5 December 2019...Consciously creating a culture of innovation involves six steps Culture of...

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© 2019 INNOSIGHT CONSULTING, LLC AND/OR ITS AFFILIATES 0 Scott D. Anthony Innosight Senior Partner Natalie Painchaud Innosight Director of Learning 5 December 2019

Transcript of 5 December 2019...Consciously creating a culture of innovation involves six steps Culture of...

Page 1: 5 December 2019...Consciously creating a culture of innovation involves six steps Culture of Innovation DEFINE DESIRED CULTURE Create an evocative story and detail granular behaviors

© 2019 INNOSIGHT CONSULTING, LLC AND/OR ITS AFFILIATES 0

Scott D. AnthonyInnosight

Senior Partner

Natalie PainchaudInnosight Director of

Learning

5 December 2019

Page 2: 5 December 2019...Consciously creating a culture of innovation involves six steps Culture of Innovation DEFINE DESIRED CULTURE Create an evocative story and detail granular behaviors

© 2019 INNOSIGHT CONSULTING, LLC AND/OR ITS AFFILIATES 1

ADEPT IN AMBIGUITY EMPOWEREDCOLLABORATIVECUSTOMER OBSESSED

Act confidently despite incomplete information, expect

iteration and change, excel at

experimentation, and celebrate judicious

risk taking.

Exercise initiative, seek out and

leverage resources, and make confident

decisions.

Incorporate cross-functional expertise

resourcefully, recognizing that the

smartest person in the room is often the

room itself.

Relentlessly seek to develop ever deeper understanding of the

jobs to be done of customers,

employees, and stakeholders.

Question the status quo and consistently search for different and better ways to

do things.

CURIOUS

I N N O V A T I O N B E H A V I O R S

A culture of innovation is one in which the behaviors that

drive innovation success come naturally

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Does your

organization have a

culture of innovation?

Definitelynot

Definitelyyes

51

Probablynot

Maybe Probably yes

2 3 4

Page 4: 5 December 2019...Consciously creating a culture of innovation involves six steps Culture of Innovation DEFINE DESIRED CULTURE Create an evocative story and detail granular behaviors

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Page 5: 5 December 2019...Consciously creating a culture of innovation involves six steps Culture of Innovation DEFINE DESIRED CULTURE Create an evocative story and detail granular behaviors

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Which change would

have the biggest

impact on your

culture of innovation?

A. More clearly defining an

innovation strategy

B. More clearly communicating our

innovation strategy

C. More time/capacity to innovate

D. Better training

E. Stronger supporting infrastructure

F. Aligning rewards and incentives

Page 6: 5 December 2019...Consciously creating a culture of innovation involves six steps Culture of Innovation DEFINE DESIRED CULTURE Create an evocative story and detail granular behaviors

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C O M P A N Y S T R A T E G Y

Sources: Bloomberg/BCG; Google, Adobe, Bain & Company

INNOVATION 4.3%

TSR PREMIUM

AGILE 84%

PRODUCTIVITY GAIN

CREATIVITY 3.5X

MORE LIKELY TO GROW

FASTER THAN PEERS

RISK TOLERANT 19%

BOOST ABOVE REVENUE

TARGETS

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© 2019 INNOSIGHT CONSULTING, LLC AND/OR ITS AFFILIATES 7

DATA DRIVEN

Data drives our decisions not HiPPOs, rank or title

STRATEGIC SCIENTISTS

We experiment rapidly, celebrate success and learn

from failure

CUSTOMER OBSESSED

We deliver to our customers’ real jobs to be

done

CURIOUS

We seek to learn, grow and

question the status quo

We work together to

deliver value quickly

AGILE

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© 2019 INNOSIGHT CONSULTING, LLC AND/OR ITS AFFILIATES 8

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B E A N

BEHAVIOR ENABLERS

Direct ways to encourage and

enable behavior change

ARTIFACTS

Physical or digital objects to

reinforce behavior change

NUDGES

Indirect ways to encourage

and enable behavior change

Rituals

Checklists

Coaching

Community App

Gamification

Choice architecture

Stories

Screen savers

Prizes Office design

Desktop objects

Avatars

Tokens

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Questions?

Page 12: 5 December 2019...Consciously creating a culture of innovation involves six steps Culture of Innovation DEFINE DESIRED CULTURE Create an evocative story and detail granular behaviors

© 2019 INNOSIGHT CONSULTING, LLC AND/OR ITS AFFILIATES 11

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+20%

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Connect

authentically at

a personal level

Crowdsource

for company-

wide events

Create trust

by laughing at

ourselves

Call out

& reward what

people do well

Cultivate

the

community

Your ideas:

• Art & Creativity

• Lead from every chair

• Alumni

• Business Ethics

• AI, 3D printing &

blockchain

Have an idea?

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Questions?

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Consciously creating a culture of innovation involves six steps

Culture of

Innovation

DEFINE DESIRED CULTURE

Create an evocative story and detail granular behaviors that

define the tomorrow culture

TRACK & MEASURE

PROGRESS

Use data to iterate towards the desired

future state of culture

ROLE MODEL DESIRED BEHAVIORS

Have leaders show the wayduring project review meeting and other

highly visible moments

DIAGNOSE BLOCKERS

Zero in on the systems, behaviors, and norms standing in

the way of success

HARDWIRE SUPPORTING SYSTEMS

Reinforce in formal systems(e.g. KPIs, budgets) and key processes

(e.g. recruiting, training)

IMPLEMENT BEANS

Drive habit change with behavior enablers, artifacts, and

nudges (BEANs)

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A few of our favorite tips and trips

SIR CHRIS GOES

TO SCHOOL

SCOTT’S EXCELLENT

ADVENTURE

VIRGINIA ASKS

“WHAT IF?”

AILEEN STARTS A

MOVEMENT

THE BUSSEYS

LOOK TO HISTORY

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THANK [email protected]/in/scottdanthony

https://innosight.box.com/v/HackingInnovation

[email protected]/in/npainchaud