Acuvate Aware

Platform to deliver environment-aware content

About Acuvate

10Year in

Industry

100Clients

Worldwide

200+Developers,

Architects, UI/UX & BA/PMs

15+Packaged IP

Solutions

100+ Workflows75+ Intranets

40+ Dashboards15+ Collaboration

workspaces

Acuvate is a Power BI Red Carpet Partner

Intranet and Collaboration Analytics & Data

Process Automation

IndiaHyderabadBangalore

UKSlough

NetherlandsHague

USANew York

Acuvate Aware Platform

Overview

Why Environment Aware Content• Localized content• Targeted content• Customize content for location, weather, user profile, content

consumption pattern

Why Aware Platform• Power existing mobile apps for EAC• Leverage elasticity of cloud (Azure) • Get up and running in no time• Extend and Integrate through Aware adaptors

Functional Features

Tracking

• Record co-ordinates into GIS system

• Drive mobile engagement

• Determine location to be in/out/within geo fence

Geofencing

• Create and modify geo-fences

• Upload content for geo fences

• Choose publishing preferences/channels

Publishing

• Create publishing rules

• Deliver content based on publishing rules and channel preferences

Aware Mobile App

• Display published content

• Perform one time check-in

• Post co-ordinates continuously

• Locate nearby geofences

• Set content preferences

Consumption

• Identify content consumption patterns

• Use machine learning to improve environment-aware content by self-learning from patterns

• Draw or create geo fences – a geo fence is a geographical boundary within which a point of interest (POI) is located. E.g. a store’s location can be a POI and an area of 1 mile surrounding it can be a geo fence

• Geo fence is the core of Aware platform• Configure/upload the content that needs to be published for the defined geo fence• Configure publishing channels for the defined geo fences. Publishing channels include push

notifications, sms, emails etc.

Geo Fencing

• Tracking component records location co-ordinates and other sensory information• Determines if the recorded location co-ordinate is inside a fence, or outside a fence, or is within

a fence• This is called status of the user/device. This status is created in comparison with the previous

location co-ordinates• Records mobile engagement activities (optional) – this includes recording activities such as

opening an offer, usage of app

Tracking

• Used to configure rules to publish content based on the status event• Publishing rules are configured with below additional dimensions

• weather, time (range), geo fence• A rules engine is available as part of the platform for easy customizations

and extensions

Publishing

• Identify content consumption patterns by analysing the number of times the published content was opened, and the amount of time it was looked at

• Use pre-configured machine learning algorithms to improve the accuracy of publishing rules – adapt the rules to identified consumption patterns

Consumption

• App allows user to perform one time check-in or post co-ordinates continuously• On-demand check-in is an option that allows user to post his location co-ordinates

and other environment information manually. E.g. when he could use this option when he reaches near a store and decides to “check out” the available offers

• If user chooses to be tracked continuously, all information is posted at defined intervals

• Locate nearby geofences• Displays the near by geo fences marked on a map (Bing or Google). Useful particularly

in cases where user performs one time check-in by allowing him/her to validate his/her position

• Display published content• All content published to the user’s device through the mobile app using multiple

channels• All content is available for user through the Inbox feature• Set content preferences - Settings• User can choose to set the content preferences using Settings section of the app

Aware Mobile App

Solution Design

Microsoft Azure Stack

Service Fabric

SQL

Queues

Batch

Notification Hub

Mobile Engagement

Machine Learning

Recommendation API

Bot Service

Use Cases

Retail Offers• Publish environment aware offers/coupons and discounts to

users• Domain – Retail, FMCG

Safety and Security• Create geo fences for secure regions• Trigger alerts when devices enter or leave the secure geo fences• Domain - MFG

Asset Tracking• Tag and track assets• Report live asset status on a maps dashboard• Domain – MFG, Healthcare

Use Case – Retail Offers

Acumen Drives Innovation!!!