2020 MEDIA KIT

817HOME 2020 Media Kit

OUR MISSIONMore than 2 million people call greater Tarrant

County home, and their homes tell the stories

of their lives. From timeless mansions to

historical estates to charming cottages to

luxury townhomes, 817 HOME showcases it

all, with discerning editorial and photographic

coverage of all aspects of our area’s most

interesting addresses. We interview the

homeowners as well as the creative teams

involved in building, designing, renovating,

recrafting and furnishing each residence—

the architects, builders, interior designers,

artisans and craftsmen.

ENGAGED. AFFLUENT. TRENDSETTERS.

Photo by Brian McWeeney

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MARKET

The housing market on the

western half of D/FW is robust,

and its architecture and design

professionals are leading the

way to creating houses that are

homes. The affluent readers of

817 HOME have an appetite for

local resources to help them

create the perfect spaces for

their families, their lifestyles, their

philosophies of living.

AUDIENCE

Our demographic of informed

and affluent consumers and

style influencers is a winning

combination for any home

builder, architect, interior

designer and design aficionado.

REACH

Reach our powerful audience that

meets both quality and quantity

standards through both our print

and digital editions.

AWARENESS

With the promotional power of

our flagship publication, 360 West

Magazine along with our Southlake

76092 and Fort Worth 76107

community magazines, awareness

of 817 HOME is unparalleled. This

ongoing top-of-mind marketing

effort extends your message to

more affluent consumers at a lower

cost per thousand.

817HOME 2020 Media Kit

LUXURY

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817HOME 2020 Media Kit

CONTENTINSIGHT

Editor Babs Rodriguez showcases solutions from decorating

challenges to renovations or anything our readers may have

pondered needing, reinventing or buying for their own spaces.

INTERIORSThe best of home design — inspiring, inviting, on trend and fresh.

Each issue offers an insider’s tour of one of the area’s most

intriguing homes, from luxurious and expansive to quirky and

personal, villa to country cottage. Our feature homes are always

surprising, innovative, creative and personal, with a story to tell

about how people live in their spaces — and how those spaces

were inspired, designed and created.

DESIGN Focus on the delight of the details — from garden style to tabletop

to wallcoverings and furnishings. Each issue, we explore an angle

or element of design in depth, traditional to trending. We’ll look at

strikingly original table décor for a holiday party one month, a lush

local garden the next.

VOICES Local designers and style makers reveal their take on home design.

THE INTERVIEW Want to know what the experts think? Interior design experts and

others — builders to architects to manufacturers — answer our

question of the month.

TRENDING Want to know the latest trends in home décor?

This is where you’ll find it.

NEW. NOW. NOTABLE. New shops, new products, everything you need to know about

what’s new, all anchored on the page facing the inside back cover.

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DIGITAL EDITIONThe complete magazine is

available and archived on our

website as well as on all Apple

or Android devices. The digital

version of your ad includes a

link to your site.

CIRCULATION13,100+

PRINT/DIGITAL READERSHIP: 48,569

MAILINGSTo capture a reputable and

loyal audience, we have

developed a highly targeted

approach to our distribution.

817 HOME is circulated via

address-specific postal mail

to all homeowners in the area

who reside in a home valued

at $750,000 or higher. This

guarantees that the magazine

is received by an A-list

audience in Tarrant, Parker,

Johnson, Hood and southern

Denton counties.

INDUSTRY MAILINGSA select list of interior

designers, developers,

architects, builders and

remodelers from the area

receive 817 HOME. These are

industry professionals and

taste-makers in home design

and advisers to affluent

homeowners in the area. Lists

include HBA, NARI, AIA and

ASID members.

SIGNATURE & CHARITABLE EVENTS We partner with charities as

well as luxury leaders in the

homebuilder, architecture,

décor, real estate and art

categories to host and

sponsor high-profile

benefits and events.

CLUB DISTRIBUTION The top private and country

clubs in Tarrant County receive

complimentary copies each

month for member enjoyment.

NEWSSTAND Copies of 817 HOME can be

found throughout D/FW

at Barnes & Noble, Central

Market, Whole Foods and

Books-A-Million locations.

BONUS DISTRIBUTION 817 HOME is distributed at all

advertiser locations. Stores

where luxury goods are sold

receive copies for their use

at events, and for general

distribution to their customers.

817HOME 2020 Media Kit

DISTRIBUTION

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SPRINGMar/Apr/May

SPACE RESERVATION: FEB 21

AD MATERIALS DUE: FEB 26

PUBLISH DATE: MAR 6

SUMMERJune/July/Aug

SPACE RESERVATION: MAY 21

AD MATERIALS DUE: MAY 27

PUBLISH DATE: JUNE 5

SPECIAL ADVERTISING SECTION: FACES OF 817 HOME

FALLSept/Oct/Nov

SPACE RESERVATION: AUG 21

AD MATERIALS DUE: AUG 26

PUBLISH DATE: SEPT 4

WINTERDec/Jan/Feb

SPACE RESERVATION: NOV 25

AD MATERIALS DUE: DEC 2

PUBLISH DATE: DEC 11

REFRESHReturn of the Light. We look for

solutions and innovations that

hold light, capture light and share

bright ideas. And we share the

promises of spring in colors,

textures, materials and plants.

Our illuminating issue.

REIMAGINEColor! Fresh applications, bright

and unexpected uses. Color as it

defines our spaces, expands our

imaginations, and makes a statement

in homes, on tabletops and in the

garden. Our colorful issue.

REDOCelebrating our communal spaces,

from the dining table to the living

room to the patio. Homes made for

hosting family and friends. Refined

designs and joyful décor. The gear

we need to survive the holidays.

Our entertaining issue.

RENEWThe fine points of nesting. The

comfort and joy that make a house

a home. Soft elements, fireside

warmth, the nurturing elements.

Our cozy issue.

2020 CALENDAR

817HOME 2020 Media Kit

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RATES & SPECIFICATIONS

2-Page Spread

Bleed:18.5” X 11.3125”

Trim:18” X 10.8125”

1/4 Page

3.875” X 4.75”

Full Page

Bleed:9.5” X 11.3125”

Trim:9” X 10.8125” 1/2 PageHorizontal 8” X 4.75”

1/2 PageVertical

3.875” X 9.75”

All rates are net and are quoted per issue. All ads are 4-color and include ad design by our staff at no additional charge.

Publication Trim Size: 9” X 10.8125”Image Resolution: 300 DPILine Screen: 150 LPISafety: 3/8” from the trim on all sides Bleed: 1/4” extra outside trim on all sides

Acceptable File Formats: jpeg, tif, eps or PDF/X-1a files are accepted. Please make sure all fonts are outlined and embedded. • For information on creating PDF/X files go to www.adobe.com.• All images must be high-resolution, 300 DPI and placed in

document at no more than 125% of its original size. • All images should use the CMYK or greyscale color space.

Do not submit files in RGB, PMS or images pulled from web pages.• Please include bleed and crop marks with a 1/4” offset from trim size.

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For current advertising rates, including special discounts for new advertisers, call 817.632.8100 ext. 1101, or

email advertising@360westmagazine.com.