A MUSEUM MADE WITHPEOPLE

ULLA TERÄS, HELSINKI CITY MUSEUM

“EVERYONE HAS THE OPPORTUNITY TO FALL IN LOVE WITH HELSINKI”

opening of the newHelsinki city museum13th may 2016

•

315 334 visitors in 8 months!

An impressive community-focused museum which has created appealing spaces that

people want to be in.”

Identity crisis! Why?

What? To Whom? How?

Back to 2013. 102 years old institutioncreating a new museum…

STRATEGIC STRENGHTS AND QUESTIONS

•

•

•

•

•

•

CONCLUSIONSCity museum as an

overall experience

From exhibitionplanning to

conceptthinking

Museumlobby as an open publicspace

One ordinaryWednesday

afternoon at the museum

lobby…

Getting to know ouraudiences more

personally

Reaching newtarget groupsand people notinterested in museums

Audienceprofiling and choosingtarget groups

4th floor: Contents for

”Urban, active, open

mindedadults”

#Flashbackexhibition: co-design

experiment

It’s not just aboutaudiences butBuilding up a

community

ESIMERKKINÄ AIKAKONE

Creating a culture of experimenting instead of rigid planning processes

CreatingTime machine:

testingprototyping,

events

Time machine: an

audiovisualexperience

and new wayto bring old

photos to life

Let’s do it together!

Participatingcitizens and museum staff

CONCLUSIONS

THANK YOU!