Air France-KLM, European leader in South East Asia...Air France-KLM, European leader in South East...

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1 Air France-KLM, European leader in South East Asia January 2015

Transcript of Air France-KLM, European leader in South East Asia...Air France-KLM, European leader in South East...

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Air France-KLM, European leader in South East Asia

January 2015

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AIRF_1310357 • MASTER Presse Mag UK AF/KLM Afrique • PP • 210 x 297 mm • Visuel : Réseau Afrique ILG • BAG

ENJOY THE ENTIRE WORLD DEPARTING FROM AFRICA

Thanks to the partnership between AIR FRANCE and KLM along with our SkyTeam partners, we offer one

of the largest networks giving you access to over 1000 destinations.

AIRF_1310357_AF_KLM_Afrique_UK_210x297_PM_CS3.indd 1 20/11/13 14:14

VOYAGEZ VERS LE MONDE ENTIER DEPUIS L’ASIE

Grâce aux réseaux combinés d’AIR FRANCE et KLM et de leurs partenaires SkyTeam, profi tez d’un large choix

de vols vers plus de 1000 destinations.

ASIA

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ExcEptionAL nEw cAbinS tAKE oFF to South EASt ASiA

A region experiencing an economic boom, Air France-KLM intends to offer its best products and services to its customers in South East Asia.

As from February 2015 and throughout the winter season, the new Air France cabins will be available on board all flights to Singapore and Jakarta, for optimal travel comfort. Since September 2014, customers have already been enjoying these exceptional new cabins on certain flights to these two cities.

On board the Boeing 777-300 equipped with these cabins, customers can enjoy a real designer suite in the La Première cabin. Each one provides optimum privacy and enables passengers to isolate themselves partially or totally, in absolute comfort. Well-being, tranquillity and serenity go hand in hand, for exceptional travel comfort.

Travelers can also enjoy the new Business cabin, a real cocoon in the sky. They also benefit from the new Economy cabin, offering optimal comfort for all, as well as Premium Economy, with 40% more space.

Furthermore, KLM Royal Dutch Airlines’ new World Business Class is available this winter to Bangkok for optimum travel comfort.

nEw FEAturES bEtwEEn EuropE And South EASt ASiA

Air France-KLM, European leader in South East Asia*, operates flights to eight destinations in this region on departure from Paris-Charles de Gaulle and Amsterdam-Schiphol, with over 90 weekly flights, including some with its partners Vietnam Airlines, Malaysia Airlines, China Airlines and Garuda Indonesia.

In winter 2015, Air France is maintaining its daily service to Jakarta (Indonesia) launched in summer 2014, as a continuation of the flight to Singapore. Furthermore, in order to take advantage of the seasonality of certain destinations, Air France is strengthening its offer during the peak winter season, from mid-December to mid-March, with a daily flight to Bangkok (Thailand) and a fourth frequency to Kuala Lumpur (Malaysia).

The Air France-KLM Group is also developing its cooperation with its Asian partners to offer customers more connecting opportunities and destinations in South East Asia. As from 19 January 2015, KLM Royal Dutch Airlines will offer new flight frequencies on a codeshare basis with Garuda Indonesia from Amsterdam to Jakarta, strengthening its cooperation with the Indonesian airline. In July 2014, Air France also signed a code-share agreement with Garuda Indonesia, enabling its customers to continue their trip to Jakarta and Denpasar (Bali) on arrival in Singapore or Kuala Lumpur thanks to a wider range of flight schedules. This agreement also enables them to fly to Surabaya-Juanda international airport (East Java) from Singapore.

*in terms of market share between Europe and South East Asia in summer 2014

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Air France

WEEKLY FREQUENCIES

VN: Vietnam AirlinesGA: Garuda Indonesia* as from 19 January 2015CI: China AirlinesMH: Malaysia Airlines

KLM Royal Dutch Airlines

Jakarta 7 7 (4 to 5 GA*)

Kuala Lumpur 4 7 (7 MH)

Bangkok 7 7 (7 CI)

Hô Chí Minh City 3

Hanoi 5 VN

Singapore 7 7

Denpasar 7

City of Manila 7

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On departure from the Paris-Charles de Gaulle and Amsterdam-Schiphol hubs, Air France-KLM offers over 90 weekly flights to 8 destinations in South East Asia: Bangkok, Denpasar (Bali), Ho Chi Minh City, Jakarta, Kuala Lumpur, Manila, Singapore and Hanoi (on a code-share basis with Vietnam Airlines).

Thanks to the code-share agreements with its partners Garuda Indonesia, Bangkok Airways, Malaysia Airlines, China Airlines and Vietnam Airlines, the Group can offer increased flight frequencies between Europe and South East Asia and access to an extended network of 22 destinations in Indonesia (Surabaya, Balikpapan), in Vietnam (Da Nang, Nha Trang, Hué), in Cambodia (Siem-Reap, Phnom Penh), in Thailand (Koh Samui, Chiang Mai, Chiang Rai, Sukhotai, Udon Thani, Phuket, Trat), in Myanmar (Rangoon), in Laos (Luang Prabang, Vientiane) and in Malaysia (Kota Kinabalu, Kuching, Langkawi, Miri, Penang).

A coMpLiMEntAry LocAL nEtworK

In South East Asia, Air France and KLM Royal Dutch Airlines enable their customers wanting to travel only between Singapore, Indonesia and Malaysia to take their flights. Furthermore, in Singapore, travelers can now fly to Jakarta with Air France, as well as to Denpasar (Bali) with KLM Royal Dutch Airlines, as a continuation of the flight from Europe.

A vast network between Europe and South East Asia

Jakarta

Kuala Lumpur

Air France

KLM Royal Dutch Airlines

Singapore

Denpasar

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Jakarta © Patrick Swirc

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Air FrAncE-KLM hAS A vASt nEtworK in South EASt ASiA. whAt hAvE bEEn thE MoSt rEcEnt dEvELopMEntS?

In South East Asia, we fly to eight destinations on departure from Europe and over 90 weekly flights with our numerous Asian partners.

In Indonesia, we are continuing the Air France service to Jakarta, launched in July 2014, as a continuation of the Singapore flight. We wish to increase our development in this country, a business and tourism destination. Many international companies, including more than 250 French companies, especially in energy, chemicals, telecommunications and manufacturing are present here. It is also very popular with French and European tourists for the diversity of its scenery and cultures, and its tourist infrastructure. Air France’s offer to Jakarta complements that of KLM Royal Dutch Airlines, which also flies to this destination via Kuala Lumpur.

Moreover, in Singapore, customers benefit from Air France and KLM Royal Dutch Airlines’ totally connected networks. As a continuation of their flight from Europe, they can now fly to Jakarta with Air France but also to Bali with KLM Royal Dutch Airlines, with a shorter connecting time. Air France and KLM Royal Dutch Airlines also enable travelers wishing to travel only between Singapore, Indonesia and Malaysia to take their flights.

Finally, we are continuing to develop our cooperation with various Asian partners to offer more destinations in South East Asia, and more connecting opportunities. In July, we signed a code-share agreement between Air France and Garuda Indonesia, the second airline in South East Asia to have joined the SkyTeam alliance, which strengthens the existing agreement with KLM Royal Dutch Airlines. Moreover, as from 19 January 2015, KLM Royal Dutch Airlines will offer new codeshare flights with Garuda Indonesia from Amsterdam to Jakarta.

whAt ArE thE Group’S StrEnGthS in South EASt ASiA viS-à-viS itS coMpEtitorS?

In addition to our powerful long-haul network, our simplified connections at the Paris-Charles de Gaulle and Amsterdam-Schiphol hubs and our corresponding flight capacity, we are constantly upgrading our products and services to meet the specific expectations of our customers.

Air France and KLM Royal Dutch Airlines are both progressively upgrading their long-haul cabins. The Group plans to become a global reference in terms of comfort, service and catering.

Singapore and Jakarta were Air France’s first destinations to welcome our first Boeing 777-¬300 fully equipped with its four new cabin classes, including the La Première cabin. As from February 2015 and for the entire winter season, each of Air France’s daily flights from Paris-Charles de Gaulle to both these destinations will be equipped with the latest new cabins, for optimum travel comfort. Furthermore, the new KLM Royal Dutch Airlines World Business Class is available on the Boeing 747 to Bangkok.

Finally, we are developing innovative services so that we can always make our customers’ journeys that much easier. Our exclusive services “AF Connect” and “KLM Connect” enable customers to be kept properly informed about their flight in real time. Our social media pages are also a very valuable aid in maintaining close ties with our customers. Very active on Facebook and Twitter, we respond directly to our customers’ requests about their trip, 24/7.

3 questions for Patrick Roux, Senior Vice President Asia-Pacific Air France-KLM

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Bali ©Joanne Kim

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Air FrAncE-KLM iS A hiGhLy coMMittEd Group. whAt hAvE bEEn your rEcEnt ActionS in South EASt ASiA?

In South East Asia, we are involved in projects with associations and NGOs via the Air France and KLM Royal Dutch Airlines corporate foundations. We support numerous development projects with a view to delivering concrete results in all the destinations we serve.

For instance, we are particularly active in the Philippines. In November 2013, following the Haiyan typhoon in the region, the Air France Foundation organized a major fundraising campaign to help the victims of this tragedy. At the same time, Air France and KLM Royal Dutch Airlines support the Gawad Kalinga association, which combats poverty in the Philippines by providing the underprivileged with the necessary material and human resources to guarantee sustainable development.

In environmental terms, KLM Royal Dutch Airlines also supports the WWF which fights tirelessly for the conservation and diversity of species in the «Coral Triangle», currently endangered because of overfishing, pollution and global warming.

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La Première, exceptional made-to-mesaure service

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Starting February 2015 and for the entire 2015 winter season, all Air France flights to Singapore and Jakarta will be equipped with the Company’s latest long-haul cabins, with space, comfort and pleasure as the watchwords.

LA prEMièrE, ExcEptionAL MAdE-to-MEASurE SErvicE

Exclusive personalized service at the airport

At Paris-Charles de Gaulle airport, customers are totally looked after from their arrival, when a porter takes charge of their baggage, to check-in formalities, and then in the exclusive La Première lounge.

Designed by interior architect Didier Lefort, the La Première lounge at Paris-Charles de Gaulle provides passengers with over 1,000 sq. m of space where they can dine, work or relax. A Spa operated by the Biologique Recherche brand offers personalized treatments. There is a wide selection of newspapers, magazines and books including books on art. Wide-screen televisions broadcast the news channels. The lounge also highlights fine French dining. The restaurant features menus designed by Alain Ducasse and a selection of the finest wines from the Air France cellar. There is also a bar serving delicious cocktails. A true moment of relaxation in a haven of peace.

In 2014, at the « World Airline Awards » organized by Skytrax, this La Première lounge was named best First Class lounge in the world. The lounge’s restaurant and its menus drawn up by chef Alain Ducasse also won the prize of the best dining service at a First Class lounge.

On board, a true designer suite

On board, each guest has a designer suite, ensuring optimum privacy. Air France dresses each suite with thick curtains, held back with leather tiebacks. A unique and daring concept, they enable the passenger to decide whether to be totally isolated or just partially. The La Première suite then becomes a vast, totally private space, with 3 square metres available for each passenger. The vast seat promotes rest and relaxation. The seat’s clean lines, with integrated lumbar support, embrace any morphology so that each guest can find an optimum position of comfort. In an instant, the seat turns into a fully-flat bed over two metres long. The armrests are fully retractable and offer a vast space 77 cm wide. When the curtains are closed, the partition raised and the light subdued, the suite embraces the passenger, for total privacy.

With Sturia caviar, menus created by Michelin-starred chefs, a wine list signed by internationally renowned experts, French cuisine is celebrated throughout the flight with exceptional tableware designed by Jean-Marie Massaud. Passengers are free to choose the dishes they want to taste, whenever they want. Air France has drawn up the menu as in a gourmet restaurant, with the help of the Servair Culinary Studio chaired by Joël Robuchon. Since 1 December 2014, Anne-Sophie Pic, the only woman in France with three Michelin stars, has been designing some of the dishes in this exceptional cabin.

The best of Air France to South East Asia

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A new private jet service

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A nEw privAtE jEt SErvicE

Air France, in partnership with Wijet, is offering a new range of private jet services. This service is exclusively dedicated to connecting passengers at Paris-Charles de Gaulle, before or after their long-haul flight on Air France in the La Première cabin and their travel companions traveling in the Business cabin. The trip is totally bespoke, from the customer’s departure to their arrival at destination, including optimized connection time at Paris-Charles de Gaulle.

Bespoke services

The private jet services are operated by Wijet in Cessna Citation Mustang-type aircraft, which can take-off from or to 1,200 airports in France in Europe within two and a half hours of Paris, an ideal solution for flying to a destination which is not served by a major airport or which is closer to home. Customers can also choose their own departure time.

At the jet’s departure airport, departure procedures are simplified. There are no check-in formalities and boarding is immediate. At the arrival airport, customers disembark with their baggage without waiting.

When they board an Air France private jet, customers enjoy a private cabin with just four large leather club seats. Two seats recline to 140°, ideal for relaxing during the flight in a particularly quiet cabin. Personal storage and folding shelves enable you to organize your trip at your convenience.

On board, a selection of alcoholic or soft drinks, a selection of exclusive French pastries or a «lunch box»* are offered during the flight. Daily newspapers, magazines, touchscreen tablets and free satellite telephone services are also available.

Moreover, with this exclusive private jet service, La Première customers earn Miles as part of the Flying Blue frequent flyer program.

A service 40% cheaper than our rivals

This new service is on offer at particularly competitive fares, 40% cheaper than the fares offered on the market. Fares start at 2,400 euros including tax per hour for a return trip** to or from Paris-Charles de Gaulle. This fare applies per aircraft and not per passenger.

Fast and easy connections at Paris-Charles de Gaulle

With this completely bespoke offer, the connection between the private jet and the long-haul flight is optimized both on departure and on arrival at Paris-Charles de Gaulle. At each stage of the trip, customers are accompanied by an Air France La Première agent. They are systematically greeted at the door of the aircraft, and are taken by car to board their next flight. A limousine is provided between the long-haul flight and the private jet, and vice versa. If the customer wishes, he or she can also go to the La Première lounge, the most exclusive of all Air France lounges.

Baggage is taken care of by Air France, check-in and security checks at the airport are simplified and passengers can board at their convenience on their long-haul flight.

* Available on request before the flight.** The return must be made within two days of departure.

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Business, a private cocoon in the sky

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buSinESS, thE bESt oF FrEnch LiFEStyLE

With optimum attention to detail, Air France’s Business class is continuing to evolve to offer its customers the best of French lifestyle. With a completely revised cabin interior and meals signed by master chefs served on board, the Company is now offering ever more refined service.

A private cocoon in the sky

On board Air France’s new Business class, passengers enjoy their own bubble of privacy. This cocoon adapts to the shape of each individual, from seating position to a true bed. At the heart of the curved structure, each passenger creates their own space, enveloping and protective, according to their desires. The seat’s soft foam is designed to offer impeccable quality of sleep. The bed’s enveloping and padded headboard conveys an impression of being in a warm, contemporary room, a signature feature of Air France seats. On the aisle side, the leather armrest lowers completely, offering additional space to find an ideal sleeping position. With simpler commands and more storage space, the seat also has a new 16/9 screen. The soft duvet and XXL-sized feather down pillow have also been designed with the passenger’s optimum sleeping comfort in mind.

This new seat was developed around the concept of 3 “F”:

- FULL FLAT - the seat converts to a horizontal bed – 180° - for crossing time zones without fatigue;- FULL ACCESS - direct access to the aisle, regardless of the seat’s location in the cabin;- FULL PRIVACY - a protected area through the seat’s enveloping curves, providing a true bubble of privacy in the sky.

Régis Marcon, a chef in the Business cabin

Air France intends to surprise its customers with the best of French fine cuisine. Since 1st April 2014,Régis Marcon, the triple Michelin-starred chef, has signed five new dishes for Business class customers.For a period lasting several months, Air France’s Business class customers can enjoy new flavours onboard the Company’s long-haul flights.

Access to more than 500 lounges worldwide

Around the world, Air France customers travelling in Business class have access to over 500 Business lounges, including 40 Air France lounges, offering a wide range of services in a calm and welcoming environment, away from the bustle of the airport. At Paris-Charles de Gaulle, Air France Business customers have access to six lounges on departure of their flight (Terminal 2E, 2F and 2G) and one arrivals lounge (Terminal 2C).

The largest Business class lounge on its network is situated in the boarding satellite Hall M of Terminal 2E. Spanning over 3,000 sq. m and dedicated to customers’ well-being, this new lounge, designed by Noé Duchaufour-Lawrance, allows passengers to make the most of their time prior to take-off or between flights. In this haven of peace, an offer of hot food supplements the snacks and beverages already provided in other Air France lounges. A Clarins beauty care and massage service and shower facilities invite passengers to relax before boarding and Wi-Fi access, touch screens and self-service computers allow passengers to work in peace.

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Premium Economy,40% more space

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prEMiuM EconoMy, EnhAncEd coMFort And MorE SErvicES

The Premium Economy cabin offers a more comfortable way of travelling at affordable prices in a separate cabin, offering 40% more space than Economy Class. The comfort and peaceful surroundingsin this intermediate cabin class situated between Business and Economy class make it a privileged area for relaxing in the sky which has won over close to 3 million customers since it was launched.

The seat, reclining to 123° within a rigid shell to protect passenger space and privacy, is 48cm wide and has 10cm-wide leather armrests enabling each passenger to rest their elbows without intruding on their neighbours.

Air France is continuing to improve its comfort by offering new, softer seat cushions. Seats are also equipped with a large, 12-inch in-seat video screen and a multi-position footrest.

All around the world, Premium Economy customers benefit from SkyPriority advantages, ensuring streamlined ground services with faster, privileged access through all airports around the world.

Eugeni Quitllet’s designer creations on board

Eugeni Quitllet has designed a new range of aesthetic and practical tableware for Air France’s Economy and Premium Economy cabin classes. He has also designed a cone, with the Air France logo, containing candies and oshibori. Offered at the end of the meal, it constitutes a unique souvenir of the flight which you can take home.

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Economy, your essential Air France

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EconoMy, your ESSEntiAL Air FrAncE

The new Economy cabin allows passengers to enjoy the essentials of Air France service at attractive prices.

The Company has completely revised its seat, including the seat cushion and seat back with new foam. Large, soft headrests, adjustable in height and on each side, adapt to each passenger. The armrests are fully retractable and blend in with the chair back, facilitating access to the seat and favouring relaxation. The personal seat tray is larger, so that each passenger can eat or work more comfortably. To recharge electronic devices, both sockets are now installed at each row of three seats * in addition to the USB port that can easily recharge mobile phones. A fleece blanket, an audio headset, a refreshing towel and eye mask also contribute to customers’ well-being.

The new latest generation touch screens offer a considerably larger, high definition picture: 9 inches compared with 6 to 8 previously. With a completely redesigned graphic interface, similar to the browsing experience on a tablet, choosing entertainment has never been so intuitive. Movies, games, music, TV shows, and other programs make the flight even more fun. Twelve languages are available** and the content is enriched with more than 1,000 hours of programmes on demand, available from boarding until arrival at the destination airport.

An à la carte gourmet dining service

On long-haul flights, Air France’s meal service*** combines quality, balanced and original dishes. During the aperitif, Champagne, wine, fruit juice and many other beverages are available for passengers, accompanied by savoury biscuits. A choice of two hot dishes is then offered.

Customers can try a number of gourmet creations that vary from one month to the next and the destinations served by the Company. This main dish is accompanied by a “cool box” in the Air France colours containing fruit, cheese and butter, an elegant addition to the meal tray. A starter, dessert and an offer of bread round off this complete meal. At the end of the meal, coffee, tea and liqueurs are served by the cabin crew.

A second hot meal is now available on flights lasting longer than 8 and a half hours. On flights lasting more than 10 and a half hours, ice cream is also available for all customers, proving a new gourmet experience during the flight.

In Economy and Premium Economy Air France also offers “à la Carte” menus. “Ocean”, “Tradition”, “Italia” and “Selection Le Nôtre”, these four menus are available on Air France’s long-haul flights on departure from Paris. They can be ordered for a price ranging from 12 to 28 euros on airfrance.fr at the time of booking or in the «View / change your reservations» section as well as from call centres and Air France ticket offices 24 hours before departure.

* Except for the first row in the cabin, where an electric socket is installed for each seat.** French, English, Spanish, Brazilian Portuguese, Chinese, Japanese, Korean, German, Italian, Dutch, Russian and Arabic***Offer available on nearly all long-haul flights and partially available on flights to Bangkok, Cancun, Montreal, the Caribbean and the Indian Ocean.

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With its new advertising campaign “France is in the air”, Air France is daring to be different. The new campaign consists of numerous visuals illustrating the services offered by the company - the comfort of the A380, the new La Première cabin, the new Business cabin, gastronomy, the network, SkyPriority, etc. It is supplemented by visuals depicting iconic destinations served by Air France, including Jakarta in South East Asia.

With its new signature “France is in the air”, it illustrates France’s openness and internationality and highlights the positive universal values associated with France: the art of living, a French spirit, luxury brands and Michelin-starred chefs who are popular in France and abroad.

Air France, France is in the air

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World Business Class: a new concept of comfort

With this new design sustainability andinnovation are the two principles

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worLd buSinESS cLASS

The new World Business Class is available on intercontinental flights and provides passengers with a new concept of comfort. On flights to south East Asia, World Business Class is available this winter 2015 on the Boeing 747 to Bangkok.

Feel at home

Together with the Dutch top designer Hella Jongerius, KLM Royal Dutch Airlines has introduced a whole new atmosphere in the World Business Class. The feeling of being at home was the designer’s aim. The 2.07-metre full-flat seat contributes to the complete comfort. Besides the recognizable, fresh, blue KLM Royal Dutch Airlines-colour, Hella Jongerius used warm colours to create a comfortable atmosphere. With this new design sustainability and innovation are the two principles: durability and innovation.

On board, enhanced comfort

KLM Royal Dutch Airlines has introduced new tableware for passengers in World Business Class and Europe Business Class, designed by Marcel Wanders. His designs reflect the past of KLM Royal Dutch Airlines and give a new, surprising vision for the future. Viktor & Rolf have created the amenity kits, containing all passengers’ essentials for ensured comfort. The kits contain a toothbrush & toothpaste, socks etc. to make our customers feel as comfortable as possible.

Interactive entertainment

All passengers benefit from a state-of-the-art interactive entertainment system, more than 85 films, over 150 TV programs, as well as 50 KLM Royal Dutch Airlines exclusive audio programs and over 200 CDs on an individual 17-inch screen. Passengers can also enjoy reading a wide range of international newspapers and magazines provided on board.

A wide range of menus

Special attention has been paid to the menus. Passengers can choose from:- Menus designed together with young European chefs;– A wine list chosen by renowned sommeliers;- A light meal or a snack on night flights;- The continuous Skybreak service on flight lasting more than eight hours (assortment of small snacks and refreshments).

KLM Royal Dutch Airlines’ long-haul cabins

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KLM Royal Dutch Airlines has two modern Crown Lounges at Amsterdam-Schiphol

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At the airport: benefits that save time

Passengers travelling in World Business Class and/or Elite and Elite Plus customers can benefit from a number of exclusive services:

- Dedicated check-in desks;- Priority baggage handling;- An additional baggage allowance of 10 kg (total of 30 kg);- Two carry-on items;- Priority boarding;- Priority disembarking for World Business Class and Europe Select passengers;- Access to the KLM Royal Dutch Airlines Crown Lounges;- Fast-track customs and police formalities at Amsterdam-Schiphol (forflights between Schengen countries) and certain other European airports.

The lounges at Schiphol

KLM Royal Dutch Airlines has two modern Crown Lounges at Amsterdam-Schiphol, one in the Schengen area as well as an Intercontinental Crown Lounge. Together the Crown Lounges offer over 1,440 seats over an area of 6,000 sq. m. and are equipped with entertainment rooms with individual screens with TV, music and games on demand. There is also a separate smoking room and several self-service buffet areas with a wide selection of warm, healthy meals, together with snacks and drinks. For passengers with a transfer there are relaxation areas with comfortable seats and showers (only in the Intercontinental lounge). For business travelers who are looking for a place to work, free WiFi, in-seat power and data ports in several seats and workplaces with a PC are available.

In October 2014, the Company officially started work at Amsterdam-Schiphol on the construction of a new World Business Class lounge for customers on intercontinental flights. By developing this new lounge, KLM Royal Dutch Airlines intends to meet the wishes of its passengers and offer more comfort, rest, relaxation and entertainment. These requirements will be met in separate areas, each with its own atmosphere and unique furniture. This new lounge will open its doors in 2016.

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A new inflight entertainment system

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nEw FEAturES on KLM royAL dutch AirLinES’ boEinG 777

After having renovated its World Business Class cabins on its fleet of Boeing 747-400, KLM Royal Dutch Airlines is progressively transforming its Boeing 777-200 and 777-300. In addition to the new World Business Class interior and a whole new inflight entertainment system, designer Hella Jongerius has now also designed a new Economy Class interior.

More legroom and more comfort in Economy Class

The smart design of the new Economy Class seats creates extra legroom. In addition, the ergonomically optimised headrests offer improved neck support. Specially designed cushions as well as durable, high-density materials and a power outlet add to passenger comfort.

A new inflight entertainment system, featuring a larger 9-inch, HD-quality touchscreen, offers access to more than 150 movies and 200 TV shows in many languages, including many local movies. It also offers access to interactive 3D cards and a ‘seat chat’ app that allows travellers to communicate with passengers who are seated elsewhere in the cabin

Another key improvement is that the new seats are the lightest in their class. Less weight means lower fuel consumption and, hence, lower CO

2 emissions.

Exclusive personal space in World Business Class

Together with the introduction of the new Economy Class, KLM Royal Dutch Airlines has introduced a new World Business Class interior aboard its Boeing 777 fleet. Naturally, the standard matches that of the new World Business Class interior introduced aboard the Boeing 747 fleet.

The design revolves around the new full-flat seat. The positioning of the new seats in the cabin and various other smart design elements ensure maximum privacy while sleeping or working. The pallet of warm colours – that differ per seat – and plenty of storage space ensure greater comfort and more personal space for passengers. In combination with the bigger soft cushions and luxurious new blankets, all this ensures a warm and friendly atmosphere in the new World Business Class.

The 16-inch screen, operated with a touchscreen handset, adds to the luxurious Business Class experience. Furthermore, passengers have a dual-screen option that allows them to watch a movie and simultaneously play a game or chat.

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Ergonomically-designed seats for maximum comfort

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EconoMy cLASS & EconoMy coMFort

Key benefits

Travelling KLM Royal Dutch Airlines Economy Class on long-haul flights combines comfort and relaxation. Passengers can expect optimum travel conditions at the best value for money.- Ergonomically-designed seats for maximum comfort;- With the video-on-demand system on board the long-haul fleet, passengers can choose from a large selection of programs on the individual interactive screens built into the seat’s headrest;- The possibility of receiving and sending text messages and e-mails.

Attentive service to meet individual needs

To ensure optimum comfort, KLM Royal Dutch Airlines offers personalized services:- The cabin crew speak several languages;- Seats allow passengers to rest and relax and are equipped with adjustable headrests and armrests and lumbar support;- Hot towels are distributed before the meal on long-haul flights;- A blanket and a pillow are provided for a full night’s sleep;- Activity sets for kids and baby care items, ensuring everyone enjoys their time on board;- A meal and a light meal, regardless of the flight duration, plus snacks on flights longer than 7 hours (including tubs of ice-cream).

Economy Comfort

KLM Royal Dutch Airlines offers its customers extra comfortable seats with its “Economy Comfort” product on European and Intercontinental flights.The Economy Comfort zone offers:- Up to 10 cm (4 inches) more legroom;- Up to double the normal recline;- Seats in front of the Economy Class cabin.

Passengers can reserve their Economy Comfort seat online when making their booking or via MyTrip (at www.klm.com) up to 48 hours before departure.

From the time passengers arrive at the airport, they have also the possibility of checking in at a self-service kiosk in a dedicated check-in area.

Easier connections

- Before landing at Amsterdam-Schiphol, passengers are provided with updated transfer information (boarding gate number, departure time);- Once on the ground, they can simply go straight to the boarding gate of their connecting flight- Additional information can be found at one of the KLM Royal Dutch Airlines transfer desks;- Passengers can also use one of the self-service transfer kiosks at Amsterdam-Schiphol airport.

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Apps and mobile websites

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bEForE And AFtEr your trip, Find Air FrAncE And KLM royAL dutch AirLinES on FAcEbooK And twittEr

On Facebook and Twitter, Air France and KLM Royal Dutch Airlines offer their customers 24/7 assistance, in an aim to provide even better service. KLM Royal Dutch Airlines answers questions 24/7 in eleven languages. Air France currently has a service in nine languages and answers questions 24/7 in French and English.

The Air France and KLM Royal Dutch Airlines Facebook pages currently have close to 13 million fans, and offer product and service information in addition to competitions and special offers. Both airlines are also active on Twitter with close to 2 million followers.

Air France answers passengers’ questions directly on its account @AirFrance. The accounts in Malaysia (@AirFranceMY), Singapore (@AirFranceSG) and Indonesia (@AirFranceID) are dedicated to the commercial news in each country.

KLM Royal Dutch Airlines also has accounts dedicated to commercial news in Singapore (@ KLMSingapore), Malaysia (@KLM_MY) and Indonesia (@KLM_ID). In addition, the Twitter account @KLM_localeyes offers tips given by a person from the country concerned every week: culture, cuisine, exceptional sites, etc.

AppS And MobiLE wEbSitES

Air France and KLM Royal Dutch Airlines enable their customers with a smartphone to access free apps as well as mobile websites (http://mobile.airfrance.com and http://mobile.klm.com) to purchase a ticket and manage their reservations directly on their mobile.

The Air France apps and mobile website were completely redesigned in 2014. It is now possible to organize an entire trip on your mobile: choose a flight, select a paid option, buy your ticket, modify or cancel it.

To benefit from these services, go to http://mobile.airfrance.com or download the app on the AppStore (iOS), Google Play (Android) and Marketplace (Windows).

AF connEct And KLM connEct, An ExcLuSivE, FrEE SErvicE

When booking their flight, customers benefit from AF Connect and KLM Connect, an exclusive, free service, with no registration or subscription, which proactively informs customers of any changes or irregularities during their trip.

nEw trAvEL GuidES

To help customers choose their ideal destination, Air France has launched Travel by Air France, its new travel guide. It enables customers to explore more than 60 destinations served by the Company worldwide. According to the cities on offer, Air France has chosen interesting places, unusual addresses or events not to be missed. Travel by Air France also includes the views of many local and international personalities to illustrate each city.

On the KLM.com website, users can also enjoy a travel guide to 100 destinations. It recommends hotels, restaurants, interesting places and practical information on the airport, transport to the city, visas and local currency. It also contains updated information on local events and the weather.

A fully digital trip

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SkyPriority - exclusive advantages fromcheck-in to baggage delivery

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SkyPriority provides exclusive SkyTeam benefits at airports for the 20 alliance members to provide a seamless travel experience for passengers traveling in La Première / Business / Premium Economy or SkyTeam Elite Plus members.

SkyPriority is present at Bangkok International Airport, Denpasar (Bali), Ho Chi Minh City, Jakarta, Kuala Lumpur, Manila and Singapore. Easily recognizable, the “SkyPriority” logo appears on boarding passes and on all signage at airports. The service offers eligible passengers priority check-in, faster and privileged access to security controls as well as customs clearance and priority boarding free of charge.

SkyTeam is the first airline alliance to offer its Premium passengers a set of priority ground services. Today, this service is available at more than 1,064 airports worldwide.

ovEr 1,000 dEStinAtionS with SKytEAM

The airline alliance SkyTeam today has 20 members worldwide including Garuda Indonesia and Vietnam Airlines. It offers customers a comprehensive package for the transport of passengers and cargo. Member airlines have established alliances to expand their services and increase their growth prospects on all their markets.

When they travel on one of the 20 SkyTeam member airlines, customers enjoy unique facilities to travel on flights of several airlines. They can earn miles for different airlines and enjoy access to over 520 lounges worldwide. In total, the 20 members of SkyTeam serve over 1,064 destinations in 178 countries.

SkyPriority: exclusive advantagesfrom check-in to baggage delivery

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Flying Blue, the leading frequent flyer programme

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Flying Blue, the leading frequent flyer programme in Europe with 24.5 million members, has 31 airline members and more than 100 non-airline partners.

The more members travel, the more their loyalty is rewarded. With Flying Blue, customers can access many services specifically designed to make their trip even more enjoyable.

At www.airfrance.fr and www.klm.com, members can access their account, directly obtain «award tickets» or have their accounts updated with Miles.

At www.flyingblue.com, they can easily book promotional «award tickets» which are only available online: Primes@Promo. It also includes all the various ways to earn or spend Miles and an exhaustive list of all offers available with programme partners in the «Flying Blue Store».

For new members, the presentation of Flying Blue is very detailed with a description of the benefits linked to the various different statuses explained with videos and tutorials.

www.flyingbluenews.com

Flying Blue: the leading frequent flyer programme

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Biofuels, the energy of the future

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Social and environmental commitment is at the heart of the Group’s strategy to reconcile growth, social progress and respect for the environment. Air France-KLM is concentrating on four main issues: reducing its environmental footprint, integrating sustainability development into its products and services, promoting a policy of responsible human resources and contributing to the development of the countries where the Group operates.

In 2014, for the 10th consecutive year, the Dow Jones Sustainability Index (DJSI) ranked Air France-KLM leading airline group.

The Group is also leader for the sixth consecutive year in the broader «Transport» sector. This distinction rewards the 24 most responsible companies in the world, each in their own industry.

bioFuELS, thE EnErGy oF thE FuturE

Highly committed to the use of biofuels, Air France and KLM Royal Dutch Airlines are involved in numerous projects to promote this sustainable energy.

Among the innovative initiatives taken recently, KLM Royal Dutch Airlines has taken an active part in the «BioPort Holland Project». This public-private partnership aims to promote a supply chain of sustainable biofuels at competitive prices.

In October 2014, at the launch of the “Lab’line for the Future” operation, a showcase of innovation for sustainable development, Air France inaugurated a new series of flights powered by biofuels on the Toulouse – Paris-Orly route. On this route, one weekly flight up to September 2015 will be powered by biofuel manufactured with innovative technology which processes sugar.

Air France-KLM, committed to sustainable development

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Philippines - ©Thomas Louapre

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As a leading airline group, Air France-KLM is aware of its responsibilities to create a more sustainable world.

The Group is committed to helping associations and NGOs and supports many development projects for concrete action wherever it is present. It contributes in many different ways, with donations, transport facilities, volunteer activities and awareness campaigns. A commitment that it shares with its customers by donating Miles.

A pioneer in the field of corporate foundations, the Air France Foundation supports projects to help children and young people who are sick, disabled or underprivileged in France and in countries where the airline operates. In South East Asia, the Air France Foundation operates in six countries: Cambodia, Indonesia, Laos, Philippines, Thailand and Vietnam.

When typhoon Haiyan caused devastation in the Philippines in November 2013, the Air France Foundation provided support to victims in several different ways. It stepped up initiatives to raise funds to help to repair damage caused by the typhoon. The Air France Foundation notably provided financial aid to the Caméléon association, working to protect and reintegrate young Filipino girls who have been victims of mistreatment and abuse. The donations have gone towards the reconstruction of the buildings and infrastructure where these young girls stay and which had been severely damaged by the typhoon.

In 2014-2015 the Air France Foundation funded 111 projects around the world, including 84 for children in difficulty, 9 for sick children and 18 for children with disabilities.

Since 1999, KLM AirCares has been providing humanitarian support to organizations worldwide. AirCares is particularly involved with children, giving them access to health care and education programs, in partnership with NGOs.

In 2009, KLM Royal Dutch Airlines joined the association Gawad Kalinga, fighting against poverty in the Philippines by providing material, moral and human resources to underprivileged populations to ensure sustainable development. The Air France Foundation also supports this association. Today, 45 houses have been built, benefiting Filipino people thanks to the help and support provided by the association.

Furthermore, KLM Royal Dutch Airlines also supports the WWF which relentlessly fights for the conservation and diversity of species in the « Coral Triangle », currently endangered because of overfishing, pollution and global warming.

Air France-KLM, a responsible leader

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Air France-KLM Press Office - January 2015http://www.airfranceklm.com