95256 Effects of Globalization on Japanese Food Culture And

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    By

    Amit Khare

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    Introduction

    Japanese staples: grains andproteins

    Food aesthetics

    Foreign and fast food

    Current diet and health statistics

    Hypothesis: Due to the adverseconsequences of globalization on

    the changing Japanese diet, Japanspopulation will experience increasedinstances of nutrition-related health

    problems.

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    Japanese Millet,Echinochloa crus-galli

    Cereal grainonly grown in

    China, Korea,and Japan

    Once a lower-class staple

    Cultivated moreeasily thanwhite rice

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    The Case for Millet Kobayashi argues for the frequent useof millet rather than white rice

    Considering Japans self-suffiency rateof food supply is 40 percent (calorie-base) and the fact that it imports more

    than half of its food from overseas,changing from white rice tomiscellaneous grains is one way Japancould help mediate the worlds food

    problem (2001)More nutritious than white rice:

    balanced proportions of protein,vegetable fat, and starch. Has more

    dietary fiber, vitamins, and minerals.

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    Soba and Udon

    14th and 15thcenturies: wheatnoodles becamepopular

    Noodle carts

    Original fast food

    Noise allowedwhen eating

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    Fugu Contain form of

    tetrodotoxin, liverand ovariespoisonous

    Poisonousproperties knownin China around200 B.C.

    Basho, 17thcentury: I

    enjoyed fuguyesterday.Luckily nothinghas yet occurred

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    Cattle

    Meat-eating banneduntil late 19th century: Buddhismand Shintoism

    Richie equatesmeat-eating withbecoming moreWestern

    Meiji era aphorism:A man who doesnot eat beef is an

    uncivilized man

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    Soybeans Soymilk, tofu, miso,shoyu

    Cultivation 4,500years to 1,000 yearsago in China

    Japanesedomesticationcredited to Buddhistmonks

    Soybeans came to

    Japan from Korea byBuddhist monks inthe 6th century A.D.

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    Food Aesthetics

    Small portions inseparate dishes

    Easy to handle withchopsticks

    Canon of presentation

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    Canon of Presentation

    Artfully opposite colors Moritsuke

    Asymmetrical plating and law ofopposites

    Seasonal variety

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    Curry

    From England Popularity rose in Meiji

    Restoration

    Second decade of 20th

    century: curry powdermade domestically

    2000: Once a weekconsumption

    Today, most popular

    form of curry comes ininstant pouch

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    Ramen

    Originally imported from China 1958: Chikin Ramen, invented using surplus American

    flour shipments

    Advertised on television, 13 million packages sold in firstyear

    1989: per capita ramen consumption 40 servings; 4.5billion servings annually

    Wh Th M

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    Whats The MostRepresentative Japanese Food

    of the 20th Century? 1999: survey of

    1,500 Japanese ofvaried ages

    Ramen: 78.9%

    Hamburger: 33.6%

    Instant curry:27.9%

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    McDonalds

    1993: 1,043locations

    1997: 2,439locations

    Traphagen andBrownsargument

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    Diet Statistics

    2001: 151 women surveyed;average noodle consumption was 9times a month

    Italian pasta number one, udonand ramen in second and third

    Men: Ramen, number one; Italian

    pasta third. Equating Western foods with

    Western values?

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    Diet Statistics

    2000: 30% of adult population atebread for breakfast

    Rarely eaten at lunch or dinner

    Timesaving? Postwar schoolchildren eating bread

    in school lunches 1995: Japanese purchased eleven

    billion dollars worth of Americanfoods, more than any other country

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    Dietary Fiber Intake

    Ministry of Health recommends a daily intakeof 20-25 grams for adults

    1952: average intake was 20.5 grams

    1970: average intake was 14.9 grams

    1998: average intake was 15 gramsNakaji, et al.: Lack of fiber intake is thought to

    be a factor in diseases such as colon cancerand coronary heart disease

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    Life Expectancy

    WHO, 2003: 78 years for males, 85years for females

    Highest in the world for over 30 years

    2004: Kobayashi says life expectancy is

    due to those born before 1920 and havemaintained a traditional diet

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    Health Trends

    Japan as an example of theconnection between dietary fatsand diseases

    Ministry of Health, 2004: havelifestyle-related diseases, 1/3allergic reactions, 1/5 obese

    1 in 6 adults have diabetes or are

    at-risk for developing, includes menand women in their 30s

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    Conclusion

    Food as a commodity

    Globalization of diet

    Homogeneity of food products

    Health effects could be reduced byconsuming a more traditional diet