HERO MOTO CORP.

PRESENTED BY:-CHETAN. PAVAN. ANUP.

, NIKHITA. SACHIN.

Brief Information About The Company

Hero Honda is a public automobile company.

It was founded on Jan 1984 in Gurgaon, Haryana.

The founder of the company - Brijmohanlal Munjal.

Head quarter – Delhi

Contd.

It was joint venture between – Hero cycles of India and Honda of Japan

In 2010, Honda decided to move out of the joint venture, Hero group bought the shares held by Honda

In, August 2011 the company was renamed as HERO MOTO CORP. With a new corporate identity.

Founders of Hero moto corp

Mr. Brijmohan Lall Munjal

Chairman

Mr. Pawan Munjal

Managing Director &

CEO

Vision

The story of Hero Honda began with a simple vision – the vision of a mobile and an empowered India, powered by its bikes. Hero MotoCorp Ltd., Company’s new identity, reflects its commitment towards providing world class mobility solutions with renewed focus on expanding Company’s footprint in the global arena.

Mission

Hero MotoCorp’s mission is to become a global enterprise fulfilling its customers’ needs and aspirations for mobility, setting benchmarks in technology, styling and quality so that it converts its customers into its brand advocates.The Company will provide an engaging environment for its people to perform to their true potential. It will continue its focus on value creation and enduring relationships with its partners.

STRATERGY

How motocorp key strategy are built to robust products portfolio across category ,explore growth opportunities ,continuously improve its operational efficiency.

Aggressively expand its reach to customers.

Continue to invest in brand building activities and ensure an shareholders delight

DISTRUBUTION

Company growth in two wheeler market in India is the result of an intrinsic ability to increase reach in new geographies and growth markets.

Hero motocop extensive sales and service network now spans over to 5000 customers touch points.

TECHNOLOGY

In 1980’s the company pioneered the introduction of fuel efficient ,environment friendly four stroke motor cycles in the country.

It became the first company to launch the fuel injection technology in the Indian motorcycles

COMPANY PERFORMANCE

The company sold 3.7 million bikes, a growth of 12% last year.

In same year the company has market share of 57% in Indian market.

Hero Honda sells more two-wheelers than the second, third and fourth two-wheeler companies put together.

Hero Honda splendor sells more than 1 million units per year.

Hero moto corp manufactures-

Aircrafts Robots Engines Auto mobile parts Bikes

PRODUCTS

1985- CD 100 1989-SLEEK 1991-CD 100 SS 1994- SPLENDOR 1997-STREET 1999-CBZ 2001-PASSION 2002-DAWN AND AMBITION 2003-CD DAWN, PASSION PLUS, KARIZMA

CONTD.

2004-AMBITION 135 CC 2005-SUPER

SPLENDOR,GLAMOUR,ACHIEVER,PLEASURE

2007-NEW MODELS OF CD DELUX,PASSION PLUS, HUNK.

2008-NEW MODELS OF PLEASURE CBZ XTREME ,GLAMOUR.

2009-NEW MODELS OF KARIZMA AND KARIZMA ZMR.

CONTD.

2010-NEW MODELS OF SPLENDOR PRO,HUNK AND SUPER SPLENDOR.

2011 NEW MODELS OF GLAMOUR, KARIZMA AND CBZ XTREME -DIGITAL

CBZ XTREME

CBZ XTREME has new comfort and safety features

It has all Hero Honda hallmarks – engine refinement, slick shifting, smooth gear box, top of the class vibration isolation , low engine noise and quality components.

2011 model of hero honda CBZ Xtreme is powered by same engine which has displacement of 149.2cc

Contd.

It develops maximum power of 14.2 bhp at 8500 rpm.

It has self start ,alloy wheels ,rear disc brakes and digital plus analogue instrumental cluster.

Competitors

BAJAJ –Discover ,Eliminator, pulsar, etc.

TVS – Apache, etc.

YAMAHA - YZF-R15 , Enticer , Gladiator , Libero

MAHINDRA – Rodeo HONDA-UNICORN,DAZZLER

suppliers

Hero MotoCorp has five joint ventures – munjal showa, AG Industries, Satyam Auto components sunbeam auto rockman industries

THANK YOU.