7 Selecting Design and Color Section 7.1 Identify presentation design principles Use a custom...

7 Selecting Design and Color

Section 7.1• Identify presentation design principles• Use a custom template• Add pages to a navigation structure

Section 7.2• Use color scheme guidelines• Add colors to a Web site• Identify Web-safe colors

YOU WILL LEARN TO…


Section 7.3• Adjust text properties• Summarize formatting guidelines• Format text in Dreamweaver

YOU WILL LEARN TO…

SectionSection 7.1 Principles of Presentation Design

Main Ideas

Well-designed Web pages follow the principles of consistency and repetition. Using consistent visual elements and placing key items in the same place from page to page help make a site user-friendly.

Key Terms

consistency

repetition

page header

pp. 192-197

SectionSection 7.1 Principles of Presentation DesignConsistency and Repetition

Two features that make Web sites user-friendly are consistencyconsistency and repetition.

RepetitionRepetition helps users quickly find buttons and links they need to navigate through the site.

consistency A similarity among parts of a whole; rule that encourages designers to use similar design elements throughout a site. (p. 192)

repetition Design rule that encourages designers to duplicate specific elements on all (or most) of a site’s pages to make the site more user-friendly. (p. 192)

pp. 192-197


Using a template for your Web site ensures a unified design.

When you use a template, the position and appearance of the main elements of the site will be the same on each page.

After you have created the pages of a site and given them page titles and file names, you will create a folder in which you will store the pages.

Using a Template

pp. 192-197

SectionSection 7.1 Principles of Presentation DesignUsing a Template

Page headers usually appear at the top of each page.

Page headers should be similar in appearance on both home pages and subpages to add consistency to a site.

page header Page element that contains graphics and/or text, such as a site’s logo and title graphic, and helps users identify where they are in a Web site. (p. 196)

pp. 192-197


• Activity 7A – Use a Template to Create New Pages (p. 193)

• Activity 7B – Organize the Site’s File Structure (p. 195)

• Activity 7C – Insert Page Headers (p. 196)

pp. 192-197

SectionSection 7.1 Principles of Presentation Designpp. 192-197

Examine Which of the following items helps keep the position and appearance of a site’s main elements the same on each page?

A. template

B. title graphic

C. table

D. page header

A. template

Section Assessment

SectionSection 7.2 Choosing ColorsGuide to Reading

Main Ideas

A Web site’s color scheme should both appeal to visitors and create a sense of continuity throughout the pages. Using hexadecimal values for colors ensures that the colors will appear the same to all users.

Key Terms

color schemeWeb-safe color

pp. 198-201

SectionSection 7.2 Choosing ColorsColor Scheme Guidelines

When choosing a color color schemescheme, it is important to select colors that complement your site’s theme and purpose.

color scheme A set of selected colors used consistently for a Web site’s interface elements, such as title graphics, navigation buttons, and background. (p. 198)

pp. 198-201

SectionSection 7.2 Choosing ColorsWeb-Safe Colors

Dreamweaver makes use of Web-safe colorsWeb-safe colors.

Web-safe colors provide reliable color that displays the same on the different types of computers.

Web-safe colors The 216 colors that display consistently from computer to computer, giving Web designers some control over their pages’ appearance.

(p. 199)

pp. 198-201

SectionSection 7.2 Choosing Colors

• Activity 7D – Add Content and Color to the Home Page

(p. 199)

pp. 198-201

SectionSection 7.2 Choosing Colorspp. 198-201

Identify Using ______ values for colors ensures that they will appear the same to all users.

A. monochromatic

B. hexadecimal

C. single digit

D. template-based

B. hexadecimal

Section Assessment

SectionSection 7.3 Fonts and TypographyGuide to Reading

Main Ideas

Text can be formatted with font type, size, and color, as well as by line alignment and spacing. Format your site so your pages are readable, consistent, and attractive.

Key Terms

typography

formatting

font

pixel

alignment

serif

sans serif

pp. 202-209

SectionSection 7.3 Fonts and TypographyFormatting Text in a Web Site

Web designers select the text’s typographytypography.

Determining the properties of the text is called formatting.

typography The style, arrangement, and appearance of text. (p. 202)

formatting Determining the font sizes, typefaces, and alignments to use on a page (p. 202)

pp. 202-209

SectionSection 7.3 Fonts and TypographyFormatting Text in a Web Site

TypographyTypography includes:

• FontFont type• Font size (in pixels)• Font style• Font alignmentalignment• Font color

font A family of letters, numbers, and other symbols that share a consistent style. (p. 202)

pixel A single point in a graphic image; short for picture element. (p. 203)

alignment The position of text on a page, such as left, right, or center. (p. 204)

pp. 202-209

SectionSection 7.3 Fonts and Typography

Dreamweaver features a list of standard fonts.

Here are some examples of frequently used fonts:• Times New Roman• Courier• Arial

Formatting Text in a Web Site

pp. 202-209


The larger the pixel value, the larger the font size.

12 point text

14 point text

16 point text

18 point text

20 point text

22 point text

24 point text

26 point text

28 point text


pp. 202-209


Font styles include bold, italic, or underlined.

The use of underlined text in a Web page generally indicates a hyperlink.


pp. 202-209


Here are examples of the four text alignment options:

This text is left-aligned.

This text is centered.

This text is right-aligned

Justified text has extra spacing among words so the text aligns on both margins. The last line of a paragraph of justified text is always left-aligned.


pp. 202-209


Using color on text can help highlight important words.

Use color sparingly to increase the impact.


pp. 202-209


Text on your Web pages should be: • Readable• Formatted consistently• Attractive

To improve readability, make sure that there is enough contrast between the text color and the background color.

Formatting Guidelines

pp. 202-209

SectionSection 7.3 Fonts and TypographyFormatting Guidelines

Fonts can be divided into two broad categories:• SerifSerif

• Sans serifSans serif

Most people find sans Most people find sans serif fonts easier to read.serif fonts easier to read.

serif Font that has an extra line or curve on the ends of certain letters or numbers. (p. 206)

sans serif A font that does not have special adornment at the end of letters or numbers. (p. 206)

pp. 202-209


• Activity 7E – Format Text (p. 208)

pp. 202-209

SectionSection 7.3 Fonts and Typographypp. 202-209

Name The use of underlined text in a Web page generally indicates a(n) _________________.

A. hyperlink

B. justified paragraph

C. sans serif font

D. large pixel value

A. hyperlink

Section Assessment


Chapter Review

Summarize Well-designed Web pages follow which two main principles?

A. consistency and alignment

B. repetition and hyperlinks

C. consistency and repetition

D. Web-safe colors and repetition

C. consistency and repetition


Chapter Review

Evaluate Why might you want to ensure that there is enough contrast between the text color and the background color on your Web pages?

You want to make certain that there is enough contrast between your text color and your background color to make the text readable.


For more resources on this chapter, go to the Introduction to Web Design Using Dreamweaver Web site at WebDesignDW.glencoe.com.

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