AIJU's overview 2015
Transcript of AIJU's overview 2015
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AIJU overview
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AIJU TECHNOLOGICAL INSTITUTE
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AIJU RESEARCH CENTRE
AIJU – Research Association of the Toy and related industries– is a private non-
profit making organisation aiming to boost research development and
technological innovation within toy, childcare products and leisure industry.
Thus making it possible the achievement of a constant competitiveness increase
and product quality improvement.
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AIJU is located in Ibi in the Toy Valley within the region of Alicante in the south-east of Spain :
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52.338 Technological services
to companies
446Associated companies
869Active clients
69Professionals
SERVICES IN FIGURES 2014
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200Companies taking part in
regional, national and European projects
CDTIs
6 proposals submitted6 companies involved6 proposals accepted
1.271.000€ for companies139.000€ for AIJU
NATIONAL PROJECTS
20 proposals submitted35 companies involved6 proposals accepted
14 companies taking part400.000€ for companies
250.000€ for AIJU
EUROPEAN
70 proposals submitted65 organizations involved
10 proposals accepted2.300.000€ for companies
800.000€ for AIJU
8 Technological collaborating
platforms
97National and international collaborating organizations
PROJECTS IN FIGURES 2014-2015
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Facts & Figures
• Founded in 1985.• Premises with 5.000 m2.
• AIJU staff: 69 professionals- 11% PhD- 39% MSc- 14% BSc- 25% Technical assistants- 11% Administrative assitants
• Collaboration with Universities, Research centres, public organisations, official bodies, associations, private companies, SMEs.• AIJU actively participates in national and European technological platforms.• 52.338 services carried out in 2014 for industry.• Collaborative Research & Development projects executed at a regional, national and European level.
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More than 446 associated companies:
• Toy manufacturers• Mould-makers• Plastics processors• Other-industries:
Others industries
30%
Plastics processors
10%Moulds makers
14%
Toys46%
- Childcare products
- Playgrounds
- Energy (PV, FC)
- Fashion
- Medical engineering
- Food
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AIJU capabilities
• Laboratory - Product Development Engineering– Product Development & Rapid Manufacturing – Materials & Processes– Product safety
• Pedagogy – Product– User & Consumer– Psychopedagogy & Therapy– Market & Trends
• Training• Management & Innovation
– Advanced Management & Organisation– Simulation & Virtual Reality– Energy– Environment– ICToys
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Laboratory - Product
Development Engineering
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AIJU is an active member of committees for child products standardisation (toys, child care articles and playgrounds) involved both nationally and internationally.
AIJU holds the accreditation of ENAC, national organization of accreditation, since 1989.
Testing according to European standards on toys safety, child care articles and playgrounds as well as different international regulations.
Product safety
AIJU is a notified body in the UE in accordance with Toy Safety Directive and is accredited as a third party laboratory in US.
Aforesaid facts allow our tests to ensure the international acceptance of our associates’ products.
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Product Development & Rapid Manufacturing
• Rapid manufacturing
• Rapid tooling
• Functional prototypes
• Pre-series
• Customized products
• Digitalisation - Verification
• 3D Design
• Vacuum Casting
• Injection Materials engineering
• SLS (Selective Laser Sintering)
• Objet Polyjet (3DP)
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• Analyses of Plastic Materials and finished products
• New plastic functionalities
• Dimensional verification
• New formulations
• New materials: Compounding & Extrusion
• Material identification & Characterization
• New technologies for product development
• Injection Mould Simulation
• Thermography & Mould Quality Control
• Development of Chemical Analysis Methods
Materials & Processes
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Pedagogy
-
Product
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User & Consumer
The department works together with industry so as to achieve the optimal adaptation and best suitability of toy/product, prototype or idea for particular users and markets.1) Child product appeal
• Test on children:- Child preferences
-Rankings and motivations
• Test on parents/purchasers- Purchase motivation- Price estimation- Brand image- Perceived added values
2) Usability and ergonomics• Studies of ergonomic adaptation to target user• Instructions and use• Packaging
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Psychopedagogy & Therapy
• A database of over 5.000 families, 20.000 children/year and a Toy library (400 m2).
•Close collaboration with 500 teachers and experts in education, universities and research centres as well as 200 elderly care and leisure centres.
•Research domain:– Guide of Toys and Games– Play in school and educational contexts– Play in hospital– Disabilities and child products– Child obesity and play– Child products and early health care– Child development and new textile products– Intergenerational play–Elderly people: therapy through games, play as a promoter of healthy ageing– Play in playgrounds (design, accessibility, quality and disability)
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Market & Trends
0%
27,4%
65%
25%
73%
0%
100%
96%
14,4%
75%
2,1%
15%
13%
30%
28%
34%
22%
6,8%
65%
4,7%
22%
39%
56%
28%
64%
59%
8,8%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Trabajadores Fábrica
% Inversión en Publicidad
Jugueterías
Hipermercados y GrandesAlamacenes
% Ventas Navidad
Ventas Internacionales
Compras Internacionales
Producc. Asia
Tasa 06
TotalMicrof0211
Companies provided with knowledge: sectoral data, market studies, strategic innovation, benchmarking and detection of new market/business opportunities.
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Training
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• Strengthening and training human resources
• Tailored training attending to industry needs.
• Occupational training for students and/or unemployed
• Resources centre for Multimedia training
• Continuing training
• e-Learning
More than 1.195 trainees per year
141 training activities in 2012
Training
• Distance Training
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Training
SIEMENS PLM SOFTWARE.
CAD/CAM/CAE official former
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TrainingTIME4LEARNING.Advanced Learning online about Information&Communication Technology and Marketing online, with Serious Games.
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DEPARTAMENTO DE GESTIÓN E INNOVACIÓN
Management
&
Innovation
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Advanced Management & Organisation
• Management systems (Quality, Innovation, Food safety BRC/lop, etc.)
• Information and Communication technologies (project management software)
• Improvements in productivity and logistics
CONTINUOUS IMPROVEMENT PROCESS
• Search and advice on R+D+i projects, Management and Development
• Competitive Intelligence (CI) service
• Knowledge transfer
• IPR & Patents
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Development Design Product
• Design concept and graphic design, 3D design, manufacture advice, focused on design prototyping.
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Product Engineering-Simulation (1/2)
•CAD/CAE
• Structural linear and nonlinear simulation CAE with NX NASTRAN
• Types of simulation: termal load, fluid load or cinematic.
• Time-to-market reduction
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Product Engineering-Simulation (2/2)
•Tests performed on virtual prototypes (ergonomic, stability, shape, etc.). Virtual prototyping
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Quick Response Codes Customizables
• QR Codes are coded graphics, that can be read by current smartphones and tablets with the appropriate software. They form a bridge between the real and the virtual world.
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Virtual Reality (VR) – Animation – Augmented Reality (AR)• 3D designs visualization. • AR applications.•Marketing in real environments (virtual product presentations, virtual catalog, …)• VR aided training• Digital content development.•Technology-Enhanced Learning and Edutainment.• Animations 3D/2D
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Serious Games• Design and development of Aplications for Smartphones and Tablets (iOS, Android, Windows 8).
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Development for mobile devices with Wifi & Bluetooth connections
• Developing a low cost circuit that can control any car (radio frequency current) by Smart Mobile Devices.
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Energy• PEM Fuel Cells
• R&D
• Composites for bipolar plates
• CAD/CAE
• Testing
• Prototypes up to 500 W
• Ultracapacitors• R&D
• Advanced carbon based electrodes
• Testing
• Alkaline Electrolyzers• R&D
• Advanced Electrode Materials
• CAD/CAE
• Prototypes up to 5Nm3/h of H2
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Energy• Electric Vehicles
• Hydrid Electric Vehicles Development (fuel cell, ultracapacitors, batteries)
• Electronic Control Unit Design and Manufacture
• Energy Management
• Monolithes • Carbon based monolithes R&D
• Ceramics based monolithes R&D
• Mechanical and chemical behaviour simulation
• Control and Automation• SCADA based control systems
• Real Time control embedded sistems
• Telemetry
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• Legal and technical advice• Environmental diagnosis Evaluations • Environmental impact assessments• Best Environmental Practices
implementation• Environmental management Systems• Clean technologies implementation• Product life cycle assessment• Eco-design• Energy efficiency assessments• Environmental aspects management
(hazardous waste, waste water, air emissions, noise,...) and treatment optimization
Environment
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ICToys Technology and gaming combination to help social integration, healthy childhood, learning, healthy and active ageing, inclusion of disabled and elderly people, eAccessibility and others of the same kind through added value games.
• Expertise at defining children and ageing people requirements and needs
• Validation and tests
• Design of play proposals
• Learning through play
• Games for elderly people
• European projects: iRomec. Eldergames. Replay. Sociable. Veritas.
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European Projects 1/3 iBUS – an integrated business model for customer driven custom product supply
chain
SHEL – Sustainable Hydrogen Evaluation in Logistics. (FCH JU 7FP).
Veritas – Virtual and Augmented Environments and Realistic User Interactions To achieve Embedded Accessibility DesignS. (7FP)
RapidTest – Development of products for rapid testing of toxic compounds in consumer products. (EUROSTARS)
Sociable – Motivating platform for elderly networking, mental reinforcement and social interaction. (CIP)
PlastiVal – RTD-based cluster initiative to target future challenges of the Valencian plastic processing industry. (7FP)
Replay – Gaming technology platform for social reintegration of marginalised youth. (7FP)
iRomec – Interactive robotic social mediators as Companions. (VI FP)
Eldergames – Development of high therapeutic value IST-based games for monitoring and improving the quality of life of Elderly People. (VI FP)
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European Projects 2/3 Custom-fit – A knowledge-based manufacturing system, established by
integrating Rapid Manufacturing, IST and Material Science to improve the Quality of Life of European Citizens through Custom fit Products. (VI FP)
VIM – Virtual Injection Moulding for improving production efficiency, quality and time-to-market speed. (VI FP)
Gametools – Advanced tools for developing highly realistic computer games. (VI FP)
Flexrap – Development of an innovative, modular rapid prototyping system for rigid and flexible models. (VI FP)
Spacemantix – Combining Spatial and Semantic Information in Product Data. (FP5)
ECOPVC – Substitution of o-phthalates by low-migration plasticizers in PVC plastisols. (FP5)
MIGRATOYS – Development of methodologies in order to measure the migration of non-phthalate compounds from PVC plasticised articles. (FP5)
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European Projects 3/3 IKEMSATT - Improvement of the knowledge in the EFQM excellence model self-
assessment for textile and toy industry. (FP5)
KBEMOULD - Validation of the KBE (Knowledge Based Engineering) tool for the automatic and distributed design of plastic injection moulds for the plastic and toy sector. (FP5)
T-Shoe – Intersectorial Technology Transfer on Rapid Prototyping in the Toy and the Shoe Industries. (FP5)
Toys-cim – Application of new technologies in the field of CAD/CAM and rapid prototyping within the Toys sector. (4th FP – ESPRIT)
Toy SLS – Validation of Selective Laser Sintering (SLS) for the manufacture of prototype moulds in the toy industry. (4th FP – Innovation)
ⱶ MORE THAN 15 YEARS OF EXPERIENCE IN EUROPEAN PROJECTS !
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4. SUCCESFFUL CASES
METHODOLOGIES FOR RISKS VALUATION AND AMERICAN SAFETY REGULATIONS APPLICATIONNew procedures to apply complex toy and childcare products standards from other markets.
COMPETITIVE ADVANTAGE FOR
THE COMPANY:
Internationalization.Exports to USA.
Quality improvement.
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4. SUCCESSFUL CASES
PRODUCTS CUSTOMIZATION FOR DISABLED CHILDREN Integration of new technologies (design, digitalization and additive manufacturing) for products customization.
COMPETITIVE ADVANTAGE FOR
THE COMPANY:
Added value by means of
personalized products.
Differentiation and social contribution.
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GOLF BALLS BIODEGRADABLE INTO WATERTo practise golf in cruise ships and pleasure boats. Eco-sustainable plastics soluble into water. Modifications for injection processing.
4. SUCCESSFUL CASES
COMPETITIVE ADVANGE FOR THE COMPANY:
Differentiation in a valued market. Exclusiveness,
new markets.
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FIRST BREASTFEEDING DOLLProduct innovation starting from customers request. Studies with users, families and experts. International impact (Europe and USA).
4. SUCCESSFUL CASES
COMPETITIVE ADVANTAGE FOR THE
COMPANIE:
Differentiation. Re-positioning in
Nurturing grouping. Internationalization.
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HYDROGEN BATTERIES CARSHydrogen as energy for electric toys in the future. Clean and safe system. Instant recharge means a great advance in the category Ride-on.
4. SUCCESSFUL CASES
COMPETITIVE ADVANTAGE FOR THE
COMPANY:
Differentiation. Image of
sustainability. Multiplies x 5 the
autonomy and instant recharge.
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LOCATOR BRACELET FOR ALZHEIMER PATIENTSPolyjet printout. Rapid prototyping and first series by means of vacuum casting and prototype moulds.
4. SUCCESSFUL CASES
COMPETITIVE ADVANTAGE FOR THE
COMPANY:
Short series manufacture of products with
high benefits.Differentiation by
social value.
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PRODUCT RESTILING OF HISTORIC TRADEMARKS.Innovation through design update. Adaptation to currently children’s taste. Based in trends, children preferences and families opinion from AIJU panel.
4. SUCCESSFUL CASES
COMPETITIVE ADVANTAGE FOR THE
COMPANY:
Less communication efforts and trade
introduction.Adult customer loyalty and sure success in final
users.
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ALMONDS SHELL IN PLASTIC MATERIALSIntroduction of new eco-sustainable substances in plastic materials: almonds shell, additives and colourings. Applied in children products and also in adults furniture.
4. SUCCESSFUL CASES
COMPETITIVE ADVANTAGE FOR THE
COMPANY:
Differenciation. Reduction of costs through the use of
recycled raw materials of high
performance.
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GUIDE AIJU 3.0: TOYS AND GAMESGuide in paper, web and APPs: a selection od 140 toys and games recommended by experts and tested by families. It provides psycopedagogical information (37 companies taking part).
4. SUCCESSFUL CASE
COMPETITIVE ADVANTAGE FOR THE COMPANIES:
Different information,high pedagogical
value. Quality improvement
promotion of packagings,
instruction manuals and play chances.
Innovation new technologies.
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4. SUCCESSFUL CASE
MINIGAMES FOR WEBPAGES:Developing educational content for website or on-line games. Consulting tested with users and leisure features.
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Instituto tecnológico del Juguete AIJU Av. De la Industria nº 23
03340-IBITlf: +34 96 555 44 75
www.aiju.info
Manuel Aragonés
Managing director
www.aiju.info