Advertising Guide — PDF
Transcript of Advertising Guide — PDF
KORESH DANCE
JOHNSONCOUNTY
COMMUNITYCOLLEGE
2016-2017PERFORMING
ARTSSERIES
PERFORMANCES
AN AUDIENCEOF MORE THAN
25,000
30MORE THAN
GARRISON KEILLOR
FOREIGNER UNPLUGGED
CLASSIC ALBUMS LIVE LED ZEPPELIN II
THE OFFICIAL BLUES BROTHERS REVIEW BOBBY McFERRIN
ANNIE
IBEX PUPPETRY SING ALONG WITH THE
MUPPET MOVIE
The official program for the Performing Arts Series at Johnson County Community College provides attendees with performer biographies, valuable show information and recognition of corporate sponsors.
Last year, more than 25,000 Kansas City area and Lawrence area residents attended the series that included Blue Man Group, Jim Brickman and Danu, as well as a wide variety of modern dance, comedy, classical and chamber music, pop tunes, rock bands and folk acts. This year, we are excited to present our usual array of events from Broadway to classical – special guest performances, celebrity names, diverse cultures, contemporary dance and all kinds of music!
By advertising in the 2016-2017 program, your business can join Johnson County’s premier professional performing arts center, providing arts and culture to the community in Johnson County, Kansas City and beyond!
If you have any questions or would like to secure an advertising position, we would love to hear from you! Please contact myself or Linda Alexander at [email protected] or 816-582-7720.
Best regards and thanks for your consideration,
Emily Behrmann General Manager, JCCC Performing Arts Series 913-469-2717 [email protected]
DEADLINES:Space Reservation due: July 1, 2016Materials due: August 1, 2016
FULL COLOR RATES:Full Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $2,500
Half Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$1,700
Quarter Page. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $1,100
RATES FOR PREFERRED PLACEMENT FOR FULL PAGES:Back Cover. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $4,000
Inside Front Cover . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $3,500
Inside Back Cover. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . $3,125
First Right-Hand Page . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .$3,375
EARLY BIRD DISCOUNTReceive a 10% discount on 2016-2017 season ads reserved and paid for by July 1, 2016.
Advertiser benefits Full Page
Half Page
Quarter Page
10 free event tickets to the shows of your choice X
Recognition (text listing) on the donor board in the lobby of the Carlsen Center X X X
Recognition (text listing) in the program book for the entire season X X X
Logo on the JCCC Performing Arts Series website X X X
Half-page letter from the president/owner in one program X
Opportunity to hold one private event per year rent-free in conjunction with one performance*
X
Friends of the Series Director-level benefits X X X
*Catering provided in-house at advertiser’s expense
PLEASE REMIT PAYMENTS TO:JCCC Performing Arts SeriesAttn: Emily Behrmann12345 College Blvd.Overland Park, KS 66210
JOHNSONCOUNTYCOMMUNITYCOLLEGE
2016 – 2017PERFORMINGARTSSERIES
CONNECT WITH AFFLUENT RESIDENTSBy placing your ad in the program, you will reach affluent Kansas City and Lawrence area residents and businesses.
AUDIENCE AND DISTRIBUTIONReach 25,000 attendees over the course of the season. Program book is handed out to patrons prior to all performances.
CONTENTThe program book for the Performing Arts Series features performance information, performer biographies and a list of donors.
FREQUENCYThe 2016-2017 guide is published 10 times per year
IMPORTANT NOTES| All advertising is subject to Johnson
County Community College approval.
| A minimum $500 late fee will be charged for materials received after the deadline.
| Payment on ad space is due at space deadline. All prices are net.
| All signed agreements are firm. No cancellations are accepted.
| No agency commission or cash discounts accepted.
| Ads must be congratulatory in nature.
MATERIALS REQUIRED FOR PRINT PRODUCTS| PDF/X-1a files are required for all ads. View specifications at www.swop.org
or www.adobe.com/designcenter/acrobat/articles/acr6pdfx.html.
| Fonts must be outlined or embedded.
| All colors should be converted to CMYK (except black text).
| Crop marks and color bars should be outside printable area (12-point offset).
| Only one ad per PDF document.
DOCUMENT SETUP| Use QuarkXPress or Adobe InDesign for ad layouts. For information on
creating a PDF/X-1a, visit www.adobe.com.
| Photoshop: 300 dpi CMYK or grayscale, 600 dpi minimum bitmap, flattened layers, TIF or EPS format, binary encoding (no JPG and no extra channels).
| Illustrator: Outline all fonts, flatten transparencies, embed all elements (no links).
| All fonts should be Type 1 or OpenType (Multiple Master Fonts are strongly discouraged).
| All colors must be CMYK (except black text); no PMS/Pantone colors.
| Ink density is not to exceed 300%.
| Black text 12 points or smaller should be black only. (C=0%, M=0%, Y=0%, K=100%).
| Reversed text must be a minimum of 10 points.
UNACCEPTABLE FILE TYPES| Microsoft Word, Excel, PowerPoint or Publisher and Adobe Pagemaker
or Freehand files will not be accepted. If you need assistance with your ad creation, contact JCCC.
SUBMITTING DIGITAL FILES| Contact JCCC for your upload instructions and unique login and password.
Failure to follow these guidelines may require additional time and cost and/or sacrifice reproduction predictability. The publisher is not responsible for the final reproductive quality of any provided materials that do not meet the defined specifications of the publication. Although every effort is made to preserve advertising materials in their original condition, the publisher is not responsible for lost or damaged advertising materials after publication. published 3/16
AD SIZES:FULL PAGE AND COVERS: 4.5” w x 7.5” h no bleed
HALF PAGE HORIZONTAL 4.5” w x 3.5” h no bleed
QUARTER PAGE 2.75” w x 3.5” h no bleed