al punto adverting week 4 copy

Page 1: Al punto adverting week 4 copy

An Zaida Sosa Ad Agency

Page 2: Al punto adverting week 4 copy

Marketing Plans Goals

• Persuade an 60% of new brands and work with them in the next 12 months.

• Increase sales and number of new customers by 10% in 2011.

• Improving the visibility of our name in the ad spots.

Page 3: Al punto adverting week 4 copy

Objectives

• We provide as agency: advertising We provide as agency: advertising campaigns services, we helps brands campaigns services, we helps brands connect with they target group and connect with they target group and meet the annual gross expectative s, meet the annual gross expectative s, and provide public relations services and provide public relations services to our existing brands. to our existing brands.

Page 4: Al punto adverting week 4 copy

Target Market

• Our target market are starting companies or established interested in catching their target group , current and futures consumers to use their products or services.

Page 5: Al punto adverting week 4 copy

Top ten list:Marketing Ideas

• Publish a newsletter for customers and prospects

• Create a poster or calendar to give away to customers and prospects.

• Develop your own Web site.

• Create a “ signature file” to be used for all your e-mail messages. It should contain contact details, including your Web site address, and key information about your company that will make the reader want to contact you. Be creative – make a few of them for different target markets.

• Update your media list often so that press releases are sent to the right media outlet and person.

Page 6: Al punto adverting week 4 copy

Top ten list:Marketing Ideas

• Write a column for the local newspaper, local business journal or trade publication, so that people begin to view you as an expert in your industry

• Get public relations and media training or read up on it

• Get a publicity photo taken and enclose with press releases.

• Conduct industry research and develop a press release or article to announce an important discovery in your field

• Create a new service, technique or product

Page 7: Al punto adverting week 4 copy

Elaborate An Marketing Idea

• Develop your own Web site

The idea of creating a website is excellent because getting a search for a particular

name can usually leave our website as one of the found, is a way to eliminate

advertising costs because maintaining a website is very economical . Also when

creating this website has a great impact on companies that are in a current search of

new advertising agencies for their campaigns and also is a direct way to let us know in

our work and testimonials.

We will create our website with all the necessary information to let us know right

through the web with our future clients. You will be promoting the website on social

networks such as Facebook, Twitter and YouTube, and than through an investigation it

was discovered that CEOs of large companies have accounts with these social

networks.