Employee Referral Program Branding Ideas

8 reasons why an Employee Referral Program can improve workplace diversity

8 reasons why an Employee Referral Program can improve workplace diversity

While Employee Referrals are globally recognized as the number 1 source of high quality employees as also employees with a high retention rate, the one area that employee referrals continue to produce mediocre results is in the sphere of diversity hires. There are however, a number of ways to give diversity hiring a boost within your employee referral program. Some of them are:

INTRODUCTION

8 reasons why an Employee Referral Program can improve workplace diversity

These employees can be sought out either individually or through affinity groups and be encouraged to recruit through events or activities that have sufficient participation of diverse attendees

Proactively analyzing your diverse employees & encourage them to recruit

Give priority to diversity recruits

This could be done in multiple ways including ensuring their candidature is acknowledged & an interview fixed promptly. It will also help to send out a thank you note to the employee making the diversity hire recommendation

8 reasons why an Employee Referral Program can improve workplace diversity

Once managers are educated about the importance of diversity hiring to the firm as also for their own success, it is a self fulfilling cycle.

Educate employees on the importance of seeking diversity hires

Make diversity hiring through top performers

Seeking out your top performers and having them recommend effective diversity hires is a great way to ensure you get quality diversity employees.

8 reasons why an Employee Referral Program can improve workplace diversity

These employees can be sought out either individually or through affinity groups and be encouraged to recruit through events or activities that have sufficient participation of diverse attendees

Proactively analyzing your diverse employees & encourage them to recruit

Give priority to diversity recruits

This could be done in multiple ways including ensuring their candidature is acknowledged & an interview fixed promptly. It will also help to send out a thank you note to the employee making the diversity hire recommendation

8 reasons why an Employee Referral Program can improve workplace diversity

If your company is at that vantage point that you can apply to the list of Best Companies for Minorities or the Best Workplace, it will create a pull for diverse employees to approach your employees for potential openings.

Create an aspirational value for Diversity Hires

Make the most out of events

For employees attending seminars, workshops etc it is a good opportunity to connect with diverse attendees and bring a strong data base back.

8 reasons why an Employee Referral Program can improve workplace diversity

Among the various award schemes set up for your Employee Referral Program, ensure to include rewards for diversity hiring. This will suitably motivate employees to consistently work in this direction.

Make diversity hiring a reward criteria

In build Gamification measures

Have a separate Leaderboard for employees scoring on the diversity hire criteria. This will send a message down to all employees, on its importance.

Employee Referral Program Branding Ideas

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