9:00am – Kelly Doney (Georgetown University) - “Data-Driven University: Changing the Conversation at Georgetown”

9:30am - Debbie Fulton (Virginia Tech) - “Data-Driven University Assembly Required:  The Role of the Business Intelligence Tool at VT”

10:00am – Todd Hill (University of Notre Dame) - “Business Intelligence Pain Points”

10:30am - BREAK

11:00am - Tom Lewis (University of Washington) - “Tradition vs. Modernity: Cultural Challenges to Becoming a Data-Driven University”

11:30am - Mark Chiang (UC Berkeley) - BI Demo

11:45am - Panel - What is the future of BI? What does the data-driven university of the future look like and why?

12:00pm - BREAK for Lunch

1

The Data-Driven University and Business Intelligence:

Agenda

Data-driven University: Changing the Conversation at Georgetown

Kelly Doney, AVP for Enterprise SystemsMay 14, 2015

UNIVERSITY CHALLENGESSchool 2013

Endowment*

Harvard $32.7B

Yale $20.7B

Princeton $18.8B

Stanford $18.7B

MIT $10.9B

Notre Dame $7B

Georgetown $1.3B

*US News

VISION – DATA COLLECTION

Comm

unicat

ion

Prefe

rence

s

Cour

se C

olla

bora

tion

Challenges

Firs

t-Ye

ar

Roo

mm

ate

Favo

rite

Facu

lty

Speakin

g

Engagem

ents

# A

cade

mic

Adv

isor

Vis

its

Pers

onal

Wel

lnes

s

Engagem

ent w

ith

Facu

lty

Stud

y Hab

its

Curr

ent In

tere

sts

Her first year roommate is now her business partner.Sophomore year she organized a charity 5k run.She volunteered at Catholic Charities her junior year.Senior year she started her own company.Her favorite professor was Dr. Burch. They still keep in touch.

Jane Hoya (C’96)Post gradation, GU is unaware that…

Survey D

ata

Event

Att

endance

Admissions Student Information Learning Mgt Advancement

WHAT OUR PROVOST WANTS TO KNOW

MAGIS MEASURES

Learning to Learn Empowered as

independent learners, with curiosity and intellectual agility.Integration

Develop interior freedom and an

integrated sense of purpose and

identity

Empathy Openness and

ethical stance to others, with aglobal horizon

Well-being Capacity for flourishing,

connectedness, self-awareness and self-

efficacy.

ResilienceAbility to adapt to change, take

responsible risksand deal with

complexity

USING ENTERPRISE BI + CRM FOR DATA ANALYSIS

Student

Advancement

Learning Mgt

HR

Finance

Data Warehouse/BI

CRMIncluding

Advancement

CRM + BI In Practice

THE ROLE OF IT

Education | Momentum | Governance | Tools

IT

CRM PLAYBOOK

Playbook

University-wide CRM & Advancement

ProjectInforms

CRM PRIORITIES VS. LONG-TERM ROADMAP

CRM Core

CRM

Advancement

Engagement

University & Advancement Requirements

Phase 1 Phase 2 Future Phases

WHAT’S NEXT AT GU

FundingTechnology

Stakeholder Buy-InOwnership

BI/Data Warehouse CRM

Phase 1 – Requirements & Design for CRM and Advancement

Phase 2 – Implementation of

Advancement and CRM core

Challenges

Cultural Shift Legacy 2.0

Past – Financial Reporting Environment (PeopleSoft) - Voided by Workday– Shadow systems

Phase 1 – Student and FinancePhase 2 – Stabilization Phase 1, HRPost Phase 2 – Advancement/CRM, Learning analytics, facilities, faculty data

THANK YOU