Tuesday, 7 May 13

7 Advantages of Responsive Web Design

Tuesday, 7 May 13

7 Increase your reach to Tablet/Mobile devices

The proliferation of web applications on tablet and mobile devices has been the driving force. Traditionally users would be re-directed to a device-specific site, but now one site can be implemented across devices.

Tuesday, 7 May 13

6 Increase Sales and Conversion rates

Consistent user experience, devoid of redirections or CSS, will have a positive impact on conversion rates. Responsive design removes many old inconsistencies of multiple sites such as functionality and performance.

Tuesday, 7 May 13

5 Analytics and Reports

A single responsive site means no longer having to track user journeys, conversion paths, funnels and redirections between sites. Tools like Google Analytics are now optimised to handle multiple devices and responsive reporting. Tracking and analytics will continue to function and be condensed into a single report, enabling easier monitoring and analysis.

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4 Increase visibility in Search EnginesResponsive Design means you can manage one website with a single set of links. This allows you to focus on link outreach with a consolidated Search Engine Optimisation (SEO) strategy unified across devices.

Tuesday, 7 May 13

3 Save time and money on Mobile Development

Standardised testing methodologies can now be used, removing the development, support and maintenance overheads related to having device-specific sites.

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2 Save time and cost on site management

A single administrative interface can easily be optimised, using layout and workflow tools to manage the correct content, or site templates that are being used for different devices. 

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The offline browsing capabilities of HTML5 means that sites can be easily accessed ‘on the go’. Contained in hybrid HTML5 web applications will increasingly be consumed on the move and in the absence of an internet connection.

Enhance users offline browser experience

Tuesday, 7 May 13

Thanks For ViewingIf you’re looking for an internet marketing company please visit:

www.surgedigital.co.uk

Tuesday, 7 May 13