ADVERTISING UNITS 2019 - Dow Jones & Company

16
2 STANDARD AD UNITS 7 COVER AD UNITS 9 HIGH IMPACT UNITS 16 AD SALES OFFICES ADVERTISING UNITS 2019

Transcript of ADVERTISING UNITS 2019 - Dow Jones & Company

2STANDARD AD UNITS

7COVER AD UNITS

9HIGH IMPACT UNITS

16AD SALES OFFICES

ADVERTISING UNITS 2019

Available In All Sections

STANDARD UNITS

2019 | ADVERTISING UNITS | 3 [email protected]

*12c x 21" unit size: 22.86" x 21" 580.6 x 533.4mm cols x inches: 12 x 21"total col ins: 252"page coverage: 200%

SPREAD

6c x 21" unit size: 10.87" x 21" 276mm x 533.4mm cols x inches: 6 x 21" total col ins: 126"page coverage: 100%

FULL PAGE

1c x 1" unit size: 1.68" x 1" 42.6mm x 25.4mm cols x inches: 1 x 1" total col ins: 1"page coverage: 0.8%

ICON

*12c x 10.5" unit size: 22.86" x 10.5" 580.6mm x 266.7mm cols x inches: 12 x 10.5"total col ins: 126"page coverage: 100%

HALF-PAGE SPREAD

*8c x 15.75" unit size: 15.52" x 15.75" 394.2mm x 400mm cols x inches: 8 x 15.75" total col ins: 126"page coverage: 100%

FIREPLACE

6c x 10.5" unit size: 10.87" x 10.5" 276mm x 266.7mm cols x inches: 6 x 10.5" total col ins: 63"page coverage: 50%

HALF PAGE HORIZONTAL

3c x 21" unit size: 5.35" x 21" 135.8mm x 533.4mmcols x inches: 3 x 21"total col ins: 63"page coverage: 50%

HALF PAGE VERTICAL

3c x 10.5" unit size: 5.35" x 10.5" 135.8mm x 266.7mm cols x inches: 3 x 10.5" total col ins: 31.5"page coverage: 25%

QUARTER PAGE

6c x 14" unit size: 10.87" x 14" 276mm x 355.6mm cols x inches: 6 x 14" total col ins: 84"page coverage: 66.7%

6c x 5.25" unit size: 10.87" x 5.25"276mm x 133.3mm cols x inches: 6 x 5.25" total col ins: 31.5"page coverage: 25%

6c x 7" unit size: 10.87" x 7" 276mm x 177mmcols x inches: 6 x 7" total col ins: 42"page coverage: 33%

5c x 18" unit size: 9.02" x 18" 229.1mm x 457.2mmcols x inches: 5 x 18" total col ins: 90"page coverage: 71.4%

5c x 16.75" unit size: 9.02" x 16.75" 229.1mm x 425.4mmcols x inches: 5 x 16.75" total col ins: 83.75"page coverage: 66.5%

STANDARD AD UNITS.AVAILABLE SECTION A AND BUSINESS & FINANCE.

Regional guidelines vary, please contact Ad Services for more information.

*Units that utilize the gutter, cannot run in Life & Arts

PAGE DOM PAGE DOM

2019 | ADVERTISING UNITS | 4 [email protected]

3c x 9.5" unit size: 5.35" x 9.5"135.8mm x 241.3mm cols x inches: 3 x 9.5" total col ins: 28.5"page coverage: 22.6%

3c x 10" unit size: 5.35" x 10" 135.8mm x 254mmcols x inches: 3 x 10" total col ins: 30"page coverage: 23.8%

3c x 7" unit size: 5.35" x 7" 135.8mm x 177.8mmcols x inches: 3 x 7" total col ins: 21"page coverage: 16.7%

4c x 15.75" unit size: 7.19" x 15.75" 182.6mm x 400mmcols x inches: 4 x 15.75" total col ins: 63"page coverage: 50%

4c x 14.25" unit size: 7.19" x 14.25" 182.6mm x 361.9mmcols x inches: 4 x 14.25" total col ins: 57"page coverage: 45.2%

4c x 10.5" unit size: 7.19" x 10.5" 182.6mm x 266.7mmcols x inches: 4 x 10.5" total col ins: 42"page coverage: 33.3%

3c x 14" unit size: 5.35" x 14" 135.8mm x 355.6mmcols x inches: 3 x 14" total col ins: 42"page coverage: 33.3%

2c x 21" unit size: 3.52" x 21" 89.4mm x 533.4mmcols x inches: 2 x 21" total col ins: 42"page coverage: 33.3%

4c x 21" unit size: 7.19" x 21" 182.6mm x 533.4mmcols x inches: 4 x 21" total col ins: 84"page coverage: 66.7%

3c x 6" unit size: 5.35" x 6"135.8mm x 152.4mm cols x inches: 3 x 6" total col ins: 18"page coverage: 14.3%

5c x 13" unit size: 9.02" x 13" 229.1mm x 330.2mmcols x inches: 5 x 13" total col ins: 65"page coverage: 51.6%

5c x 14" unit size: 9.02" x 14" 229.1mm x 355.6mmcols x inches: 5 x 14" total col ins: 70"page coverage: 55.6%

4c x 8" unit size: 7.19" x 8" 182.6mm x 203.2mmcols x inches: 4 x 8" total col ins: 32"page coverage: 25.4%

5c x 15.75" unit size: 9.02" x 15.75" 229.1mm x 400mmcols x inches: 5 x 15.75" total col ins: 78.75"page coverage: 62.5%

STANDARD AD UNITS.AVAILABLE SECTION A AND BUSINESS & FINANCE.

Regional guidelines vary, please contact Ad Services for more information.

*Units that utilize the gutter, cannot run in Life & Arts

JUNIOR PAGE

2019 | ADVERTISING UNITS | 5 [email protected]

2c x 9" unit size: 3.52" x 9" 89.4mm x 228.6mmcols x inches: 2 x 9" total col ins: 18"page coverage: 14.3%

2c x 8" unit size: 3.52" x 8" 89.4mm x 203.2mmcols x inches: 2 x 8" total col ins: 16"page coverage: 12.7%

2c x 7" unit size: 3.52" x 7" 89.4mm x 177.8mmcols x inches: 2 x 7" total col ins: 14"page coverage: 11.1%

2c x 5.75" unit size: 3.52" x 5.75" 89.4mm x 146mmcols x inches: 2 x 5.75" total col ins: 11.5"page coverage: 9.1%

1c x 10.5" unit size: 1.68" x 10.5" 42.6mm x 266.7mmcols x inches: 1 x 10.5" total col ins: 10.5"page coverage: 8.3%

2c x 5" unit size: 3.52" x 5" 89.4mm x 127mmcols x inches: 2 x 5" total col ins: 10"page coverage: 7.9%

1c x 7" unit size: 1.68" x 7" 42.6mm x 177.8mmcols x inches: 1 x 7" total col ins: 7"page coverage: 5.6%

2c x 3" unit size: 3.52" x 3" 89.4mm x 76.2mmcols x inches: 2 x 3" total col ins: 6"page coverage: 4.8%

2c x 2" unit size: 3.52" x 2" 89.4mm x 50.8mmcols x inches: 2 x 2" total col ins: 4"page coverage: 3.2%

2c x 2.5" unit size: 3.52" x 2.5" 89.4mm x 63.5mmcols x inches: 2 x 2.5" total col ins: 5"page coverage: 4%

2c x 10.5" unit size: 3.52" x 10.5"89.4mm x 266.7mm cols x inches: 2 x 10.5" total col ins: 21"page coverage: 16.7%

2c x 4" unit size: 3.52" x 4" 89.4mm x 101.6mmcols x inches: 2 x 4" total col ins: 8"page coverage: 6.3%

1c x 21" unit size: 1.68" x 21" 42.6mm x 533.4mmcols x inches: 1 x 21" total col ins: 21"page coverage: 16.7%

STANDARD AD UNITS.AVAILABLE SECTION A AND BUSINESS & FINANCE.

2c x 15.75" unit size: 3.52" x 15.75" 89.4mm x 400mmcols x inches: 2 x 15.75" total col ins: 31.5"page coverage: 25%

Regional guidelines vary, please contact Ad Services for more information.

*Units that utilize the gutter, cannot run in Life & Arts

2019 | ADVERTISING UNITS | 6 [email protected]

1c x 3.5" unit size: 1.68" x 3.5" 42.6mm x 88.9mmcols x inches: 1 x 3.5" total col ins: 3.5"page coverage: 2.8%

1c x 2.5" unit size: 1.68" x 2.5" 42.6mm x 63.5mmcols x inches: 1 x 2.5" total col ins: 2.5"page coverage: 2%

1c x 2" unit size: 1.68" x 2" 42.6mm x 50.8mmcols x inches: 1 x 2" total col ins: 2"page coverage: 1.6%

1c x 1.5" unit size: 1.68" x 1.5" 42.6mm x 38.1mmcols x inches: 1 x 1.5" total col ins: 1.5"page coverage: 1.2%

1c x 5.25" unit size: 1.68" x 5.25" 135.8mm x 133.3mmcols x inches: 1 x 5.25" total col ins: 5.25"page coverage: 4.2%

STANDARD AD UNITS.AVAILABLE SECTION A AND BUSINESS & FINANCE.

Regional guidelines vary, please contact Ad Services for more information.

*Units that utilize the gutter, cannot run in Life & Arts

COVER / FRONT PAGES

2019 | ADVERTISING UNITS | 8 [email protected]

Section A - Box Adunit size: 3.52" x 5.25"89.4mm x 133.3mmcols x inches: 2 x 5.25"total col ins: 10.5"page coverage: 8.3% SKYBOXunit size: 10.87" x 2" **276mm x 50.8mmcols x inches: 6 x 2"total col ins: 12"page coverage: 9.5% What's News?unit size: 1.69" x 1.5"42.926 mm x 38.1 mmcols x inches: 1 x 1.5total col ins: 1.5"page coverage: 1.2%

Section A - Strip Adunit size: 10.87" x 1.75" cols x inches: 6 x 1.75" total col ins: 10.5"page coverage: 8.3%

SECTION A* SECTION A*

6c x 2.75" unit size: 10.87" x 2.75" 276mm x 69.85mmcols x inches: 6 x 2.75" total col ins: 16.5"page coverage: 13.75%

Availability:• Greater New York • Life & Arts • Business & Finance • The Journal Report • Mansion • Exchange• Review • Off Duty

THE STRIP AD

6c x 2" unit size: 10.87" x 2" 163.5mm x 266.7mm cols x inches: 6 x 2" total col ins: 16.5"page coverage: 7.9%

Availability:• Section A **• Greater New York • Life & Arts • Business & Finance • The Journal Report • Mansion • Exchange• Review • Off Duty

Must be labeled as Advertisement. Ad Slug must be within ad space.

SKY BOX

3c x 6" unit size: 5.35" x 6" 135.8mm x 152.4mmcols x inches: 3 x 6" total col ins: 18"page coverage: 14.3%

Availability:• Greater New York• Business and Finance• Quarterly or Monthly

Investing in Funds Report

• Mansion

JEWEL BOX AD

4.25c x 7.5" unit size: 4.25" x 7.5" 107.9mm x 190.5mmcols x inches: 2.4 x 7.5" total col ins: 18"page coverage: 15%

Availability:• Life & Arts

JEWEL BOX AD

QUARTER PAGE BOX

3c x 10.5" unit size: 5.35" x 10.5" 135.8 mm x 266.7mmcols x inches: 3 x 10.5" total col ins: 31.5"page coverage: 25%

Availability:• Greater New York• Quarterly or Monthly

Investing in Funds Report

6c x 5.25" unit size: 10.87" x 5.25" 276mm x 133.3mmcols x inches: 6 x 5.25" total col ins: 31.5"page coverage: 25%

Availability:• Greater New York• Life & Arts• Front of Books

in Review

QUARTER PAGE STRIP

COVER/FRONT PAGE UNITS.

Box

Whats

News?

Strip

* Same advertiser can buy 1 , 2 or 3 of these Section A units . Skybox and Strip ad cannot run on same day. ** A1 Skybox Unit Size on Saturday is 6c (10.87") w x 1 .25"

HIGH IMPACT UNITS

2019 | ADVERTISING UNITS | 10 [email protected]

HIGH IMPACT UNITS.AVAILABLE SECTION A AND BUSINESS & FINANCE.

*total col ins: 126"

PYRAMID SPREAD

*total col ins: 126"

UPSIDE-DOWN T SPREAD

total col ins: 189"

FULL-FACING VERTICAL HALF

*total col ins: 126"

STAIR-STEP SPREAD

total col ins: 168"

FULL-FACING VERTICAL THIRD

*total col ins: 126"

PILLARS

*total col ins: 126"

CENTER SPREAD

total col ins: 126"

CHECKERBOARD SPREAD, 1/4 PAGE

total col ins: 91.5"

EXPANDED STAIR-STEP

total col ins: 84"

BOOKENDS ON SPREAD, 1/3 PAGE

High impact creative is subject to content review. 2 weeks notice required.

total col ins: 63" total col ins: 42"Not available in L&A

L-SHAPECENTER 2C X 21"

total col ins: 63"

CHECKER-BOARD STRIP SPREAD

*total col ins: 63" total col ins: 72.5"

U-SHAPE

total col ins: 63"

STAIR-STEP PAGE

HANGING FIREPLACE

*total col ins: 126"

total col ins: 126"

BOOKENDS ON SPREAD, 1/2 PAGE

total col ins: 18"Available Weather Map only

WEATHER MAP/PUZZLES STRIP AD

*Units that utilize the gutter, cannot run in Life & Arts

total col ins: 42"

BOOKENDS ON SPREAD, 1 COLUMN

5c page unitunit size: 6.44" x 10.5"163.5mm x 266.7mm

total col ins: 37.8" Section A, OPED only

OP-ED QUARTER PAGE

2019 | ADVERTISING UNITS | 11 [email protected]

CHECKERBOARD HALF SPREAD

SIDEWAYS T

DIAGONAL THIRDS

total col ins: 84"total col ins: 126"

total col ins: 168"(Advertisement slug may be required)

LIGHTNING BOLT

total col ins: 63"

STACKED DIAGONAL THIRDS

total col ins: 84"

PYRAMID

total col ins: 63"Also available in GNY

UPSIDE-DOWN T

total col ins: 52.5"

DIAGONAL NINTHS

total col ins: 42"

DIAGONAL SIXTHS

total col ins: 21"

SKYSCRAPER

total col ins: 70.5"Available on Stock Pages Only

HIGH IMPACT UNITS.APPROVED FOR BUSINESS & FINANCE.High impact creative is subject to content review. 2 weeks notice required.

2019 | ADVERTISING UNITS | 12 [email protected]

FLOATING UNITS

High impact creative is subject to content review. 2 weeks notice required.

Availability:• Business & Finance• ExchangeAvailable on Stock Pages Only

2c x 7" unit size: 3.52" x 7" 89.4mm x 177.8mm total col ins: 14"

12c x 5.25"unit size: 22.86" x 5.25"580.64mm x 133.35mmtotal col ins: 63"

12c x 7"unit size: 22.86" x 7"580.64mm x 177.8mmtotal col ins: 84"

6c x 5.25"unit size: 22.86" x 5.25"276mm x 133.35mmtotal col ins: 31.5"

Availability:• Business & Finance• Mansion

Availability:• Business & Finance• Off Duty• Mansion

Availability:• Business & Finance• Off Duty

• Review• Mansion

6c x 7"unit size: 22.86" x 5.25"276mm x 177.8mmtotal col ins: 42"

Availability:• Business & Finance• Mansion

HIGH IMPACT UNITS.APPROVED FOR SPECIFIC SECTIONS ONLY.

2019 | ADVERTISING UNITS | 13 [email protected]

XX Wednesday , December 6, 2006 THE WA LL ST RE ET J OURNA L.

10.5” to top of R adiu s

8. 875 ” To f inis h

E2 Booking2 col X 10 .52 X 102 X 9. 5

ROUNDED UNITS

Size: 6c (10.87") w x 10.5" d276mm x 266.7 mm

Availability:• Section A• Business & Finance

Round Unit can run as a Half Page or Half Page Spread

Size: 5c (9.03") w x 18229.1 mm x 457.2mm

Availability:• Section A• Business & Finance

Size 11.84" w x11.84" d 300.7mm x 300.7mm

Availability:• Business & Finance

Must be labeled as Advertisement

Size: 4c (7.02") w x 15.75"178.3 mm x 400mm

Availability:• Section A• Business & Finance

17”

HIGH IMPACT UNITS.APPROVED FOR SPECIFIC SECTIONS ONLY.

High impact creative is subject to content review. 2 weeks notice required.

17"18"

17"

14.75"

9.25"

10.5"

10.87"

9.25"

14.75"

15.75"

9.03"7.02"

2019 | ADVERTISING UNITS | 14 [email protected]

ILLUSTRATIVE EXAMPLES

Watermark in the Stock Tables with a quarter page strip on the bottom. MUST run both together.

Available for Business & Finance, Exchange, Stocks Tables ONLY.

BW or single color (C, M, Y or K). Cannot run multi-colored. Water-mark needs to be 20% or less.

The watermark can only be the logo without the words.

Top Strip 6c x 1" ; 276mm x 25.4 mm Half Page 6c x10.5" 276mm x 266.7

Availability:• Heard on the Street • Sports

1 logo in the top strip

Approved for Sports page only

Must be labeled as Advertisement

Gradual Curves

Rule around the image

Needs to have text, cannot be just an image

Mock-ups must go to Ad Services

WATERMARK UNITTOP STRIP AND HALF PAGE BUYOUT CUSTOM-SHAPED UNIT

Check with Ad Services for availability

Half Page with a 6c x 3" strip at the bottom

WEATHER MAP/ PUZZLES BUYOUT

HIGH IMPACT UNITS.APPROVED FOR SPECIFIC SECTIONS ONLY.

High impact creative is subject to content review. 2 weeks notice required.

2019 | ADVERTISING UNITS | 15 [email protected]

ILLUSTRATIVE EXAMPLES

total col ins : 252"Includes the following units:2 - Half page verticalFP4C

*Diagram shows 1 of 2 orientations.

Must be labeled as Advertisement

total col ins: 378"Includes the following units:Half page vertical9c x 21" spreadFP4C

*Diagram shows 1 of 2 orientations. Must be labeled as Advertisement

INSIDE FLAP INTERNAL OVERLEAF

HIGH IMPACT UNITS.APPROVED FOR SPECIFIC SECTIONS ONLY.

All flap and leaf units require a 6 week lead time.

ADVERTISEMENTADVERTISEMENT

2019 | ADVERTISING UNITS | 16 [email protected]

UNITED STATESBoston 617.654.6748 Chicago 312.750.4015 Dallas 214.951.7140 Los Angeles 424.204.4838 Miami 646.241.5558 New York 212.597.5680 San Francisco 415.765.6142 Washington, DC 202.828.3390

EUROPEFrankfurt 49.69.2.972.5386 London 44.203.426.1115 Paris 33.1 .40.17.17.01

LATIN AMERICAMiami 646.241.5558

ASIAHong Kong 852.2831.2504 Singapore 65.6415.4300 Tokyo 81 .3.6269.2701

ADVERTISING UNITS SUBJECT TO AVAILABILITY.

Some ad units when booked in color will require option dates.

For more information, contact your local Journal sales representative.

Visit The Wall Street Journal advertising sales website at wsjmediakit.com.

AD SALES OFFICES

1.2• June 11, 2019