5 New Ways Companies Use Machine Learning & AI to ...€™re-Going-To...AUDIENCE MIGRATION AUDIENCE...
Transcript of 5 New Ways Companies Use Machine Learning & AI to ...€™re-Going-To...AUDIENCE MIGRATION AUDIENCE...
Chief Product OfficerRSG Media
Information Architecture Sales Leader,
IBM Data & AI
5 New Ways Companies Use Machine Learning & AI to Massively Grow Revenues by Decoding & Influencing Viewing Behaviors
2
90% Plan greater
investments in data
85% View AI as a strategic
priority
Operational BI and DataWarehousing
Self-ServiceAnalytics
New Business Models
TRANSFORMATION
Val
ue
MODERNIZATIONCOST REDUCTION INSIGHT-DRIVEN
Mostare here
AI
The Modern ML-AI Cloud Architecture
One Shoe Fits All Modern Cloud Data Architecture
Tech Fast Data Platform for ML & AI
Data Integrated Data Governance & Orchestration
Enterprise Democratization of Data & Analytics Toolkit
PERFORMANCE TRACKING
VIEWER RETENTION & ACQUISITION STRATEGIES
AUDIENCE MIGRATION
AUDIENCE PROFILES
AUDIENCE INSIGHTS
5 Ways To Use Machine Learning & AI to Massively Grow Revenues
Levenshtein Distance ‘Fuzzy Wuzzy’
GAM & Graph Neural Networks for NLP
Gaussian Mixture
Trigonometric Time Series
Gradient-Boosted Trees
Forecasting Audience Journeys
6
Network Group Dashboard Schedule Grid
Network Segmentation
Multi-Network Dashboard Schedule Grid
Forecasting Duplication Matrix
Audience Flow DMA Analysis Only-Only-Both Segmentation Bubble Charts
Optimization
7