Adidas' Digital Platform for High Performance Creativity
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Transcript of Adidas' Digital Platform for High Performance Creativity
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Alja ter Burg Sr Project Manager, Design at adidas
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adidas.com
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adidas.com
#
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14/03/2012
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• This is running text for your presentation. Far far away, behind the word mountains, far from the countries Vokalia and Consonantia.
• Bold text highlighted in brand colour
• Bold text highlighted in black – This is the bullet point layer – Here you see the second bullet
point – The third bullet point
• Second Bullet area – Text layer for numbering
• Text layer for further numbering
This is a core message to point out the meaning of a slide!
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Design around the world
Tokyo Shanghai Portland Herzo
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22 14/03/2012
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23 14/03/2012
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24 14/03/2012
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• Need for a file management system handling – Versioning – Large files – Multiple locations
• To supplant the current setup based on shared drives
• And dictated by the switch to 3D design tools
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– Automation – Speed – Collaboration – Versioning
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Senior Management Prototype
Authoring Publishing [DAM]
Asset Development Asset Consumption
Design Colors
Develop E-Com
Marketing
PLAN DESIGN & DEVELOP GO TO MARKET
Sales Portals
Catalog
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14 61 5 1 61 evaluation criteria
• Functional
• Technical • Infrastructure
• Security • Compliance
• TCO
14 solutions across technologies
and platforms
5 shortlisted solutions for physical installations
and PoCs
1 Winner
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R M
R R
100
300
100
400
R Replica Server Master Server Creation Centers M
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34 *Sanskrit word denoting community
Designers Empowered by Sharing Ideas
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• Consumerization of versioning
• Usability
• Exploration
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• Finder integration of mapped content
• Automatic sync of latest content
• Easy edit and save
• World class Versioning
• Large file management
• Exclusive checkout • Finder watchdog to track activities, automatic checkout
• Document indexing, tagging and searching
• Automations that power the workflow
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• As easy as the finder
• Double click to checkout • Drag and drop to add
files / folders
• Favorite folders
• Breadcrumbs for navigation
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• Active – Searching through solr indexing
• Passive – Tags and passive highlighting
• Social – Tags
searchable, URL encoded paths
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• Design Dashboards
• Integration with downstream PLM application
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