A Discussion on Social Media

20
A DISCUSSION ABOUT SOCIAL MEDIA Michael Coghla Regency TAFE 23 rd Sept, 2013

description

with Hospitality Students of Regency TAFE (Set, 2013)

Transcript of A Discussion on Social Media

Page 1: A Discussion on Social Media

A DISCUSSION ABOUT SOCIAL MEDIA

Michael CoghlanRegency TAFE23rd Sept, 2013

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PARTICIPATORY MEDIA/CULTURESOCIAL MEDIA SOCIAL NETWORKINGSOCIAL SOFTWARE

YouTubeFlickrMySpace (gone)FacebookNing, etc

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SOCIAL MEDIA

Definition:

• Social media refers to the means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks.[1]Andreas Kaplan and Michael Haenlein define social media as "a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generated content."[2]

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“The Read/Write Web”(Tim Berners Lee)

Original photo by Hummanna.

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the knowledge is

in the network

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MICHAEL ON SOCIAL MEDIAPersonal Sites

• My Podcast Site - michaelc.podomatic.com/

• Flickr (photos) - flickr.com/photos/mikecogh/

• Del.icio.us (Bookmarks) - delicious.com/mikecogh

• YouTube - youtube.com/user/mikecogh/videos

• My Blog - http://mikecogh.blogspot.com.au/

• Twitter (microblogging) – twitter.com/mikecogh

• Slideshare (presentations) - slideshare.net/michaelc/presentations

• Google+: https://plus.google.com/u/0/105374352160427184072/posts

• LinkedIn (professional promotion) - my profile

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YOU ON SOCIAL MEDIA?

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MICHAEL ON SOCIAL MEDIAOthers:

• Trip Advisor• Trip It• 4Square• Scoop.it!

http://www.scoop.it/t/designing-learning-in-the-digital-age

• Spotify• Yammer

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SOCIAL MEDIA

The Good?

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SOCIAL MEDIA

The Bad?

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IMPORTANT QUESTIONS/PERSPECTIVES

• “In Net Smart, I show how to use social media intelligently, humanely, and, above all, mindfully.”

• INFOTENTION – surf with purpose; know why you’re there; have a goal!

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IMPORTANT QUESTIONS/PERSPECTIVES

• Can you still think deeply, and for long periods of time without distraction?

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Horizontal Learning (multitasking)

Assignment

SMS/Smart Phone

iPod

Surfing

Watching video/TV/YouTube

Facebook

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HORIZONTAL V

VERTICAL LEARNING

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Vertical Learning (single focus)

Assignment: What were the

principal factors that led

to the Indonesian coup in 1965

and the eventual downfall of

President Sukarno?(5000 words)

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IMPORTANT QUESTIONS/PERSPECTIVES

• Can you still think deeply, and for long periods of time, without distraction?

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IMPORTANT QUESTIONS/PERSPECTIVES

“Google is turning you into the person it thinks

you want to be.”

.... so is Facebook, Twitter ,

and LinkedIn .....

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DATA IS THE

NEW OIL