Active conversionsalesmarketingeffectiveness

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www.ActiveConversion.com 1-877-872-2ROI ActiveConversion ‘Marketing Intelligence for Sales’

description

Sales & Marketing Effectiveness

Transcript of Active conversionsalesmarketingeffectiveness

Page 1: Active conversionsalesmarketingeffectiveness

www.ActiveConversion.com

1-877-872-2ROI

ActiveConversion

‘Marketing Intelligence for Sales’

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Introduction

• Perceived Challenges

• Benefits of ActiveConversion

• Value of Use

• Workflow

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• Unable to know who is researching your solutions

• Score and identify higher quality sales leads

• Automate lead activity to sales team

• Automate lead nurturing

Perceived Challenges

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• Identify 4 times more sales opportunities

• Prioritize prospects with auto lead scoring system

• Automatically nurture prospects

• Be notified when key prospects are looking or re-engaging

• Make sales efforts more efficient

Benefits of ActiveConversion

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• Companies using marketing automation typically:– Increase leads by 129%

– Increase sales by 65%

• Using lead scoring and nurturing:– Opportunity close rate increases by 30%

– Revenue increases by 18%

– Revenue per deal increased by 17%

* Forrester Research 2007

Value of Use*

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How does ActiveConversion help your sales strategy?

Marketing, Branding and Advertising

Conversion % Increases

Prospects are automatically

Scored

Prospects are nurtured with auto-drip and

score increases with positive

response

Close % Increases

Sale $ Increases

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