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Adapting Scrum to the Editorial World @Softonic
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Adapting SCRUM to the editorial worldby Sebina Pulvirenti
Better Software, 13-14 Ottobre 2014
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Adapting SCRUM to the editorial world
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Scrum for journalists
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Scrum for journalists
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Scrum for journalists
THE CHANG
E
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• New strategy• New goals• New structure• New roles• New job
descriptions• New teams
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PL
NL JP
FR
IT
BR
ES
CN
EN (USA)
EN (BCN)
DE
2013: company structure
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PL
NL
JP
FRIT
BR
ES
CN
EN (USA)
DE
NEWS
ARTICLES
AUDIOVISUAL
CATALOG
EXTERNAL TRANSLATORS
2014: company structure
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Adapting SCRUM to the editorial world
“If you don't like something, change it. If you can't change it, change your attitude.”
Maya Angelou
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Adapting SCRUM to the editorial world
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Adapting SCRUM to the editorial world
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1.Transform content managers into journalists2.Develop teamwork in a multicultural team3.Improve efficiency and editorial quality
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Adapting SCRUM to the editorial world
Adapting Scrum…
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Adapting SCRUM to the editorial world
Meanwhile in other editorial teams…
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ARTIFACTS
Adapting SCRUM to the editorial world
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Adapting SCRUM to the editorial world
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Product backlog > Editorial Calendar
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Adapting SCRUM to the editorial world
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Sprint backlog > Editorial board
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Sprint backlog > Editorial board (JIRA)
Problem:
Unexpected
breaking news
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CEREMONIES
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Adapting SCRUM to the editorial world
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Sprint planning meeting > Weekly Planning meeting
Adapting SCRUM to the editorial world
To improve
efficiency:
• Detailed agenda
• Roles (chairman,
time keeper,
minute taker)
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Sprint planning meeting > Trimestral/Month/Weekly Planning
• 3-monthly
meeting (4h): 1
month before
• Monthly
meeting (2h): 2
weeks before
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Daily standup…
Adapting SCRUM to the editorial world
• What did I
accomplish
yesterday?
• What will I do today?
• What obstacles are
impeding my
progress?
+ News of the day
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… Scrum breakfast!
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Retrospective activities
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Mad Sad Glad
+Adapting SCRUM to the editorial world
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Bouquets, Brickbats and Bulbs
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Editorial retrospective
Adapting SCRUM to the editorial world
Create
your
activity!
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ROLES
Adapting SCRUM to the editorial world
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Development team > Content Team
Adapting SCRUM to the editorial world
• Auto-
organized
• Transparent
• Flexible
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Leadership and coaching
Adapting SCRUM to the editorial world
http://www.youtube.com/watch?v=UY75MQte4RU
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“Create your own method. Don’t depend slavishly on mine. Make up something that will work for you! But keep breaking traditions, I beg you”.
Konstantin Stanislavskij
Adapting SCRUM to the editorial world