Advancing the Art of Digital Delivery. stores/resource_centers/rimage/Pro… · Mangers (RSMs) to...

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Advancing the Art of Digital Delivery. A R ESELLERS G UIDE TO MAKING MONEY WITH THE R IMAGE P ERFECT PARTNER P ROGRAM P ROFITING F ROM CD / DVD P UBLISHING PERFECT TIMING An explosive market PERFECTLY POWERFUL Unique technologies from the industry leader PERFECT OPPORTUNITY Sustainable profits PERFECT PARTNERS A proven formula for success

Transcript of Advancing the Art of Digital Delivery. stores/resource_centers/rimage/Pro… · Mangers (RSMs) to...

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Advancing the Art of Digital Delivery.

A RESELLER’S GUIDE TO MAKING MONEY

WITH THE RIMAGE PERFECT PARTNER PROGRAM

PROFITING FROM CD/DVD PUBLISHING

PERFECT TIMING An explosive market

PERFECTLY POWERFUL Unique technologies from the industry leader

PERFECT OPPORTUNITY Sustainable profits

PERFECT PARTNERS A proven formula for success

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About Rimage Corporation

Rimage Corporation is the world’s leading provider of recordable CD/DVD

publishing systems used by businesses to produce discs with customized

digital content on an on-demand basis. Our publishing systems, designed for

high- and low-volume production, integrate advanced robotics, software, and

innovative color and black/white printing technologies for disc labeling.

Rimage’s integrated systems are backed by global service, support, and training,

and provide customers with a complete CD/DVD publishing solution.

Rimage is focusing on a set of vertical markets with special needs for

customized, on-demand digital information: financial institutions, photo

processing, medical imaging, and government. Rimage Corporation is located in

Minneapolis, MN, with operations in the United States, Europe, and Asia.

Decades of innovation

Rimage introduced its first automated software manufacturing and information

publishing systems, the Perfect Image Diskette Systems, in the 1980’s. It was the

most powerful software manufacturing system available anywhere at the time.

As information duplication and publishing needs have evolved, so have our

innovative technologies.We introduced the first and only fully integrated

automated CD-R publishing system, the Perfect Image Producer System.

We also designed and marketed the world’s first automated system combining

DVD-R and CD-R production.Today, our Producer II and Desktop families

continue to advance the art of digital delivery.

Financial Highlights

REVENUES

1998 $31.3 million

1999 $41.4 million

2000 $49.8 million

2001 $38.9 million

2002 $46.6 million

• Sales up 24% — 2nd quarter 2003

• Sale of consumables (supplies and maintenance contracts) up 40% — 2nd quarter 2003

• Key markets — financial institutions, photo processing, medical imaging, government

• Emerging markets — digital asset management,telecom/billing applications, printing/prepress,DVD/video, video conversion, education, training

• A debt-free balance sheet

Advancing the Art of Digital Delivery.

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Your Perfect Opportunity

The Rimage Perfect Partner Program —

As an Authorized Value-Added Reseller (VAR) you’ll sell unique, high-margin systems —

innovative technology for a market experiencing explosive growth.

Opportunity #1: Sell a Unique TechnologyBreakthrough technologies and unrivaled quality — Rimage offers the most powerful CD/DVD publishing systems

in the world. From high-volume duplication to one-of-a-kind custom publishing, we provide on-demand solutions

for virtually any need. Only Rimage brings together the newest technologies to deliver true publishing systems

that are powerful, efficient, versatile, and easy to use.We back up our products with a full line of quality-assured

disc publishing supplies and unsurpassed service and support.

Opportunity #2: Increase Your MarginsWe offer our Authorized VARs an exceptional purchase program — 22% off the MSRP for our industry-leading

Producer II systems. 22% — guaranteed — the highest margin in the industry. And Rimage protects your

investment by insisting on channel integrity and maintaining sustainable margins of profit.We set limits on the

number and location of VARs to maximize your profits and success.

Opportunity #3: Benefit From Our Position as the Industry LeaderRimage is a recognized world leader in on-demand CD and DVD publishing. Businesses and organizations across a

wide range of industries use our systems to cut costs, streamline operations, and serve their customers better —

Eastman Kodak, Microsoft, Bertelsmann, IBM, the Armed Forces Information Service, and Disney — to name just a

few. And we’re the number one provider of CD publishing systems to wholesale photo labs worldwide and the

leading provider of CD publishing solutions to professional/commercial photo labs.

Opportunity #4: Work Directly with Our Field Sales Team Rimage leads the way with unmatched training and sales support.You work closely with Rimage Regional Sales

Mangers (RSMs) to create a strategic sales and marketing plan to meet your business goals.We provide

comprehensive sales and technical training to help you identify and meet customer needs. But, that’s not all.

Rimage also offers free support to close the sale. It’s a true partnership every step of the way.

Opportunity #5: Profit from the AftermarketThe aftermarket opportunities are limitless. As a Rimage VAR, you’ll receive excellent discounts on Maintenance

Agreements and disc publishing supplies, including printer compatible CD and DVD media, and ink, ribbons and

cartridges.With Rimage supplies, your customers can count on the highest possible quality for their published

output and you can count on aftermarket sales that funnel recurring income to your bottom line.

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Perfect Timing —

As a Rimage Authorized VAR you’ll have instant access to a phenomenal, exploding market.Our key markets — banking and finance, photo processing, medical imaging, and government — are experiencing a dramatic information technology transition. CD/DVD technology is fast replacingconventional systems of storing and distributing data. And the trend is expected to grow.

The advantages are clear—CD/DVD technologies

• cost less than conventional systems for recording,

storing, and distributing data

• operate on a world-wide PC standard

• improve efficiency and accuracy

• offer unparalleled multimedia capabilities

• boost profitability

Rimage has achieved enormous success in these specially targeted high-growth markets and new opportunities

emerge every day as organizations across a wide range of industries discover the benefits of innovative CD/DVD

publishing solutions.

Financial Services

Financial institutions — banks, brokerage firms, financial publishers, payrollprocessing companies — use Rimage publishing systems to meet the demandfor user-friendly formats for the distribution of everything from check imagesto legal documents to annual statements.This has been our largest market forthe past few years.

CD-Rs and DVD-Rs are excellent alternatives for storing, distributing, andretrieving large volumes of data when compared to paper, microfilm, or onlineviewing. Rimage technologies give institutions processing an extraordinarynumber of documents opportunities to achieve greater speed, accuracy andincreased security; and to improve customer satisfaction and boost corporateprofitability. Our integrated financial imaging systems are used by such industryleaders as Unisys, NCR, IBM, the Federal Reserve Bank, and many others.

Medical Imaging

Rimage technologies help hospitals, clinics, and physicians manage data andcosts in order to better serve their patients. By storing medical images, such as data from CT, MRI, or ultrasound on CD and DVD, health care providersrealize substantial savings — 80% reduction in cost per patient versus film.CDs are a cost effective, stable, and simple medium for storing and sharingpatient files and records.

CD/DVD PUBLISHING

DUPLICATION —one disc, many copies

PUBLISHING —multiple, customized discs

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Key Markets

CD/DVD technology allows physicians to share vital information quickly withcolleagues and patients using standard PCs and makes it possible to manipulateand analyze images for more accurate review and diagnosis. Rimage’s integratedsystems help improve workflow, patient service, and regulatory compliance by automating records, databases, and archives. Our partnerships with leadingmanufacturers of medical imaging equipment provide substantial newopportunities in this exciting market.

Government Agencies

Government agencies are among the largest consumers of informationtechnology. Our government customers use Rimage CD/DVD publishingsystems to store and distribute records, multimedia files, satellite images,training materials, technical manuals, and many other types of data.Theapplications are endless — law enforcement, mapping, census data, nationalsecurity — and the benefits are enormous — efficiency, durability, savings.

The FBI, NASA, the U.S. Congress, the U.S. Geological Survey, and theDepartment of Homeland Security are among our many governmentcustomers. New opportunities in this market are significant as agencies at all levels — federal, state, local — continue to handle an ever-increasing volume of digital data.

Photo Processing

The popularity of digital photography and photo CDs has created a growingdemand for CD-R publishing. Rimage is the leading provider of CD-Rpublishing systems to wholesale film processors. Our automated solutions helpprofessional labs and photographers offer unique, customized products, such asthumbnail images or index information right on the label. CD-R publishingsystems help increase volume, lower prices, and boost revenues, which is whythe rate of conversion from film to CD is expected to double this year.

Innovative CD-R publishing systems will soon transform the large one-hour“mini” labs market, too (photo processing vendors are found in more than150,000 retail outlets worldwide) — an enormous opportunity. Some of thebest-known names in the business have integrated Rimage systems into their mini-lab equipment: Noritsu, Kodak, Fuji, and Agfa.

A CD/DVD Publishing Solution for Every Industry

Rimage systems bring innovative, cost-saving solutions for data publishing,digital asset management, duplication, and storage to a wide range oforganizations and industries such as K-12 education, religious organizations,service bureaus, recording studios, colleges and universities, sales and marketingfirms, publishing, prepress, software development, manufacturing and more.

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Perfect Solutions —

SOFTWARE – Point-and-click simplicity

Producer II family systems come bundled with our

powerful new Producer Software Suite, providing

all the tools necessary for disc duplication and disc

publishing, with simplified integration into existing

systems.

Every Rimage system comes with our QuickDisc™

software program, an effortless user interface —

drag and drop, record and print — anyone can

generate CDs in seconds.

NETWORKING – Power and usability for every user and workgroup

All Rimage systems come network-ready. Out of the

box, Rimage client software supports Windows, Mac,

Linux, and UNIX platforms. One system serves the

needs of a project team or workgroup, a department,

or an entire company.

DATA STREAMING – Minimum time, maximum results

Our patented Data Streaming feature — Smart

Staging — intelligently stages incoming jobs and

streams data to waiting recorders and printers for

maximum efficiency and output. Smart Staging

automatically manages up to 16 simultaneous data

streams, allowing for continuous recording of unique

discs while subsequent jobs are prepped, queued, and

then sent to the next available recorder. Smart Staging

guarantees that data is streamed without bottlenecks

and distributes data efficiently to recorders and

printers for maximum output.

Robotics – State-of-the-art automation

Producer II CD/DVD publishers feature our advanced

robotics that “intelligently automate” the handling of

your disc from start to finish.The robotic arm works

to eliminate redundancy and minimize the time it

takes for a disc to travel from bin to recorder to

printer and back. Our state-of-the-art automation

means the most sophisticated technology available is

also the fastest and easiest to use.

Rimage is the only company that provides integrated CD/DVD publishing solutions based ontechnologies we develop ourselves. Our engineers pioneer the most innovative, effective CD/DVDtechnologies available today.

Rimage Printing Technologies

AutoPrintersAutomated and unattended printing solutions

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Rimage Technologies

PRINTING – Quality, durability, speed

Rimage is the only company that offers three different

on-demand printing technologies for producing

professional-quality disc labels.

Producer II CD/DVD Publishers

Everest II Print Technology — Every Producer II

CD/DVD publishing system comes equipped with the

Everest II printer, featuring Rimage’s patented Everest II

printing technology. Everest II uses our exclusive

thermal re-transfer print method.Text and artwork are

printed onto a resin-coated ribbon, one color at a

time.The image is then re-transferred directly onto

the disc.The results are stunning — a high-resolution,

full-color image, sealed with a durable coating.

Only Everest II offers edge-to-edge printing and

printing on the center hub of the disc for labels that

surpass silk-screen and match offset quality.Variable

dot technology and MicroDry™ ink create sharper

images with greater detail. 173 line per inch (LPI)

resolution and full-spectrum color produce magazine

quality printing in color or monochrome. UV

protection means Everest II labels can withstand the

day-to-day use of consumer handling and enables

CD-R and DVD-R to be used for commercial

distribution.

PrismPlus! Print Technology — Producer II users may

choose to equip their systems with the PrismPlus!

printer which uses a thermal printing process designed

for high-volume environments. PrismPlus! features

1, 2, or 3-color printing, 600 x 300 dpi resolution,

and a speedy 7-second printing time per disc.

The optional Perfect Print feature prints custom

labels over PMS-accurate, pre-silkscreened discs for

mass-customized discs at high speed.

Desktop CD/DVD Publishers

Liberty Printer — Rimage Desktop CD/DVD

publishers come equipped with the Liberty printer,

featuring HP-enabled inkjet technology. Liberty offers

the smallest ink droplet available at just 4 pico liters

and 4800 dpi resolution for superior ink control,

superb color management, and the best quality images.

LibertyHP-enabled inkjettechnology

Smallest ink droplet (4 pico-liters)

4800 dpi resolution

Everest IIThermal re-transfer printing technology

Full-color, offset quality at 173 lpi

PrismPlus!1, 2, or 3-colorthermal printing

600 x 300 dpiresolution

Disc printing n just 7 seconds

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Perfectly Powerful —

Producer II Series

Rimage Producer II series publishers are engineered to be the best in the

industry, built to satisfy the needs of demanding production environments.

Producer II systems feature high-speed recorders, advanced robotics, quick and

stunning print results, and the control of world-class software.

Producer II systems offer versatility and flexibility with 1 to 8 recorders,

CD-R, DVD-R or a combination of both, and a choice of print solutions to

support any environment. Users can share Producer II publishers across

networks and integrate our innovative technologies with a wide range of

business applications.

Amigo II – Small, convenient, powerfulThis fully automated, single recorder system is ideal for

low- to mid-volume production. Amigo II offers a highly

compact, economical solution for creating unique, on-demand

CD-Rs and DVD-Rs in minutes.

Protégé II – High-speed, high-capacity productionThe Protégé II is designed for high-volume production and

features large capacity performance.With 2 recorders —

CD, DVD, or combo — Protégé II can be scaled to add up to

8 recorders and 4 printers.

AutoStar II – Unmatched large-volume performanceDesigned for high-volume production, this industry-leading

system creates scores of unique CDs in minutes and is ideal

for large, complex files with longer recording times.

With 4 recorders — CD, DVD, or combo — Autostar II is

scalable up to 8 recorders and 2 printers.

Rimage offers two families of industry-leading CD/DVD publishing systems and a series of printers forevery need and environment.

Only RimagePerfect Partner VARsare authorized to sell

our high-marginProducer II family ofCD/DVD publishers.

Producer II CD/DVD publisherscome standard with Rimage’sEverest II printer. Everest II printing technology offers aground-breaking thermal re-transfer system thatredefines the industry standard,giving you:• superb, photo-realistic images• vibrant colors and great solids • scratch resistant, waterproof

labels• full-color, full-coverage labels

in 60 seconds.

Producer II publishing systemsmay also be equipped withRimage’s PrismPlus! Printer,specifically designed for high-volume production environ-ments. Our unique thermalprinting process lets you:• print artwork and text

directly onto specially-coated media

• print a disc in just 7 seconds• Take advantage of our

Perfect Print feature for producing high-end custom labels on demand.

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Rimage Products

Producer II Series, continued

Endeavor – highest quality and versatility availableDesigned to bring high-quality output to low-volume workgroup environments. Endeavor’s

special features include a 5-tray disc collator for organizing individual and custom jobs,

a 75-disc output bin for short-run duplication projects and an easy front-loading disc holder.

Its extremely small footprint (a mere 9 inches wide) and compact size saves valuable space.

Endeavor uses Everest printing technology exclusively.

Disc Publishing Supplies

To help Rimage customers make the most of their investment, we offer a complete line of consumable supplies

for all of our CD and DVD solutions.The aftermarket offers exceptional opportunities for resellers.

Rimage disc publishing supplies include:

• CD-R and DVD-R Media — recordable media, with printable surfaces optimized with coatings for all our printing technologies (inkjet, thermal, and thermal retransfer)

• Printer Ribbons — color and monochrome ribbons for both our PrismPlus! and Everest printing technologies

• Ink Cartridges — 3-color and monochrome inkjet cartridges for superior color management

• Disc Publishing Bundles — convenient, economical packages of quality CD-R and DVD-R media bundled with ribbons or ink cartridges — all the materials you need to create a specific number of discs.Media bundles make ordering media, storing supplies, and tracking print costs easy and convenient.This simple aftermarket sales opportunity is an excellent source of recurring revenue.

More Value — Authorized VARS may also purchase and sell our versatile Desktop publishing systems.Desktop Publishing Systems

The Rimage Desktop series of CD/DVD publishing systems delivers high quality in an affordable desktop solution.

1500 – lowest cost, highest qualityAn ideal system for low-volume output. 1 or 2 CD or DVD recorders. 100 disc capacity.

4500 – most versatile desktop publisher availableDesigned for high-volume output and versatility. 2 or 4 recorders —

CD, DVD or combo. 100 disc capacity and rotating 3-bin carousel.

Liberty – world-class desktop printingThe best quality ink-jet printing available with the

smallest ink droplet size, 4800 dpi resolution, and

superb color management.

Service and Support

Rimage supports partners and customers with top-of-the-line services, including our Call Center, Field Engineers,

Repair Depot, and a wide range of Maintenance Agreements.We provide a comprehensive Sales Training Program

and an in-depth Technical Training Program for our partners at state-of-the-art learning centers in Minneapolis,

Minnesota and in Europe.

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Perfect Partner Program —

We’re proud of our Perfect Partner Program and committed to our Value -Added Resellers.Together we’ve taken Rimage from a $12 million company (1997) to a $50 million powerhouse (2002).

A Formula for Success

We’ve got a formula that works:

• a powerful, proven product for a rapidly expanding market

• channel integrity – only Authorized VARS may sell our high-margin

Producer II systems that sell at or near list price

• expert sales and technical support – Rimage Regional Sales Managers

help you demo the technologies and close sales

It All Adds Up – Sustainable Margins of Profit

Our Authorized VARs purchase Rimage Producer II series publishing systems at a

guaranteed 22% off the MSRP, Maintenance/Service agreements at a guaranteed

10% off the MSRP, and disc publishing supplies at a substantial discount.We offer

the highest margins in the industry.

Options & Opportunities

The Rimage Perfect Partner Program offers three options, so you can choose the opportunity that’s the best fit

with your goals and customer base –

1. Your customers need a configuration of hardware and software that will

include Rimage CD or DVD systems as part of an original or add-on

purchase.You will concentrate on a particular industry or type of

hardware/software.

2. Your customers will benefit from a Rimage automated CD/DVD system

that is integrated into other hardware or software products for a total solution.

3. Your customers have the capability to integrate a Rimage system into their business

environment to meet their specific digital storage and distribution needs.You introduce Rimage products

and technologies, explore problems or needs and recommend integration strategies.

Strategic Planning & Expert Training

Rimage Regional Sales Managers will help you create a focused sales and marketing plan.And we’ll provide two

comprehensive levels of sales training, first at your location and then at the new Rimage Learning Center in

Minneapolis.You’ll become familiar with our technologies, markets, and applications, master the demo equipment

and process, and learn how to capture and close sales.

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Authorized Value-Added Reseller Program

The Perfect Match – A Publishing Solution for Every Environment

Rimage gives your customers the power to produce professional quality CDs and

DVDs with the push of a button. Consider how a Rimage solution can support your customers’ business needs.

Talking with prospects about how to choose a CD/DVD Publishing System

1. What will be recorded on the disc? Who will receive it? What will they use it for? • Financial data, photos, graphic images, corporate training materials, office documents, customer presentations,

software applications

• Employers, employees, customers

• Archiving files and documents, printing photos, sharing images, processing financial statements, storing secure data

2. How will the CD/DVD publishing solution benefit the business?• Integrate with workflow and critical software

• Leverage existing IT infrastructure

• Minimize employee labor and training

• Increase output and productivity

3. Who will use and operate the system?• Individuals

• Project teams, workgroups, departments

• Large enterprises

4. Will the system be used for duplication (making exact replicas), publishing (customizing) or both?• Unattended (lights out), high-volume duplication

• Fast custom publishing

5. Is growth anticipated?• Upgradability

• Flexibility

• Versatility

For More Information

Give us a call, or contact us on-line to find out more about becoming part of our

elite team of Authorized Value-Added Resellers.

800.445.8288 www.rimage.com

Rimage technologieshelp businesses of all

sizes

• Cut costs

• Boost efficiencies

• Create new businessopportunities

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image Corporation725 Washington Avenue South

Minneapolis, MN 55439 USA

hone: 952.944-8144

x: 952.944-7808

web: www.rimage.com

image Europe GmbHHans-Böckler-Str. 73128 Dietzenbach

Germany

hone: 49.0.6074.8521.0

x: 49.0.6074.8521.21

web: www.rimage.de

Advancing the Art of Digital Delivery.