5 ways to increase revenues at your venue -...
Transcript of 5 ways to increase revenues at your venue -...
Using RFID wearable technology
5 ways to increase revenues at your venue
Smart wristband
packed with experiences
5 ways to increase revenues at your venue
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Wearable RFID technology is evolving significantly and
becoming the new standard for consumer experience in leisure and
entertainment venues around the world. The benefits for visitors, including
much easier payments and shorter queues were quickly picked up by theme
parks, water parks, music festivals and live events around the world.
RFID wristband can serve as the payment device, connect credit card, tickets,
and reservations under one account kept right on the wrist so the visitor will
never have to reach for his wallet.
Unlike other attempts to use RFID/NFC technology for daily usage,
amusement parks and live events can truly organize the entire experience
onto a wearable device.
Better experience results not only in increased guest satisfaction but also, if
done right, can impact the business bottom line, and help to generate
secondary revenues.
With less hassle, simple top-up and structured upgrade options guest tend
to purchase more. Latest researches show that RFID wearables help to
increase the spend per-head on-site.
5 ways to increase revenues at your venue
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CASHLESS PAYMENT
TICKETS ADD-ONS
PHOTOACTIVATIONS
SELF–SERVICEKIOSKS
LOYALTY REWARDS
How to do it right?
5 ways to increase revenues at your venue
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CASHLESS PAYMENT
SELF-SERVICE KIOSKS
30-40%Increase in avg. spend per guest.
20% Higher orders amount.
Allowing visitors to make fast and secure
purchases with a tap of their wristband can
increase the spend for obvious reason. When
guests don’t need to reach for their wallet for
each purchase they tend to buy more.
In order to create a truly seamless experience
you should add some advanced features:
Prepaid top up- when visitors top up money
in advance they tend to spent more.
Auto refunds- offering visitors automatic
refunds on any leftover credit ease their mind
and allow them to spend more freely.
Shared family accounts- allowing visitors to
link multiple wristbands under the same
credit card will enable parents to top up
funds to their children account. Offering
parental control over children purchase will
create safe and carefree visit for all.
Auto top up- visitor will never need
to worry about running low on
funds. Their account can be
automatically re-load with credit
once their balance drops below a
predetermined amount.
Complete transparency- allowing
visitors to check their balance and
view their purchases history
whenever they like will help them
to trust the new technology and
take control over their experience.
Integrating self-service kiosks into your venue will allow you
to increase efficiency, reduce lineups and manpower
expenditure and will enable your employees to focus on
the personalize aspects of service. You can use self-service
kiosks to sell tickets and for food & beverage outlets.
Using self-service kiosks you can sell more and serve better.
The system never forgets to upsell and allows customers
more time to consider add-ons and order customization.
For a totally self-serve experience you can add mobile
ordering options that will allow visitors to make an order
whenever and wherever they like and just pick it up quickly.
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PHOTO ACTIVATIONS
✓ Boost social media brand exposure✓ Add new revenue stream✓ Create post-visit revenues
You can utilize the wristband to work seamlessly with RFID photo stations
and allow your visitors to take photos and videos with a tap of the wrist.
Linking RFID devices to the visitor photo album will help you to create an
additional revenue stream and get valuable social media engagement.
Photos and videos can be uploaded automatically to the visitor personal
album, allowing to buy and share photos instantly during and
even after they return home.
customized print-based items such as mugs, key-rings, and photo albums.
prepaid photo packages that allow guests to collect all their digital photos
and videos for fixed daily price.
self-service photo kiosks for enhanced interactive experience
and photo printing.
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TICKETS ADD-ONS
LOYALTYREWARDS
Upsell to your guests even before they arrive.
Upsell to your visitors even before
they arrive. Ticket add-ons allow
visitors to add structured
packages and vouchers to their
ticket during the booking process.
VIP passes, food & beverage
packages and merchandise can be
purchased in advance and loaded
directly onto the visitor
wristbands. After the wristband
activation guests will be able to
redeem their vouchers with
a quick tap.
You can offer prepaid bonus packages to
ensure higher spends in advance.
Statistics show that visitors tend to
spend their entire balance before they
leave the park. For example, you can
offer a family package with 10% discount
for guests who top up in advance.
You can allow your guest to collect
points for any wristband activation,
transaction or engagement based.
Points can then be redeemed with a tap
of the wristband for discounts or other
incentives at the merchandise shop or
food outlets.
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Contact us for more information about RFID solutions for your venue.