[AIESEC VN] Report_Vietnam Y2B Jan 2014 Final

Event Report Vietnam Youth to Business Forum

HANOI, 12th, January, 2014 Hanoi Amsterdam Highschool for the Gifted

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1. Introduction2. Agenda3. Audience Profile4. Keynote speech !!!!!!!!!....065. Workshops5. Panel Talk6. Key moment7. Media8. Next Edition – Hanoi9. Contacts

Table of content

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03 04 05

26 28

23 10

4.1 – Social Entrepreneurship 4.2 – Business Innovation 4.3 – Business Innovation

07 08 09

29 30

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“Youth to Business forum” (Y2B) is empowered by AIESEC International. AIESEC countries every where in the world are organizing this event to connects top young leaders, global business and social leaders.

Vietnam Chamber of Commerce and Industry (VCCI), British Council and AIESEC Vietnam are proud to organize the 5th Vietnamese edition in January 2014 “Vietnam Youth to Business forum”, as a highlight of AIESEC Vietnam annual conference “Vietnam Youth to Business forum” connects 500 most talented youths and 50 business and social leaders across sectors in Vietnam and facilitates their conversations around the most relevant topics today.

By that, we aim to explore the impacts we can have on the future of Vietnam through positive actions of youth and business.

Introduction

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Agenda 4

Time Sessions

8:15 – 9:00 Check in

9:00 – 9:40 Opening Plenary

9:40 – 10:55 Keynote Speeches

10:55 – 12:15 Topics Space

12:15 – 13:15 Lunch

13:15 – 14:40 Business Case Competition

14:40 – 15:10 Networking time

15:10 – 16:20 Panel Discussion

16:20 – 17:00 Closing Plenary

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Audience Statistics

•! Foreign Trade University •! National Economic University •! Banking Academy •! Hanoi University •! Thang Long University •! Vietnam National University •! International University •! RMIT •! University of Economics Ho Chi Minh city •! University of Economics and Law •! Ho Chi Minh city of Technology •! Danang University

University Background

•! Government •! FMCG •! Education •! Banking •! Auditing •! Advisory •! Technology •! Media •! Food & Beverage •! Entrepreneur

Business Background

485 Students

28 Business Partners 25 Business Guests andJournalists

30 Event organizers

1st – 10% 2nd – 17% 3rd – 46% 4th – 26% 5th – 0.1%

Graduated – 0.8% Others – 0.1%

Year of Study

Finance- Banking – 23.7% Business Administration – 18.4%

Economics – 24.5% Language– 9.7%

Accounting – 6.4% Media – 3.5%

Marketing – 3.1% Others – 10.7%

University Background Studying Background

Audience Profile

Highlights A big part of audience has background related to business management (42.9%). Besides that, major related to finance

and accounting also reach to 30.1%. Background from Language major increased to 9.7% - highest rate compared

to previous Y2B editions.

73% of total attendants are 3rd year, last year and recent graduates. Y2B also attracts 1st and 2nd year students,

which counts for 27%.

5

Male 29%

Female 71%

Gender

Representatives of Organizing Board: AIESEC, VCCI and British Council shared thoughts why Y2B is relevant to youth and Vietnam society.

Opening Ceremony 6

National Partners Event Gold Partners

Three Guest Speakers share their ideas or experience around three main topics with the flow: what-why-how to give main ideas about those topics based on current issues in Vietnam.

Keynote Speeches

Silver Partners

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Mr. Tran Vu Hoai

Vice president of Corporate Relations Manager, Unilever Vietnam

“This is the first time I’ve had the opportunity to deeply understand how a business like Unilever is demonstrating its responsibility towards environment and society via its entrepreneurship. It would be even greater if we could discuss further how to create the mindset of responsible entrepreneurship for each employee at Unilever.”

Audience Feedback

Speaker

8

Social Entrepreneurship Content

Entrepreneurial leadership with the consistent social responsibility and USLP

General Concept

Are you satisfied with this speech?

0 10 20 30 40 50

Score 1

Score 2

Score 3

Score 4

Score 5

Ranking (%)

Average

4.0

9


Yes

Business Innovation

Audience Feedback

Speaker Content

Mr. Hariharan Kannan

Senior Vice President HR – SPVB Director HR – PepsiCo International

Yes Yes Yes Yes Yes

0.00% 5.00%

10.00% 15.00% 20.00% 25.00% 30.00% 35.00% 40.00% 45.00%

Score 1

Score 2

Score 3

Score 4

Score 5

Ranking (%)

Average

3.9

How Suntory PepsiCo apply Innovation and Change

Management in collaboration between PepsiCo and Suntory

“Thank you for giving me the chance to join this event. I was surprised to know the long-term plan of Suntory PepsiCo in cooperation and the challenges they have to face as business”

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Would you like to use Deya Tech products?

Yes

Business Innovation


Audience Feedback

Speaker Content

Mr. Jeremy Showalter Marketing Director Microsoft Vietnam

Yes Yes

0.00%

10.00%

20.00%

30.00%

40.00%

50.00%

60.00%

Score 1 Score 2 Score 3 Score 4 Score 5

Ranking (%)

Average

4.1

How Technology Innovation can influence the society and shape

the future trend

“I feel motivated and inspired by the presentation delivery. I learnt about Innovation which is developed by filling the gap of current need and vision to the future”

Workshops

11

Bronze Partners

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Audience Feedback

Speaker

Workshop Theme

12

Attendant satisfaction with Speaker (ranking 5)

Average

4.2 Attendant satisfaction with

Content (ranking 5)

Average

3.9

Ms. Trinh Mai Phuong HR Business Partner Director Unilever Vietnam

“Gaining sustainable development by bringing Unilever closer to rural area and raising their

mindset about the society ”

“I had chance to understand more and raise quite a lot questions toward Unilever’s activities to help people in the rural area. Impressive – that’s how I would describe my feeling right now. Unilever helps me torealize that just one small action can have greater effect on the community”

“ The fact that Unilever gives us the chance to develop one of their current product and take our opinion very seriously had wowed me the most.”

Audience Feedback

Speaker

Workshop Theme

13


Average


Content (ranking 5)

Average

3.8

Mr. Hariharan Kannan Senior Vice President HR – SPVB Director HR – PepsiCo International “Change Management”

“I gained the insight as a firm leader foreseeing what are the opportunities and the threat, even failure of rapid change within the company”

“Understanding the Change process of PepsiCo and how to transform failure caused by changing into successful Change are my learning points after joining this workshop”

Audience Feedback

Speaker Workshop Theme

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Ms. Dang Tuyet Dung Head of Wholesaler Banking


“ I was surprised with the Innovation in banking industry. There are lots of knowledge I don’t know but the workshop motivates me to learn more and be well-prepared after graduation”

“At first, I want to admit that the presenter is a quite inspiring person. Her advice about ways of changing yourself really widen my mindset. However, her presentation is a little bit long and sometimes is lack of the sums up for us so it's sometime a little bit difficult to catch up with her. There's also one problem that in Tech's workshop, they use many professional words of banking and their cases focus too much on banking problem so that it's very hard for people not studying Banking to understand and solve”

Average

4.0

The story of “We change- We lead” which refers to Innovation concept in banking

industry. Techcombank produces products and services basing on customer’s needs and aims to be the most customer-centric

company in the industry.

Ms. Dang Head of Wholesaler Banking

“ I was surprised with the Innovation in banking industry. There are lots of

Attendant satisfaction with Content (ranking 5)

Average

3.9

Audience Feedback


15


Average


Content (ranking 5)

Average

3.9

Mr. Jeremy Showalter Marketing Director- Microsoft Vietnam

“Define the difference between Innovation – Invention. Introducing the technology trends

and how they influence the society today and in the future”

“The workshop is very useful to me. I was inspired by Jeremy through his speech. Time is suitable for delegates. Jeremy answered question in the very direct way. Information from Microsoft and internship are extremely interesting but I can not apply for the position because of my personal stuff.”

“Case competition gave us an opportunity to interact and cooperate with each other. The case is challenging. Honestly I do not satisfy with the time because we do not have a good preparation to spread the idea and present it to Jeremy.”

“The chairman is fine to me but time is too short. My team can not spread idea good enough to have a perfect presentation. “

Audience Feedback



Average


Content (ranking 5)

Average

3.9

Ms. Dinh Thi Quynh Van General Director Tax and Legal Services PwC Vietnam

“Information about Innovation and PwC are transferred lively through video and real stories from the company. The speakers are willing to listen to youth and create a interactive environment for discussion. Each group are also appointed a person from the company to observe and guide the whole conversation. However, sometimes the speaker doesn't go straight into the point which make the audience confused.”

“PwC helps me understand deeply what Innovation is. We are encouraged to contribute ideas of how to work better everyday. However, I expect to know more about business reality, not just branding”

“Innovation concept in daily life and in accounting industry. 3 important

elements for Innovation: Environment –Adaption –Network”

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Audience Feedback

Speaker

Workshop Theme

17

Speaker


Average


Content (ranking 5)

Average

3.9

Mr. Obata Hironaro General Manager of Personnel and Admin Group, Panasonic Vietnam “Panasonic Business Innovation in

dealing with market’s challenges”

“Through the workshop, I was very impressed with Panasonic’s focusing on developing people, as Mr.Obata has said: “Panasonic always put people first.”

“Ms. Nhi has said: “Every person has 3 boxes: your heart, your mind and your stomache. When doing anything, if you focus on the 3 boxes, you can "always be the expert of your field.””_ I find this very true and familiar to me but I could not put it into words before.”

Ms. Bui Thi Uyen Nhi HR Assistant General Manager Panasonic Vietnam

Audience Feedback


18


Average


Content (ranking 5)

Average

3.9

Mr. Truong Phan Viet Thang Head of the Secretariat of Vietnam Business Council for Sustainable Development (VBCSD), VCCI

“Sustainable Development – An open opportunity for business”

“I am more aware of Sustainable Development and how it can affect business.”

“Never before had I ever thought of such great opportunities that sustainable development can offer to business sectors!”

Audience Feedback


19

Mr. Luu Duc Hiep CEO & Founder GreennoCom

Mr. Nguyen Thanh Nam CEO & Founder Dichung.vn

“ I feel very interesting when I come to this workshop. The afternoon is really great. It helps me to understand more about the differences between SE and CSR. I understand more what I could do to make impact on social issues”

“ The discussion in the afternoon is really great. But in the morning, the speech is quite theory. I want to know more some instructions to take actions not just simple knowledge.”

“ I feel really inspired with Greeno’s speech. He shows us how to believe in what we can do and just finish what we have done. Please send him my appreciations.”

Concept of Social Entrepreneurship, how is it important to society and the

the role of Vietnam youth in this concept.


Average


Content (ranking 5)

Average

3.9

Nam

“ I feel very interesting when I come to this workshop. The afternoon is really great. It helps me to understand more about the differences between SE and CSR. I understand more what I could do to make impact on social issues”

Mr. Nguyen ThanhCEO & Founder Dichung.vn

Audience Feedback



Average


Content (ranking 5)

Average

4.0

Mr. Huynh Minh Viet Vinausteel.,Co Ltd

“Innovate yourself - Key to a successful transition from school to business”

“ Thanks to the workshops, I am now eager to write to myself a letter of reflection, resolution and encouragement. Thanks Mr.Viet for a very interesting speech!”

“ I have learnt more on how to reflect myself, what are my strengths, what are my weaknesses and how to capitalize on them.”

20

Audience Feedback


21


Average


Content (ranking 5)

Average

4.2

Ms. Nicola Connolly General Director Adecco Vietnam

“We unlock potentials for individuals, business & economies reinforced by

own CSR strategy”

Audience Feedback

Ms. Nicola Connolly General Director Adecco Vietnam

“ I am totally impressed by the spirit of Ms. Nicola and Adecco people. They break the gap between students and business that I thought before”

“There are lots of knowledge that I haven’ known before. Sometimes, it’s hard to understand but I know it’s useful for me. Thank you Adecco so much!”

Audience Feedback

Audience Feedback

Speaker

Workshop Theme

22


Average


Content (ranking 5)

Average

4.0

Mr. Do Viet Anh CEO – Boo Company Limited

“Startup with Social – Entrepreneurship. The challenges as well as opportunities

when fresh graduates want to start up in Vietnam market.”

“Listening to different stories of Mr.Viet Anh, I saw and felt passion, determination and risk taking attitude. That’s what an entrepreneur needs.”

“Case competition was very interesting. Not only I’ve got to wear my own design but also showcasing my society orientation.”

Audience Feedback


23


Average


Content (ranking 5)

Average

4.3

Mr. Linh Bui COO - TalentPool

“Define and construct a steady evaluating system for each department in the firm. Practical case studies and what kind of

skill and mind-set fresh graduates should have for better business adaption”

“The case competition was quite interesting. I have chances to build JD, structure and requirements for a specific department, which I have never been experienced before.”

Six invited speakers shared different opinions in a “Round Table” discussion.

Ignited by the event’s theme, the speakers had a deep discussion about the significance of the gaps between university and business from perspectives of both business and youth

Panel Talk 24

Supporters

Panelists 25

Mr. Bui Anh Quang 4th year student in FPT University

Mr. Le Mac Linh Senior Director – Commercial North Suntory PepsiCo

Mr. Nguyen The Kha Former Vice President of Business Development AIESEC Hanoi

Ms. Trinh Mai Phuong HR Business Partner Director Unilever Vietnam

Ms. Dinh Thi Quynh Van General Director Tax and Legal Services PwC Vietnam, Hanoi Office

Ms. Dang Tuyet Dung Head of Wholesales Banking TECHCOMBANK

•!Pioneer or Trend Follower •!Employer or Employee •!Gap Year •!Best Student or Best Employee •!Attitude or Capability

Topics discussed:

Panel Evaluation Ranking per 5

26

3.9Is the ratio delegates evaluated discussion

content as excellent or good.

Is the ratio delegates evaluated theme as

excellent or good.

4.0Panel Theme

Panel Content

Key moments 27

“I am a student who has spent 3 years studying abroad, thus, coming back to Vietnam, I am very surprised with all the change and improvement here, and Y2B is one of the biggest surprises,

totally satisfied with its concept, speakers and the attendants here”

“When our team have lunch together, during the lunch, we were discussing about our study case, sharing our idea with the others, it was a great time. I had the chance to

meet the new people, and they are awesome, I had been learnt a lot from them. I am very satisfied with what I have

learnt from this forum, thank you!”

Key moments 28

“The workshop is very useful to me. I was inspired by Jeremy through his speech. Time is suitable for delegates. Jeremy

answered question in the very direct way. Information from Microsoft and internship

are extremely interesting”

“I feel very interesting when I come to this workshop. The afternoon is really great. It helps me to understand more about the

differences between SE and CSR. I understand more what I could do to make

impact on social issues”

•! http://dangcongsan.vn/cpv/Modules/News/NewsDetail.aspx?co_id=10004&cn_id=631236 •! http://hanoimoi.com.vn/Tin-tuc/Giao-duc/658409/dien-dan-gioi-tre-voi-doanh-nghiep-tai-viet-nam-2014 •! http://thanhtra.com.vn/dien-dan-gioi-tre-voi-doanh-nghiep-tai-viet-nam-2014_t221c7n68628.html!•! http://radiovietnam.vn/ArticleMobile/xa-hoi/2014/01/dien-dan-gioi-tre-voi-doanh-nghiep-tai-viet-nam-2014/!•! http://www.baomoi.com/Dien-dan-gioi-tre-voi-doanh-nghiep-tai-Viet-Nam-2014/146/12887176.epi!•! http://baotintuc.vn/doanh-nghiep/500-sinh-vien-tham-gia-dien-dan-gioi-tre-voi-doanh-nghiep-2014-20131210150253398.htm!•! http://svvn.vn/index.php/gap-go-tong-giam-doc-microsoft-truoc-dien-dan-gioi-tre-voi-doanh-nghiep/!•! http://hoahoctro.vn/gap-go-tong-giam-doc-microsoft-truoc-dien-dan-gioi-tre-voi-doanh-nghiep/!•! http://www.baomoi.com/Nhung-loi-khuyen-thanh-cong-cua-Tong-GD-Microsoft/76/12629815.epi!•! http://xalo.vn/news/tl/500-sinh-vien-tham-gia-dien-dan-Gioi-tre-voi-Doanh-nghiep-2014/0-0-1-20-915953.htm!•! http://www.youtube.com/watch?v=1KKm7BPEQ80!

Media 29

Information Seminar Date: 10th December, 2013 Venue: Hilton Garden Inn Hanoi, 20 Phan Chu Trinh, Hoan Kiem, Hanoi Attendance: - 30 students from 25 clubs of 11 universities -! 4 main media partners -! 10 journalists -! Representatives of British Council, AIESEC and Microsoft Vietnam.

Press Release

Media Partners Vietnam Youth to Business Forum’s photos: Flickr

Media Partners

Next Edition

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Ho Chi Minh city July 2014

Contacts

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Nguyen Xuan Quynh National Business Development Manager Mobile: +84 166 909 2424 Email: [email protected]

Doan Huong Giang Vietnam Youth to Business Forum Jan 2014 Manager

Mobile: +84 936 812 791 Email: [email protected]

[AIESEC VN] Report_Vietnam Y2B Jan 2014 Final

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