5 steps to successful marketing

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Transcript of 5 steps to successful marketing

Page 1: 5 steps to successful marketing
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One - Building a Successful Marketing Proposal

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Create different versions of your proposal templates to suit your target audience

The prospects will judge your company based on your template, so pay close attention to the branding aspect of the template

Design your proposal to stand out from the competitors

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Two - Creating and Managing Contact Database

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Have a reliable contact database

Refrain from purchasing contact lists, as many a times the prospects on such lists may not be credible

Ensure that your contact database is always up-to-date◦ Delete all contacts that have incorrect contact

information◦ Delete all contacts that have unsubscribed◦ Delete contacts that don’t respond despite repeated

contact attempts

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Ensure that your marketing collateral creates an impact by making it—◦ Relevant◦ Interactive◦ Informative

Create powerful design templates for flyers, postcards, brochures, e-book presentation etc.

Uniqueness is the key to success and this is accomplished by ‘Branding’

Incorporate attractive images and well written content to encourage and gain clients

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E-mail marketing costs less, has a wider reach and is hence an excellent way to market your listing

Have templates designed especially for e-mail marketing, as what may work on print may not work in the electronic format

Track the response to your e-mails

Alter your e-mail campaigns based on the response

Develop trigger- based e-mail campaigns

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Your website is your identity on the web

With Web 2.0 taking hold, 90% of the buyers are checking out the web before making a purchase decision

Make sure your website depicts your business in the right manner

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Ideally your business website should be◦ Content rich◦ Easy-to-navigate◦ Quick to load◦ Providing contact information clearly

Track your website traffic regularly so that you can determine the profile of your key target segment

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Are you looking for an effective way to market your listing? We can help.

Now promote your listings in a way that makes an impact!

Create Interactive Presentations, Stand-Alone Web Pages, Virtual Tours, Flyers or a YouTube Video—and share them on major social networking sites such as Facebook, Twitter, LinkedIn. You can also automatically distribute your listings on Craiglist, Oodle, Vast and more!

Creating low-cost, high-impact marketing materials has never been this easy…or this fast!

NEWPLANS2403 Sidney Street, Suite 150 | Pittsburgh, PA 15203 | USA

Ph: 1-412-567-0010 x 217 | Fax: 1-412-202-4922Email: [email protected]

Web: www.newplans.com