Social Media Services

ACS Advertising

Social Media… Changing the way we do business

• In the past advertising and marketing was a one way message from advertisers to consumers. Social Media has allowed for open, two-way conversations.

• Your brand is the sum of all the conversations on the web. These conversations are a reflection of your image.

• Participating in Social Media networks sends an invitation for a conversation, and forces you to make a choice…to ignore the conversation or to embrace and become a part of the conversation.

The World of Social Media

Facebook Statistics• More than 500 million active users• Average user has 130 friends• People spend over 700 billion minutes per month on Facebook• Average user is connected to 80 community pages, groups and events• About 70% of Facebook users are outside the United States source: pamorama.net

Twitter Specifics•Over 100 Million registered users on Twitter.com•Twitter's users are doing 55 million tweets per day•Twitter is getting 3 billion requests per day•Twitter search engine gets 600 million queries every day

How are Businesses Using Social Media?

Source: mashable.com

ACS Solution

Design & Develop

Building Brand Awareness

Consistent Message

Extension of Campaign

Establish Content Team

Design & Develop

Design & Develop

One Time Fee: Includes creative concept and development of custom Facebook and Twitter sites that reflect corporate brand, image and culture.

GrowDetermine Strategy

Content Plan & Schedule – Topics / Channels

Assess Competitors

Grow Community – Identify Target Audience

GrowMonthly Fee: Includes Setting a strategy to grow your

social community and build your following, this strategy includes the following.

1 per month - Create / Distribute SEO Optimized Video

4 per month – Optimized Blog Posts

30 per month – Posts (Twitter, Linkedin, Facebook)

4 per month - Re-Tweets of Industry Relevant Content

1 per month - Optimized Press Release

ListenOne Time Fee: Includes: Setup and Implementation

Keyword / Phrase Analysis

Topic Profile Building and Refining

Software License / Maintenance

Develop Account Playbook

Establish Weekly Snap-Shot Reporting.

Monitor

Monitor

MonitorMonthly Fee Includes:

Monitoring Facebook, Twitter & Blogs

Tagging Posts• Source Tag,• Post Tag• Classification level• Sentiment (positive, neutral, negative)• Engagement level and priority.

Routing posts to appropriate client personnel/department as defined in scope process.

Measure

Results

• You control the conversation

• Increased exposure

• Consistent image

• Clear view of public perception

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Social Media ServicesProducts & Services – Price List

ACS Advertising

Social Media Services – Products & Services Price List

Design (One time fee) $5,000.00Includes: Creative concept and development of custom Facebook site to reflect corporate brand, image and culture.

Build (Monthly fee) $4,500.00

Includes: Setting a strategy to grow your social community and build your following, this strategy includes the following.

Dedicated Account Manager

30 Posts per month (Twitter, Facebook)

Quarterly Video Production

4 Blog Posts & 4 Re-Tweets of Industry Relevant Content

1 Optimized Press Release per month

Social Media Services – Product & Services Price List

Listening (One time fee) $2,500.00Includes: Setup and implementation, Keyword research, Topic profile building and refining on weekly/monthly basis, software maintenance and

weekly snap-shot reporting.

Monitoring (Monthly fee) $3,200.00 Includes: Monitoring Facebook, Twitter, Blogs, tagging posts to include source tag, post tag, classification level, sentiment (positive, neutral,

negative), engagement level and priority.

Engaging (No additional fee) **********Includes: Routing posts to appropriate client personnel / department as defined in scope process.

Monitoring Packages 5 Hr. Day

10 Hr. Day

Additional Post Cost

5 Hr. Base Package - Includes 1,000 Posts Per Month

$3,200.00

10 Hr. Base Package - - Includes 2,000 Posts Per Month

$6,100.00

2,100 – 3,000 $1,000.00

3,100 – 4,000 $1,500.00

4,100 – 5,000 $2,000.00

5,100 – 6,000 $2,500.00

6,100 – 7,000 $3,000.00

7,100 – 8,000 $3,500.00