9862329 film distribution
1
FILM PHYSICAL DISTRIBUTION ONLINE DISTRIBUTION ANALYSIS Worldwide Box office: $139,789,765 Released for 7 weeks Opened in 3,223 theaters in US Worldwide release 10-12 February 2010 1 June 2010 (DVD & Blu Ray Release) VOD June 2010 Itune for both rent or download - £9.99 or £3.99 - Big budget Hollywood, worldwide release to maximise impact of marketing - Worldwide release to beat piracy. Problems - big distribution costs A lot of money up front before revenue comes in Bugdet + big costs = high risk and potential big losses - it grossed $142,634,358 worldwide, barely bringing back its $150 million budget $20,715,505 from DVD-sales push it past its budg- et Box office: $171, 760 (Worldwide) Theatre release – 5 weeks Opened in 10 theatres in US Opened in 34 theatres in the UK before rolling out to a larger release USA 12 March 2011 (South by Southwest Film Festival) UK 28 August 2011 (Frightfest) (UK Pre- miere) 27 November (DVD Release) 26 December (Blu Ray) 4 January 2012 (Video On Demand - Net- flix) Itunes for both rent and download Kill List had a limited release but targeted release - first gaining interest and critical praise at niche film festivals and then limiting the first weekend to major cities. This was to generate word of mouth interest. Fortunately, the budget was made back but the UK DVD market is such that many films make back their money and create profit on the DVD release. This is low risk, but tactical distribution method. The TV premiere will be on Film 4 due to Film 4 funding. Box Office: $141,887 (Worldwide) Theatre release – 5 weeks Opened in 18 theatres in US USA 22 September 2011 (Fantastic Fest) USA 7 October 2011 (limited) 4Th November 2011 (UK) – after 32 cuts to appease the BBFC The film was released in an “unrated director’s cut” on DVD and Blu-ray on 14 February 2012. It is currently available on Netflix The film was banned from a theatrical re- lease in the UK but was accessible online through the VOD site Bounty Films, which allows consumer to buy or rent flms. It was also screen on Facebook in con- junction with IFC Midnight. Due to the censorship issues the film wasn’t al- lowed a simultaneous UK and US release – BBFC demanded edits to ensure a theatrical release. The producers instead attempted to maximise rev- enue on the VOD marker cutting deals with Bounty Film and IFC Midnight – subscription based ser- vices, to distribute the film. This is an example of film attempting to make back it’s profits through online distribution rather than traditional theatrical or physical release. THE WOLFMAN (MAINSTREAM) KILL LIST (UK INDIE) HUMAN CENTIPEDE 2 (NICHE/CULT)
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Transcript of 9862329 film distribution
FILM PHYSICALDISTRIBUTION
ONLINEDISTRIBUTION
ANALYSIS
Worldwide Box office: $139,789,765 Released for 7 weeks
Opened in 3,223 theaters in US
Worldwide release 10-12 February 2010
1 June 2010 (DVD & Blu Ray Release)
VOD June 2010
Itune for both rent or download - £9.99 or £3.99
- Big budget Hollywood, worldwide release to maximise impact of marketing
- Worldwide release to beat piracy.
Problems - big distribution costsA lot of money up front before revenue comes inBugdet + big costs = high risk and potential big losses - it grossed $142,634,358 worldwide, barely bringing back its $150 million budget
$20,715,505 from DVD-sales push it past its budg-et
Box office: $171, 760 (Worldwide)Theatre release – 5 weeksOpened in 10 theatres in USOpened in 34 theatres in the UK before rolling out to a larger release
USA 12 March 2011 (South by Southwest Film Festival)UK 28 August 2011 (Frightfest) (UK Pre-miere)27 November (DVD Release)26 December (Blu Ray)
4 January 2012 (Video On Demand - Net-flix)Itunes for both rent and download
Kill List had a limited release but targeted release - first gaining interest and critical praise at niche film festivals and then limiting the first weekend to major cities. This was to generate word of mouth interest.
Fortunately, the budget was made back but the UK DVD market is such that many films make back their money and create profit on the DVD release.
This is low risk, but tactical distribution method.The TV premiere will be on Film 4 due to Film 4 funding.
Box Office: $141,887 (Worldwide)Theatre release – 5 weeksOpened in 18 theatres in USUSA 22 September 2011 (Fantastic Fest)USA 7 October 2011 (limited)4Th November 2011 (UK) – after 32 cuts to appease the BBFC
The film was released in an “unrated director’s cut” on DVD and Blu-ray on 14 February 2012.
It is currently available on NetflixThe film was banned from a theatrical re-lease in the UK but was accessible online through the VOD site Bounty Films, which allows consumer to buy or rent flms.
It was also screen on Facebook in con-junction with IFC Midnight.
Due to the censorship issues the film wasn’t al-lowed a simultaneous UK and US release – BBFC demanded edits to ensure a theatrical release.
The producers instead attempted to maximise rev-enue on the VOD marker cutting deals with Bounty Film and IFC Midnight – subscription based ser-vices, to distribute the film.
This is an example of film attempting to make back it’s profits through online distribution rather than traditional theatrical or physical release.
THE WOLFMAN (MAINSTREAM)
KILL LIST (UK INDIE)
HUMAN CENTIPEDE 2(NICHE/CULT)
