Opportunity, Mobility and Sustainability: The Humanitarian Aid and Development Perspectives

Post Show REPORT 2015

The 12th edition of the Dubai International Humanitarian Aid & Development Conference & Exhibition was held on 24 - 26 March 2015 under the patronage of HH Sheikh Mohammed Bin Rashid Al Maktoum, Vice- President & Prime Minister of the UAE and Ruler of Dubai. UN Messenger of Peace and Chairperson of the International Humanitarian City, HRH Princess Haya Bint Al Hussein, inaugurated the Conference & Exhibition, at the Dubai International Convention & Exhibition Center, in the presence of HE Sheikha Lubna Bint Khalid Al Qasimi, Minister of International Cooperation and Development, UAE and HRH Prince Hassan Bin Talal of Jordan.

11,520 39666

10,800

50

11

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OverallSpace

Number ofParticipatingCompanies

Number ofParticipatingCountries

Number ofvisitors andparticipants

Number ofspeakers

Number ofsessions andworkshops

“We have been participating in DIHAD for 3 years consecutively as Platinum Partners as it’s an amazing opportunity to meet and interact with other organizations and NGOs for future partnerships to improve on humanitarian efforts.”

Jordana Layden SwiftProgram DirectorAl Khair Foundation

DIHAD: The Networking Platform for Aid & Development Workers and Suppliers of the Humanitarian Sector

3 Day conference; 6 sessions focused on “OPPORTUNITY, MOBILITY AND SUSTAINABILITY”: the humanitarian aid and development perspectives, 2 special sessions on role of non-governmental organizations.DIHAD 2015 capitalized on existing partnerships and past discussions in an attempt to arrive at a number of constructive conclusions. The event also brought together international agencies, governmental and non-governmental organizations, foundations & charities, the media and academia, the corporate sector, Red Cross and Red Crescent Societies as well as individual practitioners and experts to make valuable contributions to the ongoing global discussions on development goals, climate change, disaster reduction, and best practices in the realm of humanitarian assistance.

The Dubai EXPO 2020 sub-themes of “Opportunity”, “Mobility” and “Sustainability” were the focus, while the variety of perspectives on these reflect the diversity, in terms of knowledge and experience, of the distinguished participants at the Conference. While presentations by high-level experts provided the substantive backbone to all Sessions, the Chairpersons ensured there was due interaction among the speakers and panelists at all times.

3 Day session themes:î Disaster reduction and preparedness

– opportunities

î Environmental protection and climate change – opportunities

î Moving relief items, where/when required, efficiently

î The forced displacement of persons, causes and consequences

î Sustainable development, what happens after 2015?

î Water and Energy: will we have enough tomorrow?

“Our participation had a dual goal: to meet with additional partners & vendors to expand our network & procurement portfolio. Our participation every year brings us great results for which we are grateful to the organizers.”

Marin TomasGlobal Logistics ManagerInternational Medical Corps

HE Sheikha Lubna Al Qasimi said: “Increased mobilisation of resources around early warning for disaster reduction and preparedness strategies

will allow us to respond more effectively to future outbreaks. Mobility as a theme serves as a fitting mantra for the humanitarian and development communities. Whether actors are mobilizing funding resources, or mobilizing disaster reduction and preparedness strategies; this is an area in which we can and should always be improving. Let us collectively mobilize for increased impact of our aid.”

Objectives Achieved

Innovation Area:DIHAD 2015 launched the ‘Innovation Area’ wherein products such as IKEA Shelter, New Specification and Fire Retardation, Light and Electricity Solutions during emergency were respectively launched by UNHCR – IKEA, National Tent House & Electriciens-sans-frontieres.org. With presentations and discussions the innovation area got together participants from the industry on the latest innovations that can help improve serving people in need during times of distress.

“The session Moving Relief items was very important due to money constraints and growing demand, so the session was very useful with good discussion. DIHAD is a very important platform taking place every year where everyone comes together every year and I wouldn’t be the only one to praise these efforts.”

Wolfgang HerbingerDirector of Logistics, World Food Programme Management

MOU’s signed at DIHAD

Partnership established between Khalifa Bin Zayed Al Nahyan Foundation & Al ISLAMI Foundation

Launch of IKEA Shelter & UNHCR partnership. UNHCR has made a frame agreement of 10,000 units with the social enterprise Better Shelter.

B2B Platform:Exhibitors & selected delegates interested in building networks for future partnerships had the unique opportunity to interact & discuss collaborative efforts that can be undertaken, nurture relations with procurement officials from UN Agencies, NGOs and service providers from across the world.

Pre-conference Workshop:The workshop “Addressing forced displacements- new actors, opportunities and challenges” in collaboration with UNOCHA was specially designed for humanitarians and private sector working in disaster preparedness, emergency response and logistics.

Special Sessionsî The role of NGOs in the provision of

humanitarian assistance in today’s crisis environments

î The role of NGOs, as partners in development assistance

“Being my first time at DIHAD, I am extremely pleased as this is a great platform for all relief & development players for future roadmap plans.”

Shadi HammadehDirector of Environment & Sustainable Development Unit, American University of Beirut

Exhibition: DIHAD is recognized as one of the major humanitarian events which brings the latest updates from the industry at regional and international levels. DIHAD is a platform for professionals from UN Agencies, international missions, NGOs, procurement, governments and other global players to network and foster relations for a unified front towards overcoming issues facing the humanitarian efforts. The exhibition was held in parallel to 3 days of conference with over 10,800 visitors from across the world.

See you at DIHAD 2016MARK YOUR CALENDAR NOW!

21 - 23 March @Dihad Dihad.org DIHAD-Dubai Dihad_Dubai INDEXHolding1928

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Professional

Media & PR

ServicesDuring DIHAD 2015,

exhibitors effectively utilized

the complimentary media

& PR services. The Media

Conference Area was used to

organize press conferences

and to announce

humanitarian initiatives &

signing of agreements. The

media team also provided

assistance to exhibitors

in helping dispatch press

releases to key media outlets.

The exhibition primarily facilitated the procurement needs of the regional markets, including the Middle East & Northern Africa and parts of Asia. Companies at the exhibition benefited through a highly targeted networking campaign by DIHAD, which helped reach potential clients in the region and create meaningful and effective partnerships.

Marketing Tools:î Partnering with industry-focused

international publications reaching more than 50 countries

î Print advertisements in leading industry publications

î Monthly Pre and Post Event Editorials and Newsletters

î E-mail shots sent to a highly targeted set of readers

î Press releases in leading English and Arabic Newspapers, business portals and websites reaching out to millions of readers

î Customised direct mails to targeted industry professionals across the MENA, Asia and Europe

î Fax, telemarketing and SMS campaigns helped to boost the marketing promotion, ensuring all stakeholders are well informed

Effective Communication through Marketing & Promotion