About Shares Investment
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reaching the local investors.
Updated: 1 Nov 2012
On The Cover…Shares Investment Magazine (Singapore)• 39,447 readership• Most read financial magazine for frequent traders (source: Investment Trends 2011)• Sold at 7-‐Eleven, Popular, Kinokuniya, MPH and newsstands• & through broking firms: Phillip Securities, UOB Kay Hian, Kim Eng, DBS Vickers, etc
Updated: 1 Nov 2012
…And InsideShares Investment Magazine• Available in English and Chinese editions• Covers all companies listed on SGX• Insights and perspectives from regional experts
On The Cover…Shares Investment Magazine (Malaysia)• 11,447 circulation, targeted at investors.• Most read financial magazine in Singapore for frequent traders (source: Investment Trends 2011)• Sold at MyNews.com, Popular, Kinokuniya, MPH, Times and newsstands• Top 3 most read business/financial magazine @ MyNews.com (source: MyNews.com, March 2012)• Only financial investment magazine that comes in both English and Chinese editions.
…And InsideShares Investment Magazine• Available in English and Chinese editions• Covers more than 200 listed companies of Bursa Malaysia• Insights and perspectives from regional experts
Updated: 1 Nov 2012
On The NetSharesInv.com•51,564 unique monthly visitors• 68.47% Singapore; 15.47% Malaysia; 7.03% China•Median Age Group: 35 to 55 years old•Income: 53% earns above S$50,000 p.a., 28% earns above S$80,000 p.a.•Investment Portfolio: 10% above S$500,000
•672,836 pageviews
Updated: 1 Nov 2012
On The NetPremium Ad Boxes• Location:
Home Page• Top Landing Page•300 x 250 pixels• Top and/or Middle
Updated: 1 Nov 2012
On The NetAd Boxes• Location:
Corporate Factsheets, Articles, Price Page
• 300 x 250 pixels• Top and/or Middle
Updated: 1 Nov 2012
On The NetTwin Towers• Location: Entire website• 200 x 1220 pixels
Updated: 1 Nov 2012
…Where We Interact…Shares Investment Facebook Page•6,078• 2,203,344 friends of fans• 5,975 weekly total reach
Updated: 1 Nov 2012
… Get Our Mail
Shares Investment e-‐mail database• 38,179 investors’ e-‐mail address• 2nd most read investment newsletter by frequent traders in Singapore (source: Investment Trends 2011)• Delivers directly into investors’ inbox
Premier list -‐ personalized.• 3,511 investors’ e-‐mail address• For EDMs that allows personalization, to increase likelihood engagement.
Updated: 1 Nov 2012
… Get Our Mail
Electronic Direct Mailers• Post-‐send report provided.• Will ensure that email avoids most SPAM filters.• Maximum width: 600 pixels
Performance over time Chart List
Industry Stats:
Filter search sends
Trading Global Market Futures On:9/28/2012 9:31:31 AMsent to:'All Emails (English & Chinese)'
Sent 32380 Delivered 30922 Opened 4510 Clicked 0
Thankyou_English EDM V4.3 On:9/27/2012 3:06:39 PMsent to:'English'
Sent 24160 Delivered 23403 Opened 3546 Clicked 188
Sent
32466Delivered
31636 97.44% of sent
Opened
4311 13.28% of sent
31636 97.44%Delivered 4311 13.28%Opened 14 0.04%Unsubscribed
830 2.56%Bounced 27325 84.16%Not opened 312 0.96%Clicked
0 0%Logs pending 1 0%Complaints
0 0%Social shares
On Send
GFT 17Sep2012 EDM
Subject:Get GFT's Guide: Using 8 Common Indicato... On:9/17/2012 11:42:42 AM
Sent to:'All Emails (English & Chinese)' From:(Shares Investment) subsc...
Text only:No
Recent Sends
Opened
Not opened
Bounced
Delivery Opens Clicks Opened Not opened Bounced
17 Sep12:00 PM
17 Sep14:00 PM
17 Sep16:00 PM
17 Sep18:00 PM
17 Sep20:00 PM
17 Sep22:00 PM
100
150
200
Opened4311
Advertising and Marketing
Updated: 1 Nov 2012
…And Face to FaceShares Investment Seminars and Conferences• SIC2010 -‐ Suntec City Theatre (Full house, 600pax)• SIC2011 -‐ Raffles City Convention Center (Full house, 2000pax)•SIC2012 (English + Mandarin) -‐ the Rock Auditorium, Suntec City (Full House, 2400pax)• Other smaller events partnering with SIAS, Phillip Capital, CMC Markets, Macquarie, amongst many others.
Awards in Singapore.
1Copyright 2011 Investment Trends Pty Ltd. Excerpts from the 2011 Singapore Broking Report. Confidential. P&L Group internal use only. Reproduction strictly prohibited.
Survey conducted: August - September 2011Report released: December 2011
Confidential. P&L Group internal use onlyReproduction prohibited
Excerpts from the
Sept 2011 Singapore Broking Report
18Copyright 2011 Investment Trends Pty Ltd. Excerpts from the 2011 Singapore Broking Report. Confidential. P&L Group internal use only. Reproduction strictly prohibited.
The most popular magazines among share traders are:Shares Investment (18% reading it at least monthly), Bloomberg
Businessweek (17%), The Economist (16%)
Q133 Which of the following magazines, if any, do you read at least monthly? (Multiple responses permitted)
0% 10% 20% 30% 40% 50% 60%
Shares Investment
Bloomberg Businessweek
The Economist
Smart Investor
The Forex Journal
Asian Banking & Finance
Trader's Journal
Your Trading Edge
Other
None
All traders [n=6012] Frequent traders [n=1329] Mainstream traders [n=4683]
Awards in Malaysia.
BAHASA MELAYU ENGLISH MANDARIN
1 USAHAWAN SUKSES ISSUE : VOL 0069
PERSONAL MONEY ISSUE : VOL 0127
SHANG HAI ISSUE : MARCH 商海
2 MEDIA SUKSES ISSUE : VOL 0004
MALAYSIAN BUSINESS ISSUE : 16 FEB – 29 FEB
MONEY COMPASS ISSUE : FEBRUARY 精明理财
3 REZEKI ISSUE : VOL 0006
PROPERTY BUYER ISSUE : VOL 0038
SHARES INVESTMENT ISSUE : VOL 0058 股市资讯
March 2012
Updated: 1 Nov 2012
REZEKI
ISSUE : VOL 0008
MEDIA SUKSES ISSUE : VOL 0006
-
PERSONAL MONEY
ISSUE : VOL 0131
PROPERTY BUYER
ISSUE : VOL 0042
MONEY COMPASS
ISSUE : JUNE-JULY
MANAGER TODAY ISSUE : APRIL 经理人
SHANG HAI ISSUE : JULY 商海 SHARES INVESTMENT ISSUE : VOL 0062 股市资讯
July 2012