MEDIA KIT2015

Ad Optimization and ManagementAdThrive helps bloggers make the most money possible from every pageview on their websites, and we take care of everything ad-related so they don’t have to. No more guesswork. No more hassle. Just more cash.

Focus on creating incredible content and building traffic and leave the ad stuff to us. Reduce your workload and watch your income thrive.

THAT’s what we call a win-win.

TM

Our StoryAdThrive is a family company run by a blogging family, just like yours. Kelly, a blogger, got sick of trying to figure out DFP and trying to guess at how best to layer her ads. Her husband, Andy stepped in and has been helping Kelly and other bloggers ever since. We’re here to help bloggers and have your best interests in mind. We under-stand blogging. We understand the work you put in to provide a service to your readers, and we think you should be well paid for it.

Leadership

Andy MarzkaFounder, CEOAd Manager

Charles Roach Director of Business Development

Ad Manager

Jordan MooreLeadership Development

Ad Manager

Aaron FarleyDirector of AdThrive Premium

Ad Manager

Danny PacetitiResearch and Development

Ad Manager

Our ProcessWhat does AdThrive do?

How is AdThrive different?

99+%100%118%

CLIENTS WHO FIND US BY WORD OF MOUTH

AVERAGE INCREASEOF CLIENT INCOME

CLIENTRETENTION

13%INCOME INCREASESOF AT LEAST

1335%INCOME INCREASES UP TO

AdThrive helps bloggers make the most money possible from every pageview on their websites, and we take care of everything ad-related so they don’t have to. No more guesswork. No more hassle. Just more cash.

Focus on creating incredible content and building traffic and leave the ad stuff to us. Reduce your workload and watch your income thrive.

THAT’s what we call a win-win.

Our ReachAdThrive Media

3 Billion40,000,000374,000,000

MONTHLYUNIQUES

MONTHLYPAGEVIEWS

MONTHLYAD IMPRESSIONS

548TOTALPUBLISHERS 309CURRENTLY

ONBOARDING

Audience Demographics

A Highly TargetedFemale Reader

GENDER

MALE

FEMALE

93%ENGLISH SPEAKING

Our ReadershipSpecializing in Women’s-Interest Verticals

HOME

FOOD

FAMILY

DEALS

CRAFTS

LIFESTYLE

FASHION

Our GrowthA Flood of Milestones

2013 FEB+ Founded

2013 JUL+ First 50 Publishers Served

2014 SEP+ AdThrive Edge is Launched

2015 FEB+ AdThrive Mobile is Released+ 500 Publishers Served

2014 JAN+ Creation of AdThrive Media

2014 JUN+ AdThriveDashboad Launch

2014 OCT+ AdThrive Media Reaches 1 Billion Impressions Served

0

50

100

150

200

250

300

350

400

Q3 2013 Q4 2013 Q1 2014 Q2 2014 Q3 2014 Q4 2014 Projected Q1 2015

New Client Applications

33%MONTHLY

IMPRESSION GROWTH

96APPLICATIONS

PER MONTH

2013 APR+ AdThrive Edge Service Launced

-

500,000,000

1,000,000,000

1,500,000,000

2,000,000,000

2,500,000,000

Jan-14

Feb-14

Mar-14

Apr-14

May-14

Jun-14

Jul-14

Aug-14

Sep-14

Oct-14

Nov-14

Dec-14

Jan-15

Ad Impressions Managed

Introducing AdThrive Mobile

43%

+ VIEWABILITYMaximum viewability on mobile

+ USER EXPERIENCEInfinite scrolling feature increases pages per session No pagination or tapping to view the same post

+ PAGELOAD SPEEDLightning-fast loading from built-in photo cache

+ HIGH IMPACTNative ads and standard 300x250 ads appear without mobile respon-sive size adjustment, resulting in a highly visible impact

+ NO PAGE RELOADInfinite scroll pre-loading means readers don’t have to wait for a new page to load

+ AD SIZEStandardized 300x250 ad on mobile means more inventory and easier integration for custom campaigns

!VIEWABILITY IS

AdThrive Media scores 65.9%; comScore data reports 46% viewability globallyAdThrive Mobile CTR is .52; North America is .08

THAN GLOBAL AVERAGEHIGHER

550% !AVERAGE CTR ISTHAN NORTH AMERICAN AVERAGE

HIGHER

Partnership OpportunitiesDirect Sales

Private Marketplace

Sponsored Posts

High Impact & Standard Ad Types

+ Opportunities for our bloggers to write customize posts to showcase products of services

Super High Impact Mobile Island

+ Private Marketplace for brands and campaigns + Purchase flight times at market rates+ Get access to programmatic inventory for over 27,000,000 unique weekly users

+ In-Image+ Sticky Footer (desktop and/or mobile)+ Native Ad+ IAB standard compliant ad units served through AdThrive Media or served directly on our bloggers’ sites: 728x90 leaderboard, 300x250 island, 160x600 skyscraper, 300x600 large skyscraper

+ Gain access to the most saught after ad unit on the market+ 500,000,000 impressions per month through AdThrive’s Mobile Island+ High CTRs; averaging 0.9%+ High Viewability+ Easy installation+ Customizable by vertical, flight time, and other technical categories

+ AdThrive Media supports over 3 Billion impressions per month for 27,000,000 weekly unique visitors. + Your sales team sends details for custom campaigns and we installdirectly in DFP, running specific categories and filters+ We handle all installation and reporting+ Get a commission for any campaign inserted into AdThrive Media

Business Development ContactAndy MarzkaFounder, CEOAd Managerinfo@adthrive.com