Adrien BrudvigCollege to Career

Self Marketing Plan

Strength: Punctual, efficient, discrete, loyal, self motivated,

creative Education

Bachelor of Science in Athletic training, CPR and First aid certified, modalities and rehabilitation knowledge, taping, Special testing, Concussion evaluation

Experience Henry Ford Internship, Volunteer at Marina Outpatient

physical therapy Clinic and Lacrosse tournaments

Product Analysis

Strengths:• Bachelors degree in Athletic

training• 1298 hours with sport teams • Henry Ford Internship Outpatient

rehabilitation and Concussion Clinic

• Volunteer at physical therapy clinic, and Cranbrook Lacrosse Tournament

• Knowledge in modalities, rehab, taping, injury evaluation.

• CPR, First Aid, AED certified • Punctual, enthusiastic, efficient,

self motivated, team player• Experience in Collegiate ,

outpatient clinic, high schools and tournament settings.

Weakness:• Lack of Master degree• Limited to D3 collegiate level• Limited experience with

pediatrics

Opportunities: • Mandated requirements for the

need of Athletic trainers at all sporting events.

• Graduation internship requirement

Threats:• State cuts in education funding

effecting athletic training coverage at sporting events.

• Outsourcing coverage at sporting event

Product Analysis: SWOT

Pursue a masters degree Intern at a D1 or D2 athletics and

professional team setting Increase experience with pediatric

population through coaching, community recreational programs and at children rehabilitation centers

Obtain specialized fitness certification

Improvement Plan

Description of product Energetic, self motivated, professional ,

compassionate, determined and hard worker. Unique selling point

Well rounded in a variety of clinical settings; high school, PT clinics, tournaments and D3 collegiate level settings

Received Athletic trainer of the Month award Creative in rehab treatment plans with limited

resources.

Product Pitch

Hi, I’m Adrien Brudvig an athletic training student at Manchester University looking to start my career in athletic training. I offer experience in creative rehabilitation techniques for the low income patient . My goal is to help individuals return to their prior level of activity for an organization who shares my desire to effectively improve patients rehabilitation outcomes. If given the opportunity, I feel I could successfully impact an individuals recovery. Lets plan a time to further discuss my experiences and desire to impact rehabilitations outcomes.

Elevator Speech

Entry level jobs Licensed athletic trainer (ATC), Assistant AT, personal

trainer Job market: growth rate faster than average with an

anticipated growth rate of 21 % from 2012 to 2022.

Related professional Associations National Athletic Training Association (NATA) Indiana Athletic Training association (IATA) Great Lakes Athletic Training Association (GLATA) American Medical Association (AMA)

Industry Level

Trends in the field Increasing employment opportunities Requirement for Athletic Trainers to be present at all

sporting events. State budget cuts

Needs in the field Communication/education with parents, coaches, students Clinical experience in a variety of settings, injuries, Athletic

teams and ability to multitask. BOC certified

Industry Level

My Fit in the Market Place

Needs Communication/

quick decision making skills

Variety of clinical experience

BOC certified

My Fit Communication/education

with patients/coaches regarding treatment plans, emergency action plans

Internship experience, 1298 hours of clinical exposure

Will graduate with a Bachelors of Science in Athletic Training, plan for BOC test in April

Sources for finding a job: NCAA website NATA website Employers home page Monster.com

Distribution channels: LinkedIn Friends and family Networking/Conferences

My Target

Salary request: 34,000-40,o00 Research: NACE Salary Calculator reports annual Athletic Trainer (A.T.) salary for

Detroit-Livonia-Dearborn, MI at $38,200 Salary.com records annual A.T salary in Fraser , MI as $37,699- $39,897 Salary.com lists A.T. salary in Troy, MI as $37,699- $39,897 (Bachelors

degree, with <1 year experience) NATA salary survey in 2011

Outpatient rehabilitation Clinic is $36,000 (2011) Private high school is $38,800 (2011) Public high school $38,168 (2011)

Annual salary with Bachelors degree in 2008 is $39,096 Annual salary in 2008 for District IV is $43,246 Rationale:

Low salary range is based on experience and low cost of living in Michigan.

Salary expectations

Based on research for entry level Athletic Trainers, the requesting salary range is $34,000-$40,o00

I offer relevant education in anatomy, physiology, therapeutic rehabilitation, advance exercise prescription and experience at William Clay Ford Center for Athletic Medicine . I have gained specific skills in EPIC software, restorative therapy and aquatic rehabilitation that will enable me to succeed in this position.

Non-salary priorities: flexible schedule, retirement benefits, health benefits, and time off

Paid priorities: Personal development money to cover CEU requirements to maintain certification and licensure

Negotiation

Plan: Linkedin Website listing Connection through friends, family

Job search

Full time student Seasonal worker

Next Step Start the job search, graduation and prepare

for BOC

Current status