Successfully marketing and branding your research site requires extensive skills and experience. The ImageBloom (IB) team comes from the site level and provides services to sites that are unmatched in the industry. From study-specifi c marketing and site branding to website design, digital animation and everything in between, we are dedicated to providing exceptional results. Coming from the site level, our team understands that needs at your site come and go, which is why our services come without a long-term contract or obligation. Our clients enjoy the ability to use our services only when needed without being constrained by a lengthy contract.

A FEW THINGS WE DO DIFFERENTLY:• Provide an outsourced marketing solution that is branded to your

business and focused on your studies and primary indications.

• Ensure expert design, placement, tracking and follow-up.

• Put more of your dollars to work with lower agency fees and larger direct marketing spends.

• Help you build your database, not our database. In most cases, hot leads are delivered in real-time, directly to you. We do not retain these patient records in our database.

• Use every resource available including digital marketing, blogging, email campaigns, online listings, social media, etc. to maximize results.

• Create a real opportunity to outsource marketing needs, get great results and save time and money.

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To grow your research database and build your local presence, IB provides a complete set of services. These services lead to large increases in website traffi c, an extensive digital presence and community awareness of your enrolling studies and consistent applications from interested potential subjects.

• Social Media Management on multiple channels (Facebook,Twitter, Instagram, and others).

• Google AdWords Campaign Management• Monthly Email campaign to market your studies to your

current database.• Website blogging and online promotion to drive website

traffi c and study interest.• Press Releases and PR, when warranted.• Audience building and reputation management on social

media channels.• Ad Creation and Creative Design as needed to provide a

consistent visual message of your site and studies across digital platforms.

Monthly Marketing Services that BUILD YOUR BRAND

Ad creation and EXPERT DESIGNGreat ads get great results! Grabbing attention and generating interest in a target audience requires great ads. ImageBloom can create beautifully designed, eye-catching ads that meet sponsor and IRB guidelines. We create professional marketing materials for any purpose or occasion as well!

Social Media MARKETINGLet us take the guesswork out of social media. Whether it be targeted ad campaigns or daily posting, ImageBloom knows how to put social media marketing to work for you. Professionally placed and managed ad campaigns will reach thousands and bring only the most interested, qualifi ed patients. IB will also maintain your social media pages to include Facebook, Twitter, Instagram, Pinterest and others as requested, and post daily (guaranteed 25 posts per month). Posts will consist of custom messages containing images, videos and links to promote your research site, bringing thousands of visitors to your website.

Campaign MANAGEMENTImageBloom creates Google AdWords keyword search campaigns targeted to interested patients. Google Adwords campaigns ensure that local web surfers are finding you and your studies. All ads are geo-targeted to reach only those in the areas we specify, searching for the keywords relevant to your site and indications. Utilizing Adwords ensures that your site is on the first page of search results and not lost in the mix.

DON’T GET LOST IN SEARCH RESULTS

ImageBloom creates and sends professionally-crafted monthly emails to your growing patient database to keep interested patients informed and educated about your site and enrolling studies. This is an excellent form of re-branding that will keep your database of potential patients engaged.

STAY CONNECTED AND ENGAGED WITH YOUR PATIENTSMonthly EmailRE-MARKETING CAMPAIGNS

Website BLOGGINGUse the power of information to bring stimulating content into your website and share it through social media. Blogging helps with SEO and builds your websites traffi c and local branding. ImageBloom writes (recommended minimum of 2 blogs per month) and post blogs containing interesting content to promote your site and studies and engage your local community.

Audience BUILDING

Reputation MANAGEMENT&

ImageBloom grows your patient database while managing your online reputation. We will not only grow your followers and “likes” on social media, but also build your online reviews on platforms such as Healthgrades, Yelp and Google.

BUILD AND KEEP YOUR GREAT NAME

Study-Specifi cADVERTISINGImageBloom can seamlessly handle your study from start to fi nish. Our team comes from a clinical research background and has extensive experience creating ad proposals and materials and can even submit to the sponsor and IRB on your behalf.

We work with your budget to ensure all campaign and agency fees are fully covered by the sponsor, leaving you with no out-of-pocket costs.

• Ad Proposal Creation• Study Material Creation to include: Flyers,

Facebook ads, Google ads, classifi ed ads, TV ads, radio ads, newspaper ads and video ads, as requested

• Submission to the sponsor and IRB• Ad placement and management• Campaign reports to site and sponsor• Final invoice to submit to sponsor for

reimbursement

OUR STUDY SERVICES INCLUDE

ADVANCEDClinical Research Recruitment CTMS:

If your site has RealTime-CTMS, ImageBloom will integrate its services directly into your system.

ForFREE!

INTEGRATION WITHMULTIPLE OUTSIDE

SYSTEMS:

• Facebook• Instagram• Website landing pages• Television campaigns• Radio campaigns• Other vendor systems

AUTOMATED & DIRECTTEXT CAPABILITIES

INCLUDED!

Included with every ImageBloom campaign are automated, post-

applicant text messages to digital media campaign

applicants, direct text messaging with subjects

for contact follow-up, and text response capture

from subjects back into the IB-Recruitment

System.

AUTOMATED EMAIL NOTIFICATIONS &

SITE STAFF ALERTS FOR NEW LEADS!

Each time a new lead drops into the

IB-Recruitment System, email notifications are sent to any group of emails desired. Email

notifications can also be sent for qualified patient

alerts and more!

IB-HELLO! VOICEMAIL CAPTURE SYSTEM!With IB-Hello!, you can get the most out of your television and radio campaigns with our advanced Voicemail Capture Technology, built right into the IB-Recruitment System. IB-Hello! allows you to easily track each campaign by utilizing unique phone numbers and URLs. It also allows you to analyze campaign-specifi c metrics, such as total number of calls received from each channel, as well as the amount of screens and randomizations produced by each channel.

ELIMINATE MISSED CALLS Most sites are not set up to handle a large amount of incoming calls from traditional radio and television advertising. With IB-Hello!, sites can capture 100% of incoming calls, ensuring that crucial information is received and every patient receives a call back.

TRACKING AND REPORTINGThe IB-Recruitment System provides the most advanced, user-friendly lead tracking system for site users. Features include subject status tracking, progress notes that display the date, time and system user, as well as the ability to schedule pre-screen and screening visits and much more.

Having worked and managed recruitment at the site level, the lmageBloom team knows that subject recruitment call volumes can come and go. Diligent follow-up, complete screening, and database building are also imperative to both short and long term site success. When you consider the costs associated with staffi ng, training, equipment, offi ce space and maintaining great recruiters year-round, eff ective site recruitment can be cost prohibitive. The IB-Recruit team can save you money year-over-year and ensure maximum site enrollment success. There is no other service that does what IB-Recruit does!

• Complete medical history intake• Data entry directly in RealTime-CTMS• Study specifi c screening• Appointment scheduling• Mass text and response follow-up• Result reporting

OUTSOURCING MAKES SENSE

IB-RECRUIT SERVICES

StudyRECRUITMENT

“lmageBloom has been a valuable resource for our site. Their expertise has provided us with the additional tools we needed to ensure successful enrollment in our studies.!” - Executive Director of Research - Austin, TX

The lmageBloom clinical research team has extensive experience creating advertising materials and study-specifi c proposals for studies of all indications. We have hands-on experience at the site level working directly with sponsors to get materials and advertising budgets approved expeditiously. We can also submit to the IRB, saving you time.

Client TESTIMONIAL

*All services related to marketing and recruitment of studies utilizing the sponsor-provided budget

are incorporated into the pass-through costs; therefore, you will be fully reimbursed for IB services.

Other SERVICES

The lmageBloom clinical research team has extensive experience creating advertising materials and study-specifi c proposals for studies of all indications. We have hands-on experience at the site level working directly with sponsors to get materials and advertising budgets approved expeditiously. We can also submit to the IRB, saving you time.

Client TESTIMONIALhas provided us with the additional tools we needed to ensure successful enrollment in our studies.!” - Executive Director of Research - Austin, TX

*All services related to marketing and recruitment of studies utilizing the sponsor-provided budget

are incorporated into the pass-through costs; therefore, you will be fully reimbursed for IB services.

Other SERVICES

*All services related to marketing and recruitment of studies utilizing the sponsor-provided budget

are incorporated into the pass-through costs; therefore, you will be fully reimbursed for IB services.

Other SERVICESWEBSITE DEVELOPMENT & MAINTENANCEWe can build and maintain your website, as needed. Our developers are top-notch and fast, so you will not fi nd a more aff ordable way to maintain a great website!

clinical research marketing

866.YES.BLOOM | ImageBloom.com

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