9 typesoffacebookposts
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9 TYPES OF FACEBOOK POSTS THAT ARE GUARANTEED TO ENGAGE JOBSEEKERS
HOW TO ATTRACT TRAFFIC TO YOUR FACEBOOK PAGE
LIKE OR COMMENT
Facebook is a very visual social network. One way to get people to engage is to post a picture.
The next step would be to put two pictures together — either side by side or one on top of the other — and ask people to “like” if they prefer the option in one picture or “comment” if they prefer the other option.
NAME YOUR FAVORITE
Open-ended questions are one of the easiest ways to drive engagement on Facebook.
Asking people what their favorite job interview question they’ve been asked can draw a lot of comments — depending on how many people are willing to answer.
CAPTION CONTEST
Finding a picture that looks like it’s trying to say something funny is always a great time to hold a caption contest.
Simply post the picture, ask people to add a caption in the comments and if the picture is good enough, you should be getting massive amounts of comments in no time.
LOOKING FOR ADVICE
Reaching out for help is a great way to get people to engage with your Facebook page.
Asking people what they think is the best way to network with a recruiter, ask for a salary increase, or any other situation that would require input from other people is a great way to drive traffic (and get ideas for blog posts or other content!)
NOSTALGIA POSTS
Every generation is different and making people feel nostalgic can be a great way to engage users.
Questions such as “remember when you had to type your job applications?” — with a photo of a vintage typewriter — could be a big hit with the right crowd.
WHAT WOULD YOU DO?
We as people like to think about what we would do in different situations. Asking people what they would do in certain situations is a great way to get some answers.
Questions such as, “What would you do if didn’t have to work?” or “What is your DREAM job?” could end up getting you a lot of answers.
FILL IN THE BLANK
Fill in the blank posts are also a pretty easy way to get people engaged.
Asking someone to fill in the blank in sentences such as “If I could make $____ a year, I’d be happy” is another great way to get people to interact.
RECOMMENDATIONS
Ask visitors to your Facebook page to recommend resources to other jobseekers.
For example, ask them to recommend a book on job interviews.
YES OR NO?
It might seem simple but yes or no questions are an easy way to get people talking.
Even the simplest question such as asking people if they like phone interviews better than in-person interviews — and telling them to respond with yes or no — could work like a charm.
FACEBOOK IS A HIGHLY INTERACTIVE WEBSITE
You need to constantly engage people to keep them interested in your page and if you use some of the previous examples you should get plenty of people talking. What are you waiting for? Go give a few of these a try.
Bridget (Weide) Brooks, CPRW
Résumé Writers’ Digest | BeAResumeWriter.com
Want more ideas on engaging jobseekers?