A d m i s s i o n a n d E n r o l l m e n t

S e r v i c e s B u i l d i n g — O P E N I N G 2 0 1 2

A New

Welcoming

Experience at SCU

Imagine walking on to a college campus that seamlessly

blends the heritage of California’s oldest university, the

entrepreneurial and innovative drive of Silicon Valley,

the values of a Jesuit education, and the welcoming

embrace of a close-knit academic community.

Now picture the experience of prospective students and

their families today at SCU. They park their cars on one

side of a large, unfamiliar university and struggle to

find their way across campus only to arrive at an old,

cramped, and unwelcoming building that speaks to the

college’s past rather than its future.

Santa Clara University offers a world-class education,

an unparalleled location, and a safe and supportive

environment. As a high-achieving high school student

with opportunities to attend the nation’s best colleges,

however, what impression would you take away from

this experience?

Think first impressions aren’t important? Studies show

that a prospective student’s college choice is

most influenced by their campus visit.

First impressions mean a lot.

Santa Clara’s mission campus hosts a diverse student

body receiving a comprehensive, values-based Jesuit

education infused with the energy of our Silicon Valley

home. As our admission application rates continue to

reach new heights and the quality of these candidates

rises to levels comparable to the finest colleges and

universities in the country, we seek to elevate the quality

of hospitality extended to prospective students while

accommodating present students with convenient

First Impressions Mean a Lot

A Bold New Welcome to Santa Clara University

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centralized services. The new Admission and Enrollment

Services Building accomplishes both of these goals,

presenting a 21st century welcome to current and future

members of the SCU family.

A remarkable facility will soon rise on Palm Drive from

the innovative imaginations of some of today’s leading

architects, educators, and engineers. The new structure

will serve as the gateway for welcoming tens of

thousands of visitors and prospects annually. This new

University hub will also be the intersection of current

students and the administrative services they will most

need, and between the University and our neighbors in

the Silicon Valley.

The new Admission and Enrollment Services Building

will represent a unique blending of heritage and vision

of the future. A green-certified structure, it will physically

complement the historic Mission Santa Clara at the

opposite end of Palm Drive while incorporating the most

up-to-date technological features from the surrounding

Silicon Valley. It will engage visitors with technology-

infused exhibits that illustrate our Jesuit mission as well

as reflect the dynamic region served by the University.

Most important, the new facility will showcase a true

vision of the Santa Clara experience today and offer a

remarkable way for prospective students to literally see

themselves as Broncos.

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Why Now?

For more than 150 years, Santa Clara University has offered a quality Jesuit-

based education on one of California’s most beautiful college campuses. In

recent years this campus has been transformed through a building program

that increasingly provides students the very best in classrooms, laboratories,

residence halls, and athletic fields.

As the last piece in the 10-year Master Plan of 2001, the Admission and

Enrollment Services Building will address the vision of Santa Clara University

meeting the needs of 21st century students and our Silicon Valley home.

The facility will complement the new and refurbished buildings most vital to

our students such as the University Villas and Graham residence halls; the

Locatelli Student Activity Center; the Harrington Learning Commons, Sobrato

Technology Center, and Orradre Library; Stephen Schott Stadium; the Sullivan

Aquatic Center; and Lucas Hall, home of the Leavey School of Business.

All of these investments have resulted in dramatic changes in the pool of those

seeking to enroll. Interest in attending Santa Clara University is booming, both

in terms of absolute numbers as well as the achievement levels of prospective

students. For the fifth year in a row, Santa Clara University experienced a

record number of applications with more than 13,000 seeking admittance.

In just the past two years, applications have grown 30 percent, average SAT

scores are up some 30 points, and many applicants now strongly consider

SCU alongside Stanford, USC, and UC Berkeley, in addition to

our traditional peer schools like LMU and USD.

Enrollment services for our record crowds of new applicants

and their families are currently scattered across several campus

locations. Admissions and Financial Aid are housed in an

80-year-old former library that is far away from the campus

entrance and difficult for visitors to find. Twenty years ago, when

SCU processed fewer than 4,000 applications annually, this

building could accommodate staff and visitors.

The current building can neither hold the large group presentations

common today nor adequately welcome visiting parents and

students who must wait outside before campus tours or

information sessions begin.

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These tours are crucial to a compelling campus visit

leading to enrollment. Our student ambassadors, who

lead the tours and are headquartered in the Admissions

building, are among our best recruiting allies, proudly

showing off their beloved campus and talking about

what it is like to be a Bronco. The new building will set

the stage properly and serve as a much better starting

point for the exploration of our beautiful campus.

And that is precisely what the proposed Admission and

Enrollment Services Building is designed to do.

It Will

Create a Kind of Mosaic of Santa Clara’s Past and Present

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Visitors Will

Enter Through a Dramatic 40-Foot Atrium and Have Their Breaths Taken Away

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A Dynamic and Engaging Welcome

In designing the Admission and Enrollment Services Building, we have sought to

create a welcoming space that tells the SCU story to prospective students and

visitors. Positioned centrally along Palm Drive, this beautiful mission-style building

will be a new campus landmark from the day it opens.

Visitors will enter through a dramatic 40-foot atrium and have their breaths taken away.

They will be drawn to an engaging environment showcasing Santa Clara’s mission,

programs, and place in the dynamic Silicon Valley region. Interactive kiosks featuring

the latest technology will be found throughout this room, each telling a different part of

the Santa Clara story.

Displays will be designed to appeal to how today’s students process information.

Young people respond to different stimuli than their parents, and we must provide new

ways to reach them through the technologies they use for study, social life, and play.

At the center of this welcoming space will be a unique highly polished metal Sphere—

an object soon destined to be a major campus attraction. The Sphere—similar in

concept to Chicago’s famous “Bean” in Millennium Park—will reflect photographs and

exhibits around the atrium touching on all aspects of the SCU experience including

our Jesuit heritage, our long history, the dynamism of our campus and region, and the

Bronco spirit. It will, thus, create a kind of mosaic of Santa Clara’s past and present.

When prospective students encounter the Sphere, they will be stepping into Santa

Clara University’s future—and they will literally see themselves as part of it. The magic

of the Sphere will be to graphically and dramatically insert these people directly into

the SCU community. Their images will be right there next to scenes of graduation day,

athletic triumph, graduation day, and views of campus from 100 years ago.

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A First

Impression Happens Only Once

This virtual experience will make it possible for high

schoolers and college transfers to envision themselves

right at home on campus and as a part of the ongoing

legacy that is so central to the Santa Clara University

experience. And through the wonders of technology

developed here in the Silicon Valley, smartphones will

be whipped out of pockets and pictures taken and sent,

or posted, to share what could be a pivotal moment in

a young person’s life.

After spending time in the atrium, visitors will be

invited to a state-of-the-art presentation room—able

to accommodate more than 90 people—for a formal

University welcoming and multimedia presentation.

They will then head out on campus to begin their tours.

Because the atrium is so inviting, and because of the

sheer amount of information to be found there, many

visitors are apt to return on their way back to their cars

for one final look around.

What a great way to begin—and end—a day at

Santa Clara University. And what a dramatic difference

from a campus visit today.

An Essential Building for All Students

The value of the new Admission and Enrollment Services

Building will go far beyond introducing prospects to the

University. The facility will play an ongoing role in the life

of Santa Clara students. From their first day on campus

through their undergraduate or graduate careers,

right up to commencement, they will find themselves

accessing this gateway building. Students will be able

to check the status of their financial aid, register for

classes, and pay their bills. Gathering these services,

which are currently spread across campus, in a single,

25,000-foot facility will enable students to efficiently

navigate many of their nonacademic tasks in one

central location for the first time.

All in all, more than 250 people a day will be able to

be accommodated. That means tens of thousands

of potential students, their parents, and community

members will have a chance to see and experience the

best of what Santa Clara University has to offer.

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As important as these facilities are to our students,

they are of equal importance to our community.

Some 75 percent of our graduates live and work

within 50 miles of campus after graduation. They are

the teachers, the engineers, the entrepreneurs who

help to make the Silicon Valley the global center of

technological innovation that it is. Attracting and

retaining a gifted and diverse student body is

Santa Clara University’s contribution to making sure

it stays that way.

A first impression happens only once. The new

Admission and Enrollment Services Building

will ensure a positive first impression that lasts

a lifetime.

Conclusion

All of the up-to-date technology in a brand new, energy

efficient welcome center would not mean much if it were

not indicative of the environment that students, faculty,

and staff experience every day. Yet, at Santa Clara this

is just what campus life is like. Students live, study,

work, and play in state-of-the-art facilities surrounded

by the physical beauty of California’s oldest college.

A welcoming Admission and Enrollment Services facility

will tell our story to thousands of people every year. It

will help the University meet and exceed both enrollment

and mission goals attracting talented students who

will put their Jesuit education to work after graduation,

bringing creative energy and ethical practices to

industry, and building bridges between Silicon Valley

and the needs of the developing world.

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A Call

to ActionProspective students and parents are

attracted to Santa Clara University for myriad

reasons: academic rigor in the arts and

sciences, business, and engineering;

nationally recognized graduate and

professional schools; bountiful opportunities for

corporate and civic engagement in the Silicon

Valley; and the permeation of Jesuit values

throughout curricular and community activities

leading to lives of service and leadership.

Please join us by investing in the future of

Santa Clara University by supporting this

critical new facility that is the threshold to the

University and also the entryway to one of

the most vibrant regions in the world.

The Admission and Enrollment Services

Building has been named in honor of

Patricia A. and Stephen C. Schott in

recognition of their generous lead gift. Other

donors may wish to honor loved ones, family,

friends, their employer, or group, with a

naming opportunity such as one of the below:

• Grand Entry $2,000,000

• Presentation Room $1,000,000

• Student Entry Plaza $250,000

• Student Services Wing $250,000

• Conference Rooms (3) $50,000-250,000

• Enrollment Management Office $100,000

• Counseling Rooms (6) $50,000

For Additional Information

Visit www.scu.edu/admissionbuilding

or, please contact:

The Office of Development

408-554-4400

giving@scu.edu

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FL-09928 09/2011 2,000

Santa Clara University500 El Camino RealSanta Clara, CA 95053-1400www.scu.edu

SCU Admission and Enrollment Services Building

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