5 Communications Trends Affecting Business And Education

Communications Trends Affecting gBusiness… and Education

21st Century Learning Conference June 12, 2009

Jeffrey StewartChief Technical Officer Trekk Cross-MediaTrekk Cross Media

AgendaAgenda

• Changes and TrendsChanges and Trends

• Five TechnologiesUbi it B db d– Ubiquitous Broadband

– The Searchable Web

– Social Media Networks

– Ask, Find, Collaborate

– Tele‐Presence in the Cloud

• My Three Hiring Criteria

The More Things ChangeThe More Things Change

“Students today can’t prepare bark toStudents today can t prepare bark to calculate their problems. They depend upon their slates which aredepend upon their slates which are more expensive. What will they do when their slate is dropped and itwhen their slate is dropped and it breaks? They will be unable to write!”

Teachers Conference, 1703Teachers Conference, 1703


“Students today depend upon paperStudents today depend upon paper too much. They don’t know how to write on slate without chalk dust allwrite on slate without chalk dust all over themselves. They can’t clean a slate properly What will they doslate properly. What will they do when they run out of paper?”

Principal’s Association, 1815Principal’s Association, 1815p ,p ,


“Students today depend too muchStudents today depend too much upon ink. They don’t know how to use a pen knife to sharpen a penciluse a pen knife to sharpen a pencil. Pen and ink will never replace the pencil ”pencil.

National Association of Teachers, 1907National Association of Teachers, 1907


“Students today depend too muchStudents today depend too much upon store bought ink. They don’t know how to make their own Whenknow how to make their own. When they run out of ink they will be unable to write words or ciphers until theirto write words or ciphers until their next trip to the settlement. This is a sad commentary on modernsad commentary on modern education.”

The R ral American Teacher 1929The R ral American Teacher 1929The Rural American Teacher, 1929The Rural American Teacher, 1929

The More Things ChangeThe More Things Change“Students today depend upon these expensive fountain pens. They can no longer write with a straight pen and nib, (not to mention sharpening their own quills). We parents must not allow them to wallow in such luxury to the detriment of learning how to cope in the real business world, which is not so extravagant.”

PTA Gazette, 1941PTA Gazette, 1941


“Ballpoint pens will be the ruin ofBallpoint pens will be the ruin of education in our country. Students use these devices and then throwuse these devices and then throw them away. The American virtues of thrift and frugality are beingthrift and frugality are being discarded. Business and banks will never allow such expensive luxuries ”never allow such expensive luxuries.

Federal Teacher 1950Federal Teacher 1950Federal Teacher, 1950Federal Teacher, 1950

The More They Stay The SameThe More They Stay The Same

“Twitter is a passingTwitter is a passing fad that is sweeping the nation”the nation

John Stewart, 2009

"Technology will never replacenever replace people. People who usewho use technology will replace people who don't."

New Vocabulary WordsNew Vocabulary Words

ibl lli P t bl Di it l M di PlAccessible Satellite ImageryBlogsBlackBerryBluetooth

Portable Digital Media PlayersRSSSatellite RadioSecond Life

Cable modem/DSLFacebookHD TV, Blue Ray DVDH N t ki

Smart Wireless PhonesText MessagingUSB flash/thumb drivesTiVoHome Networking

iPodGoogleGPS

TiVoYouTubeVideo ChatVoice Over IP

MySpaceMP3MP4

WikipediaXboxWii

Shortened Adoption CurveShortened Adoption Curve

Mass Media BubbleMass Media Bubble

Presidential Campaign TechPresidential Campaign Tech

“Thomas Jefferson used newspapers to win the presidency, F.D.R. used

radio to change the way he governed, J.F.K. was the first president to

understand television and Howard Dean saw the value of theunderstand television, and Howard Dean saw the value of the Web for raising money. But Senator Barack Obama understood that

you could use theWeb to lower the cost of building a politicalyou could use the Web to lower the cost of building a political brand, create a sense of connection and engagement,

and dispense with the command and control method of governing to p g g

allow people to self‐organize to do the work.”

‐ The New York Times

5 Technologies5 Technologies

– Ubiquitous Broadband ConnectivityUbiquitous Broadband Connectivity

– The Searchable Web

– Social Media NetworksSocial Media Networks

– Ask, Find, Collaborate

Tele Presence in the Cloud– Tele‐Presence in the Cloud

Ubiquitous Broadband ConnectivityUbiquitous Broadband Connectivity

• 3G and 4G Wireless3G and 4G Wireless– 300 to 30000 Kbps

Anytime Anywhere– Anytime, Anywhere

• Fiber Optic Cable / /– 10/100/1000 Mbps

• Local Networks– 1 to 10 Gbps

Some Broadband AppsSome Broadband Apps

• TeleconferencingTeleconferencing

• Real Time Messaging

S di i• Smart Media Devices

• Unified Communications

• Network Consolidation

• Remote Review/ApprovalRemote Review/Approval

• Web Portals and Apps

YouTubeYouTube

Hulu DesktopHulu Desktop

Netflix via XBoxNetflix via XBox

Broadband PenetrationBroadband Penetration

Cost of SpeedCost of Speed

Lost Opportunities?Lost Opportunities?

The Searchable WebThe Searchable Web

• YahooYahoo

• AOL

l i• Alta‐Vista

• MSN

• Google

• WolframAlphaWolframAlpha

• Bing

Current Market ShareCurrent Market Share

Did You Google It?Did You Google It?

Wolfram AlphaWolfram Alpha

Microsoft BingMicrosoft Bing

Kindle DX TextbookKindle DX Textbook

Social Media Networks

More than 200 million active users

More than 100 million logging on daily

More than 2/3rds are outside of college

Facebook is growing by over 700,000 users a day

What is the Deal with Twitter?What is the Deal with Twitter?

Twitter in EducationTwitter in Education

htt // b i t t i ti /2009/06/t itt i l ht lhttp://www.business‐strategy‐innovation.com/2009/06/twitter‐in‐classroom.html

Ways to use Twitter in AcademiaWays to use Twitter in Academia

• Class Chatter • Follow a FamousClass Chatter

• Classroom Community

• Get a Sense of the

Follow a Famous Person

• GrammarGet a Sense of the World

• Track a Word

• Rule Based Writing

• Maximizing theTrack a Word

• Track a Conference

• Instant Feedback

Maximizing the Teachable Moment

• Public NotePadInstant Feedback

• Follow a Professional • Writing Assignments

htt //t itt / d i dhttp://twitter.com/academicdave

Ask, Find, CollaborateAsk, Find, Collaborate

WikipediaWikipedia

Curriki.orgCurriki.org

BasecampBasecamp

NingNing

Tele Presence in the CloudTele‐Presence in the Cloud

White House Using Google Moderator llFor Town Hall Meeting

• 104,129 question

• 3,607,837 votes , ,

• 67,000 viewers

• Google Moderator• Google Moderator

• YouTube

• AppEngine

Remote PresenceRemote Presence

MacBook AirMacBook Air

Google WaveGoogle Wave

Business AdaptationBusiness Adaptation

• Self Directed Work GroupsSelf Directed Work Groups

• Flat Organizations

S i• Set Expectations not Process

• Dynamic Project Teams

• Limited Organizational Boundaries

• Tools are More Important than LocationsTools are More Important than Locations

• Global Freelance Project Based Economy

ISBE Six Essentials in a Tech SocietyISBE Six Essentials in a Tech Society

• Information Seeker Navigator and EvaluatorInformation Seeker, Navigator and Evaluator

• Critical Thinker, Analyzer and Selector

C f l d• Creator of Knowledge

• Effective Communicator

• Technologist

• Responsible CitizenResponsible Citizen

Six technologies soon to affect deducation

C ll b ti• Collaborative environments

• Online communication• Online communication tools

• Mobile devices

New report describes the emerging • Mobile devices

• Cloud computing

• Smart objects

g gtechnologies that will shape K‐12 education in h f • Smart objects

• The personal web the near future

The Horizon Report: 2009 K‐12 EditionThe Horizon Report: 2009 K 12 Edition

• The New MediaThe New Media Consortium’s Horizon Project

• Seeks to identify and describe emerging technologies

• http://www.nmc.org/

The Horizon Report: Key Trends

• Technology continues to profoundly affect the


Technology continues to profoundly affect the way we work, collaborate, communicate, and succeedsucceed.


• Technology is increasingly a means for


Technology is increasingly a means for empowering students, a method for communication and socializing and acommunication and socializing, and a ubiquitous, transparent part of their lives.


• The web is an increasingly personal


The web is an increasingly personal experience.

The Horizon Report: Key TrendsThe Horizon Report: Key Trends

• The way we think of learning environments isThe way we think of learning environments is changing.

The Horizon Report: Key TrendsThe Horizon Report: Key Trends

• The perceived value of innovation andThe perceived value of innovation and creativity is increasing.

QuotablesQuotables

“We are currently preparing students for jobs that don’t exist yet using technologies thatthat don t exist yet, using technologies that haven’t been invented, in order to solve problems we don’t even know are problemsproblems we don t even know are problems yet.”

Did You Know Video

QuotablesQuotables

“By using social media tools and giving them access to the Internet students are able toaccess to the Internet, students are able to learn in different ways”

Twitter in the Classroom Video

QuotablesQuotables

"If you don't engage the students, you might as well be talking to the wall"as well be talking to the wall

The Twitter Experiment Videop

QuotablesQuotables

“Cell phones are a huge pain in my butt!

School Superintendent

My Three Hiring CriteriaMy Three Hiring Criteria

• Critical Thinking Problem Solvers– Consider the Source– Ask What If and Why Not– Global Awareness of Possibilities– Things are Changing Faster Than EverThings are Changing Faster Than Ever

• Information Seeking Knowledge Synthesizers– Search out and Find Source Materials– Compare and Contrast Optionsp p– Put 2 and 2 together and get 5

• Communicating Project Collaborators– Great Ideas are Useless Unless Communicated– Cross‐Functional Multi‐Disciplinary Teams– Project Economy (Think Movies)– Organize Motivated Tribes

Tribe Leaders…Tribe Leaders…

• Challenge– The status quo

• Culture– Build it, nurture itu d t, u tu e t

• Curiosity– Ask why or why not

• Connect• Connect– People want to be missed

• Charismad h– Leadership give you it

• Commit– To the cause

Jeffrey StewartPartner/Chief Technical OfficerPartner/Chief Technical OfficerTrekk Cross‐[email protected]/JeffreyAStewartFacebook.com/people/Jeffrey‐Stewart/522648031Li k dI /i /J ff ASt tLinkedIn.com/in/JeffreyAStewart

5 Communications Trends Affecting Business And Education

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