4ps of KFC
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The 4 P’s of Marketing By Rohan
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Transcript of 4ps of KFC
The 4 P’s of Marketing
By Rohan
Product
• KFC prepares tasty food items which is liked by all the age groups
Price
• KFC follows both optional pricing and mixed bundling pricing• The pricing of products ranges approximately from 25 Rs. to ~675 Rs.
Promotion
KFC does promotional activities by offering add-ons to the existing menu, gift coupons, T-shirts, Kids meal etc. KFC promotes its products through LCD displays kept inside its outlets
Place• KFC is across world
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