Advisory Boards: Engaging Donors & Developing Leaders
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Sponsored by: A Service Of: Advisory Boards: Engaging Donors & Developing Leaders Susan Hammond February 22, 2012
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Chief Development Officers and their staff face increased competition for a donor’s time and dollars. At the same time the demands placed on the executive director’s time prevent them from developing the leadership skills of their direct reports. Donors are more inclined to give if they have more engagement with the organization. This workshop will inform participants about how in these cost-constrained times an advisory board comprised of thoughtfully selected donors can help them better engage with those donors while developing the current and future organizational leadership.
Transcript of Advisory Boards: Engaging Donors & Developing Leaders
Sponsored by:A Service
Of:
Advisory Boards: Engaging Donors & Developing Leaders
Susan Hammond
February 22, 2012
Sponsored by:A Service
Of:
Advising nonprofits in:
• Strategy
• Planning
• Organizational Development
www.synthesispartnership.com
(617) 969-1881
INTEGRATED PLANNING
Sponsored by:A Service
Of:
Affordable collaborative data
management in the cloud.
Sponsored by:A Service
Of:
Today’s Speaker
Susan HammondPrincipal,
scHammond Advisors
Hosting:
Sam Frank, Synthesis PartnershipAssisting with chat questions: April Hunt, Nonprofit Webinars
©2012 SCHammond
Engaging Donors & Developing Leaders
Advisory Boards:
Agenda
1. What Is an Advisory Board?
2. Benefits of an Advisory Board.
3. What Do Donors Want?
4. Using an Advisory Board to Engage Donors.
5. Steps to Creating an Advisory Board.
©2012 SCHammond
An Advisory Board is…
A non-legal board of directors comprised of individuals (donors) the
ED or staff person believes can help the organization succeed.
Advisors are chosen by the ED or staff person and serve at the their pleasure.
The ED or staff person can choose to follow the advisory board’s recommendations or not.
©2012 SCHammond
Board of Directors vs. Advisory BoardBoard of Directors
“Works” for organization
Fiduciary responsibility
Hires, fires & evaluates CEO
Votes
Advisory Board
Serves at CEO/Manager’s
pleasure
No Liability
CEO can fire advisors
Recommends
©2012 SCHammond
Benefits of an Advisory Board
• Accountability
• Sounding board
• Varied perspectives
• Contacts & connections
• Access to expertise
• Advocates in the public arena
• Knowledge of funding & collaboration opportunities
• Been there done that experience
©2012 SCHammond
To ensure their money is achieving what it was donated for.
To ensure the organization is staying true to its mission.
To ensure the organization operates using best practices.
To give back.
To use skills, talents, & education.
What Donors Want
©2012 SCHammond
Donor & Developing Leader Relationship
Organization
DonorsIssues/Needs
Advisory Board
©2012 SCHammond
Ways to Engage Donors
“Kitchen Cabinet” New PositionDecision-Making
Support
New Product/Service
HR MistakesFacilities
Expansion/Update
Customer Service Quality Control Legal Issues
©2012 SCHammond
Steps to Creating an Advisory Board
Set Goals
SWOT Analysis
GAP Analysis
Advisor Profile
Select Advisors
Meeting Logistics
©2012 SCHammond
Goal Questions
Why are you at the organization?
What do you hope to achieve?
What does the organization/constituency need?
What will it take to meet the needs?
How would an advisory board assist you?
©2012 SCHammond
SWOT Analysis
Strengths Weaknesses
Opportunities Threats
©2012 SCHammond
Gap Analysis
Skills/Talents Needed
Accounting/Audit
IT
Real Estate
Legal
Organizational Development
Currently Available
X
X
Need To Be Recruited
X
X
©2012 SCHammond
Advisor Profile
Description of Department
What You Hope to Achieve
Needs Statement
Advisor Qualifications
Board Logistics
©2012 SCHammond
Meeting Logistics
Group or Individual
Live or Virtual
AM or PM
Meal or Snack
Conference Line
Number of Meetings/Calls
©2012 SCHammond
Steps to Creating an Advisory Board
Set Goals
SWOT Analysis
GAP Analysis
Advisor Profile
Select Advisors
Meeting Logistics
©2012 SCHammond
Participants can order the
Advisory Board Kit: A Comprehensive Guide to Establishing an Advisory
Board.
.
Visit www.schammond.com/servicesClick on the logo in the right column.
Order the Book
©2012 SCHammond
Schedule a free 30 minute consulting call.
Contact Susan at [email protected]
Or 781-837-1999
Schedule a Call
©2012 SCHammond
781-837-1999
www.schammond.com
Thank you!
Sponsored by:A Service
Of:
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