A DISTRIBUTED TECHNOLOGIES COMPANY A P2P SOLUTIONS COMPANY P2P SEARCH MARKETING (SEM & SEO) AWARDS...
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Transcript of A DISTRIBUTED TECHNOLOGIES COMPANY A P2P SOLUTIONS COMPANY P2P SEARCH MARKETING (SEM & SEO) AWARDS...
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A DISTRIBUTED TECHNOLOGIES COMPANYA P2P SOLUTIONS COMPANY
P2P SEARCH MARKETING (SEM & SEO)
AWARDS AND INDUSTRY LEADERSHIP2008 DCIA Groundbreaker “Product of the Year” at the P2P Summit at CES
LIVE CONTENT DELIVERY
BUSINESS INTELLIGENCE
WHO WE ARE
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FIRST PAY-PER-CLICK FOR P2P SEARCH
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P2PWORDS Search Marketing is like Google Adwords for P2P. Here Spiral Frog is Advertising on Google under the keyword 50 Cent Ayo Technology
We do the same where people are actually looking to consume the content after they hear it on the radio, MTV, or social networks like myspace. We feel this is the true point of engagement and consumption worth branding today, and the least crowded space, P2P Search.
P2Pwords IS LIKE GOOGLE ADWORDS FOR P2P BUT THE AD IS THE SEARCH RESULT
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STEP 1 STEP 2 STEP 3BRANDED EXPERIENCE
POST-CLICK MARKETING
BRANDED SEARCH RESULT
PRE-CLICK MARKETING
SEARCH
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STEP 1 STEP 2 STEP 3
SEARCH IMPRESSIONCLICK
THROUGH
ADwords
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TRENDS 2009
CASE STUDIES
P2Pwords Phase II™
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TRENDS 2009
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SEM + SEO
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MAJOR ADVERTISERS DO NOT WANT TO BE AROUND
CONTENT
MAJOR ADVERTISERS WANT TO BE THE CONTENT
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RELEVANCE
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EXISTING LIFESTYLE
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CULTURE OF AD-AVOIDANCETV RADIOONLINE
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EXAMPLE RADIO PROMO DOLLARS ARE SPENT ON PRIME PLACEMENT
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WEB SEARCH P2P SEARCH
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WEB SEARCH P2P SEARCH45 Billion Searches Per month 3-4 protocols 12+apps
AVERAGE AT LEAST 10 RESULTS PER SEARCH450 Billion Impressions A MONTH 5.4 Trillion a Year
68% of web bandwidth
80 Million Monthly Unique Visitors US
50% of all computers worldwide have P2P
11 BILLION SEARCHES A MONTH (3-4 sites)
MAXIMUM OF 11 IMPRESSIONS PER SEARCH121 Billion Impressions A MONTH 1.45 Trillion a Year
32% of web bandwidth
250 Million Internet Visitors U.S.
100% of all computers
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WEB SEARCH P2P SEARCH
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WEB SEARCH P2P SEARCH
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WEB SEARCH P2P SEARCH
OUR DISPLAY ADS ARE CONTENT
BASED REAL SEARCH
RESULTSHIGHER CTRDRIVE MORE
TRAFFIC
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WEB SEARCH P2P SEARCH
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SEM+SEO=
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MAJOR GLOBAL BRANDSMAJOR CONTENT PROVIDERS
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http://brandassetdigital.com/vitaminwater/
50 CENT VITAMIN WATER
CAMPAIGN
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http://brandassetdigital.com/rgxpure50/
RGX PURE 50 BODYSPRAY
CAMPAIGN
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CAMPAIGN
PEPSI TAVA DISCOVER MUSIC
http://brandassetdigital.com/tava/master/
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FUSING BRANDS WITH CONTENT TO REACH AN AUDIENCE
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THANK YOUFOR MORE INFORMATION PLEASE VISIT USWWW.P2PWORDS.COMWWW.BRANDASSETDIGITAL.COM