ALLAN CHOY

Profile 2012

Certified Chartered MarketerHighly skilled sales, marketing, management & communications professional

28 years working experience with highly acclaimed global name MNCs

SalesDirect enterprise, SME and Channels

MarketingDirect and channel programs, Product planning, A&P,

ManagementCorporate Strategic Planning, Management reports, Surveys, Market & Marketing Intel

CommunicationsBranding, Corp Comm, Publicity, PR, CSR, Environmental and sponsorship programs

Industry Business office solutions, IT, Telco, Consumer Electronics

Professional & Academic Background

Career Chronicles

Canon Marketing (Malaysia) Sdn Bhd Work OverviewCurrent portfolio - Corporate Planning Division planning & corporate communications

Past portfolios - System Products Division product marketing & sales for business solutions

- Facsimile Department product sales for facsimiles

- Ipoh Branch head of branch business

- Penang Branch product sales for facsimiles

Digitizer Work OverviewPast portfolio - Security solutions marketing & sales for security solutions

NEC Infrontia Asia Pacific Work OverviewPast portfolio - Regional marketing product marketing for keyphones

Matsushita Industrial Corp Work OverviewPast portfolio - Country sales product sales for Panasonic air-conditioners

Apple Work OverviewPast portfolio - Country sales product marketing & sales for Apple

CHANGE to make a DIFFERENCECHANGE to make a DIFFERENCE

Change Your Attitude Change Your Mindset Change Your Work Habits Change Your Lifestyle Change Your Destiny