ACT 2014 LEED and TDM Continuing Opportunities to Market Your TDM Services
-
Upload
association-for-commuter-transportation-act -
Category
Presentations & Public Speaking
-
view
145 -
download
0
Transcript of ACT 2014 LEED and TDM Continuing Opportunities to Market Your TDM Services
LEED™ and TDM: Co n t inuing Op por tuni t i es to Market Yo u r TDM Serv ices
2014 ACT National Conference San Francisco, CA
08.04.14
WHAT IS LEED™?
• Leadership in Energy and Environmental Design
• Developed by the U.S. Green Building Council (USGBC)
• Certification System for Buildings and Communities Overseen by GBCI
TYPES OF LEED ™ CERTIFICATION
• New Construction • Existing Buildings/Operations
& Maintenance • Neighborhood Development • Commercial Interiors • Core and Shell • Homes • Schools • Retail • Healthcare
Why LEED & Green Bui lding
• Required by many local governments • Incentivized by some local governments Expedited Approval Process Tax Breaks Density Bonuses
• Requirement for Construction Funds • Project Financing
• 1st comment period – Nov 2010 – Jan 2011 • 2nd comment period - Aug - Sept 2011 • 3rd comment period - March 2012 • 4th - comment period – May 1 – May 15, 2012 • June 4, 2012 – LEED 2012/LEEDv4 • 5th comment period - Oct – Dec 5, 2012 • Nov 2012 – Beta testing began • Public comment period: March 1 – 31, 2013 • Consensus body opt-in: April 1 - April 30, 2013 • Ballot period open: June 1, 2013 • July 2013 LEEDv4 approved!
LEED™ Keeps Evolving
IMPACT ON BUILT ENVIRONMENT
Greater building efficiency can meet 85% of future U.S. demand for energy Source – USGBC website
MARKET ADVANTAGE FOR GREEN OFFICE BUILDINGS
Higher Occupancy rates 3.8% Higher sales price $171 more per square foot Higher rents $11.24 more per sq. ft. Source: CoStar Study Finds LEED, Energy Star Bldgs. Outperform Peers (http://www.usgbc.org/News/USGBCInTheNewsDetails.aspx?ID=3637)
PERCEIVED BUSINESS BENEFITS TO GREEN
8-9%* Operating cost decreases
7.5%* Building value increases
6.6%* Return on investment improves
3.5%* Occupancy ratio increases
3%* Rent ratio increases * Source McGraw Hill Construction, Green Building Smart Market Report 2006
TENANT DEMAND
“At Hines, we specialize in Class A space, and we’ve reached the point where clients don’t think it’s Class A unless it’s green.” Jerry Lea, Executive Vice President of the Real-Estate Investment and Management Firm
Source: http://www.forbes.com/sites/williampentland/2012/03/18/the-brilliant-economics-of-green-buildings/
GENERATION Y
98%* aspire to work in a greener office
67%* want environmentally friendly workplace
92%* of new college grads want to work for a green company
81%* of grads would choose a green company over another
* Source thegreenworkplace.com & Monster Track -- Experience, Inc.
Source: http://www.forbes.com/sites/williampentland/2012/03/18/the-brilliant-economics-of-green-buildings/
LEED™ GOLD CERTIFIED OFFICE SPACE 2001-2010
TYPES OF LEED™ CERTIFICATION
• New Construction • Existing Buildings/Operations
& Maintenance • Neighborhood Development • Commercial Interiors • Core and Shell • Homes • Schools • Retail • Healthcare
LEVELS OF CERTIFICATION
40-49 Points to be CERTIFIED
50-59 Points to be SILVER
60-79 Points to GOLD
80+ Points to be PLATINUM
LEVELS OF CERTIFICATION
100 Possible Points
6 Additional Points for For Innovation in Design & Operations
4 Additional Points for Regional Priority Credits
LEED CREDIT CATEGORIES
• Sustainable Sites • Alternative Transportation
• Water Efficiency • Energy and Atmosphere • Materials and Resources • Indoor Environmental Quality Also .. • Innovation and Design Process • Regional Propriety Credits
LEED™ NEW CONSTRUCTION (NC)
12
14
10 35
14
15
Sustainable Sites --Transportation TDM
Sustanable Sites -- Other
Water Efficiency
Evergy & Atmosphere
Materials & Resources
Indoor EnvironmentalQuality
LEED™ – NEW CONSTRUCTION SUSTAINABLE SITES (SS 4.0)
26 Total Possible Points
12 Alternative Transportation Points
LEED™ NEW CONSTRUCTION (NC)
12
28
0
5
10
15
20
25
30
35
40
45
LEED Points
Balance to AchieveCertificationAlternativeTransportaion
LOCATE PROJECT WITHIN ½ MILE OF RAIL OR WITHIN ¼ MILE OF BUS
6 Points
LEED ™ NC SS 4.1 – Public Transportation Access
x RAIL
BUS
PROVIDE PREFERENTIAL PARKING SPACES FOR LOW EMITTING VEHICLES AND FUEL EFFICIENT
VEHICLES
3Points
LEED ™ NC SS 4.3 – LEV Parking
PROVIDE MINIMUM PARKING, CAR/VANPOOL SPACES, CAR/VANPOOL DISCOUNTS, NO NEW
PARKING
2Points
LEED ™ NC SS 4.4 – Parking Capacity
http://gotriangle.wordpress.com/2012/09/24/more-parks-less-parking-parkingweek/
LEED™ NC TDM OPPORTUNITY
12/60 Total Points toward GOLD(20%)
12/50 Total Points toward SILVER(25%)
12/40 Total Points toward CERTIFIED(30%)
LEED™ – EXISTING BUILDING SUSTAINABLE SITES (SS 4.0)
15
11
14 35
10 15
Sustainable Sites --Transportation TDMSustanable Sites -- Other
Water Efficiency
Evergy & Atmosphere
Materials & Resources
Indoor EnvironmentalQuality
LEED™ EXISTING BUILDING OPERATIONS & MAINTENANCE (EBOM)
15
25
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
LEED Points
Balance toAchieveCertificationAlternativeCommutingTransportation
LEED™ EBOM SSC4 – ALTERNATIVE COMMUTING
Drive Alone 84%
Carpool 5%
Did not Work - Compressed
Schedule 3%
Worked From Home 2%
Vanpool 2%
Motorcycle 1%
Bicycle 1%
MARC 1%
Bus 1%
Electric Car 0%
AMTRAK 0%
Walk 0%
Other 6%
Mode Split
LEED™ EBOM SSC4 – ALTERNATIVE COMMUTING
02468
10121416
LEED
Cer
tific
atio
n Po
ints
Percent Trip Reduction
Points
LEED™ EBOM TDM OPPORTUNITY
15/60 Total Points (25%) for GOLD
15/50 Total Points (30%) for SILVER
15/40 Total Points (38%) for CERTIFIED
VERY SPECIFIC SURVEY REQUIREMENTS & PROCESSES
o One option is AQMD - Rule 2202 o Other possible options - other
government sponsored survey or sampling
The Higher Response Rate, the Better
34% Survey Response Rate 69% Survey Response Rate
RCCT Points10% 3
13.75% 417.50% 521.25% 625.00% 731.25% 837.50% 943.75% 1050.00% 1156.25% 1262.50% 1368.75% 1475.00% 15
LEED-EBOM v2009
RCCT Points10% 3
13.75% 417.50% 521.25% 625.00% 731.25% 837.50% 943.75% 1050.00% 1156.25% 1262.50% 1368.75% 1475.00% 15
LEED-EBOM v2009
Clearly define purpose of the survey, have an objective
6 Points
TIPS FOR CREATING EFFECTIVE SURVEYS
x RAIL
BUS
CORPORATE CULTURE
o Relationship of property management with
tenants o Online, paper-based or combination o Communication protocols and policies – i.e.
intranet, newsletters, break rooms, etc. o Approval process o Other survey initiatives
TIMING
o Corporate calendar of events and
activities o Other data collection initiatives o Holidays and special events of
surrounding areas/organizations that impact traffic
o Seasonal effect
INCENTIVES
o Proven to increase response rates o Target population – gatekeepers and
respondents o What’s in it for me? o Prize drawings vs. individual rewards o Employer/Employee restrictions on prize
giveaways
COMMUNICATIONS PLAN
o Survey not only a data gathering exercise but also an outreach activity and opportunity
o Two prong approach– employers and employees o Prompts – posters, emails, newsletter, tabling o Detailed document with dates of execution o Aim to make communication as easy and
painless as possible for property manager and tenants
LEADS TO LEED™
1. ID existing buildings w/LEED
opportunities 2. ID future buildings/neighborhoods with
LEED Opportunities 3. Let developers and property managers
find you.
THANK YOU
USGBC www.usgbc.org
LEEDuser
www.leeduser.com
Green Building Information Gateway www.gbig.org
THANK YOU
Peggy Schwartz TRANSPORTATION ACTION PARTNERSHIP, INC.
5640 Nicholson Ln, Suite 224 | North Bethesda, MD 20852
P: 301.770.8108
Justin B. Schor WELLS + ASSOCIATES | SENIOR TDM SPECIALISTS
1420 Spring Hill Road, Suite 600 | McLean, VA 22102
P: 703.917.6620 | www.mjwells.com
LEED and TDM in
the Development
ProcessWork-in-Progress in Arlington, Virginia
2014 ACT International Conference
San Francisco - August 4, 2014
Building-Specific TDM
Programs
Training
Information
Incentives
Infrastructure
Marketing and
communications
Reporting
Performance
Monitoring
TDM: Before, During, and
after Construction
ProposalReview
Development & Permitting
Completion & Operation
Bringing Sites into Occupancy
Site
Plan
Process
TDM
Input
Monitoring & Enforcement of
Conditions
Agreement on Conditions
Arlington Initiative to Rethink
Energy (AIRE)
Smart energy use benefits our economy, our safety
and security, and the health of our environment
Programs and support targeted to
Residents (Green Home Choice Certification)
Businesses (Green Games Awards)
Developers (Green Building Density Incentive
Program)
County Operations (Building Report Cards, Fleet
Management, Traffic and Infrastructure)
Long-range Planning (Community Energy Plan, Smart
Growth, and more)
Green Building Density
Incentive Program
Uses LEED rating system
Projects may request bonus density in exchange for
commitment to minimum energy savings and LEED Silver
certification or higher
Participating projects report energy usage to County for 10
years
May request additional density in exchange for commitment
to achieve LEED EBOM or ENERGY STAR certification
Projects that do not participate in the program contribute
to the County’s Green Building Fund
Pilot in 1999, updated most recently in 2012, expected to
be updated again in 2014
Arlington’s Site Plan Bike
Parking Requirements Class I secure for regular
building occupants
1 space per 2.5 dwelling units
1 space per 6,000 SF office GFA
1 space per 25,000 SF retail GFA
1 space per 10 hotel units
Class III for building visitors
1 space per 50 dwelling units
1 space per 20,000 SF office GFA
2 spaces per every 10,000 SF retail GFA for first 50,000 SF…
1 space per 50 hotel units
Detailed Arlington-LEED Bike
Parking Comparison
Residential Office Retail Total
Sample Building Specs 100 1br units
185 residents
15 peak visitors
300,000 SF
292 FTE
10 peak visitors
30,000 SF
40 FTE
30 peak visitors
Arlington 40 Class I
2 Class III
50 Class I
15 Class III
0 Class I
8 Class III
115
LEED 2009
BD+C
CS 30 36 9 75
NC 30 60 15 104
LEED v4 BD+C
(CS or NC)
Using
Defaults
104 60 15 179
Using
Exact
104 19 14 137
Mode Survey Comparison:
Differences
LEED O+M: Existing Buildings
Alternative Transportation
Option 1. Transportation Survey
Arlington Site Plan TDM Condition
Performance Monitoring Study
…Alternative transportation strategies that
contribute to this reduction include human-
powered conveyances (e.g. walking or biking),
public transit, telecommuting, rideshare
options, compressed workweeks, carpools,
and green vehicles.
Current survey methodology does not try to
account for use of "green" vehicles.
Calculations are performed relative to a
baseline case that assumes all regular
occupants commute alone in conventional
automobiles…
The survey results are currently considered
representative of the entire building
population.
“Option 3”: Comprehensive
Alternative Transportation
Program
LEED Menu “Education Strategies”
new-hire orientation; employee newsletter, flyer, announcements, memos, letters; carpool/vanpool matching website; or employer carpool/vanpool events.
“Basic Support Strategies”
guaranteed return trip; preferential parking for rideshare participants; flextime schedule; or ride-matching service.
“Direct Strategies”
telecommuting; compressed workweek; transit subsidy; introduction of a parking fee; bicycle program; parking cash-out; employee clean vehicle purchase; or carpool program.
Arlington Comments Building level application of
several of these strategies, but rarely mandated at the employer level
Regional resources promoted for carpool matching and guaranteed ride home
Telework, flex, and compressed schedules all encouraged but not enforced
Issues with many of these strategies applying to residential buildings
Other Arlington-LEED TDM
Similarities
LEED for Neighborhood Development
Transit passes
Developer sponsored transit
Vehicle sharing
Unbundling of parking and parking fees
Reduced Parking Footprint
For most Arlington site plan locations, must achieve 40%
reduction from the base parking ratios
Not unrealistic given recent development proposals
Low points relative to potential impact on sustainability of
site
Opportunities, Barriers and
Next Steps
Voluntary to mandatory
Building size v building occupancy
Design and management guidelines for effective bike
parking
Long survey or short, data is good
OM-EB Alternative Transportation “Option 3” menu a
good resource for performance problem mitigations
Thank you.
Melissa McMahon MPH AICPTDM Field CoordinatorArlington County Commuter [email protected]
In collaboration with Joan Kelsch and Jessica Abralind of Arlington’s Department of Environmental Services and AIRE
Useful Links
TDM for Site Plans: www.commuterpage.com/tdm
Arlington’s Guide to Effective Bike Parking: http://www.commuterpage.com/tasks/sites/cp/assets/File/Arlington_Bicycle_Parking.pdf
AIRE Green Building Density Incentive Program: http://freshaireva.us/2012/04/green-building-2/
AIRE on Facebook: https://www.facebook.com/ArlingtonAIRE