Achieving quality production

Why is quality important?Free from defects

Meet consumers’ needs and requirements.

Market research

Quality standards

Design/ process

A competitive advantage

Market share

The importance of quality to all businessesDevelop a strong brand image.

Keep and attract customers

Reduce costs customer complaints and returns.

Charge a premium price

Wholesalers/ retailers stock

Lengthen product life cycles

Do the Case study on pg. 231

How businesses achieve quality production.Quality control (sampling)

Problems of quality control by inspection.

Quality assurance

Businesses benefit from Quality assurance

Case study Toyota’s approach to qualityPg. 233